INTRODUCTION This proposal is created to report some internet threats faced by Alex Travel Agency. My research will be done primarily and secondarily‚ through online research as well as collecting questionnaires from customers of the company. Alex travel agency is small business agency‚ located in the market area of Lagos state in Nigeria. Due to their size of the business‚ they mainly focus on sales of ticket. With just 10 members of staffs‚ they serve up to 500 clients. Few years back‚ Alex Travel
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Supervised By : Dr. Penny Macdonald Prior to setting any strategies targeting the US travelers‚ it ’s important to understand and evaluate different portions of the population; that is to identify the target market and direct efforts toward satisfying the needs of the targeted market. Different categories of travelers have to be taken into consideration; the experience seekers‚ this portion of travelers is not specific to any age group‚ income level ..etc. Experience seekers are among all age
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$4 million on employee overtime and other storm related themes. The problem affected more than 130‚000 travelers because 1‚900 flights were cancelled. JetBlue was a distinguished airline because all the services they offered‚ DirectTV-on-flight‚ Dunkin Donuts coffee‚ Bliss Spa kits and other co-branded amenities that make them one of the most chosen airlines to use by all type of travelers‚ but the incident dropped the airline’s stock and by consequence‚ was “kicked” out of the people’s choice
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Distribution Strategy WS5A4 Southwest Airlines - Case Study Operating under an intensely competitive environment‚ Southwest Airlines carefully projects its image so customers can differentiate its product from its competitors. Southwest positions itself in all its marketing communications as the only low-fare‚ short-haul‚ high-frequency‚ point-to-point carrier in America that is fun to fly (Cheng‚ 2010). Its low-priced fares are a brand equity which it "owns" in the mathematical sense of being the
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Zipcar 1. What service attributes does Zipcar offer its customers? What is it asking its customers to give up? • Convenience – customers can make reservations online without having to purchase a car but rent one and pick up in a nearby area/neighborhood. Customers just needed to pay monthly fees and put in a deposit to be able to have access. • Flexibility – customers can make reservations online and for certain time frames (does not have to be for the full day). Customers can also choose the
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booking always the better way to go ahead? Clearly this depends on the type of traveler and the attitude of him. Jane E. Fraser (2008) mentions in an article‚ that the general rule is that the more complicated and expensive the itinerary‚ the better it is to book through a travel agent. Bookings made through travel agencies‚ give the customer the advantage of meeting the agent face to face. This will give a sense of the agent´s professionalism and may be more likely to take good care of you than someone
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Enterprise and that strategy had a key role in the initial success of the firm. Most car rental firms like Avis base most of their locations in or near airports ‚train stations and other transportation hubs.These firms see their customers as business travelers and people who fly for a vacation and then need transportation at the end of thgeir flight. Enterprise went after a different customer base. It sought to rent cars to individuals whose own cars are being repaired or who are taking a driving vacation
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These moral agents consist of any autonomous person‚ and excludes inanimate objects and animals. In this approach every person‚ or every moral agent‚ is regarded equally and is considered a basic requirement for justice. This differs from the Utilitarian approach because protecting individuals has priority over maximizing the welfare
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Impact of the internet to tour operators and travel agents Introduction The growth in the ICT sector hardly goes unnoticed since it affects every other industry‚ tourism included. The effects of internet in tourism have revolutionized tourism by encouraging people to travel from one place to another. The internet has increased the access of information and greatly improved communication in the world. The internet has affected tourism both positively and negatively. With the advance in technology
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2014) entitled “Propelling Filipino Cuisine to the World Stage”‚ it is stated there that the increasing popularity of food tourism in the Philippines makes the travelers visit the country not only to see the different heritage sites and natural scenery but also to experience the authenticity of flavors of Filipino food has to offer. Travelers often associate destinations with local cuisine. Since culinary tourism develops opportunities for our local cuisine‚ Filipinos must patronize it. According
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