PGBM03 OPERATIONS MANAGEMENT Module Guide & Study Material Pack Module Leader: Dr Tie Xu SUNDERLAND BUSINESS SCHOOL PGBM03 OPERATIONS MANAGEMENT Welcome to PGBM03 Operations Management This module is designed to give an introduction to that part of the organization which is responsible for creating and delivering its products and services. Organizations only continue to exist if they meet their customers’ requirements. Whilst “Marketing” has the role of identifying these requirements
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QUESTIONS: 1. How is the IKEA operations design different from that of most furniture retail operations ? Use the four dimensions of operations (volume‚ variety‚ variation and customer contact) to characterize these differences. 2. What do you think might be the major problems in running an operation like IKEA ? 3. What do you identify as the “operations function” within IKEA ? How is this different from the marketing function ? 1) Differences: Large volume‚ Design
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Post-war and European Integration Europe in the period after 1945 has seen a significant‚ if progressively‚ shift towards cooperation over conflict. by the way in the wake of the Second World War‚ nations lay in tatters and the area was soon to be sectioned altogether in half with spheres of US and Soviet influence. Beginning with those nations to the west of the ‘Iron Curtain’‚ a new environment emerged in which leaders vowed never to allow such widespread destruction as occurred in the two
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Introduction What Is the Definition of Quality Management? Basically Quality management is a process of making sure that the product or service meets a certain quality‚ specification or standards. In the approach towards Quality Management there are many things that need to be considered. Consideration such as management activities and functions. The same consideration is involved in determination of quality policy and its implementation through means such as quality planning‚ quality assurance
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INTRODUCTION TO GLOBAL MARKETING SUMMARY A company that engages in global marketing focuses resources on global market opportunities and threats. Successful global marketers such as Nestle‚ Coca-Cola‚ and Honda use familiar marketing mix elements – the four Ps – to create global marketing programs. Marketing‚ R&D‚ manufacturing‚ and other activities comprise a firm’s value chain; firms configure activities to create superior customer value on a global basis. Global companies also maintain
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radical change. Because of the first wave of working women making their way into American society‚ Victorian styles were suddenly unfashionable and the skirt and blouse combination became more accepted. The advancing feminine cause influenced many trends. Women‚ and their desire to conform with and show that they could do the same job as men‚ brought about such as the Gibson Girl‚ with her hourglass figure‚ her expertly upswept hair‚ and her unquestionable upper-class air‚ was everything American
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organisation can encounter in achieving integration. Are there successful alternatives to integration? Use examples from your own company or one you know well. I see the term organization is another word of integration‚ which means integration is most important criteria of an organization. Integrate means “to bring people together harmoniously into a single community”(Oxford‚ 2007. p357). Various Management gurus have realized and expressed the importance of integration in an organization in different ways
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Discussion Question 1. What are the basic goals of marketing? Are these goals relevant to global marketing? Answer: The basic goals of marketing are focusing the resources and objective of an organization on environmental opportunities and needs in order to satisfy customer wants and needs by offering the product and services. These goals are relevant to global marketing in every part of the world because every country have its needs and wants and managers need the goals as a guidelines to pursue
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QMDS311-001 OPERATION MANAGEMENT a) Introduction The company that our group chose to study is City of Dreams Macau (COD)‚ which is located in Macau Cotai coherent highway. COD is a diversified entertainment resort‚ which contains a rich set of entertainment‚ grand hotel accommodation‚ international cuisine‚ internationally renowned brands as well as casino. Luckily‚ we found a manager in entertainment and progress department of this company to help us conduct an interview. The information
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CSEC CHEMISTRY NOTES ON PERIODIC TRENDS From Chemistry for CSEC by Tania Chung-Harris and Mike Taylor Chemistry for CAPE by Susan Maraj and Arnold Samai Periodic Trends in Group II Elements in Group II The elements in Group II are called alkaline earth metals. Be‚ Mg‚ Ca‚ Sr‚ Ba‚ Ra Beryllium‚ Magnesium‚ Calcium‚ Strontium‚ Barium‚ Radium These elements bond by metallic bonds (intramolecular forces) to form giant metallic structures. The size of the
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