CHAPTER 1 The Importance of Business Ethics SUMMARY This chapter provides an overview of the field of business ethics. It develops a definition of business ethics and discusses why it has become an important topic in business education. It also examines the evolution of business ethics in North America and explores the benefits of ethical decision making in business. Finally‚ the chapter provides a framework for examining business ethics in this text. LECTURE OUTLINE I. Business Ethics
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Tom: “I have a huge Cars collection!!” John: “I have a huge Lego collection!!” The conversation among the kids goes on this way at most of the times about their toys collections. A piece of toy can make or break the relationship among the kids. Toys make kids world colourful right from the birth till their adolescence. One of the well-established and successful transnational firms in the Toy Industry is Toys”R”Us; the name itself brings the Stars‚ Smiles‚ Delights among the kids. Kids across many
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Revision Q1) Porter`s Five Forces Strategies for overcoming the influencers. * Threat of new entrants * A way of trying to eliminate threat of new entrants would be to create economies of scale. This approach would make it harder for new entrants to reach high scale production‚ as they would have higher costs. This is what Samsung and Apple are trying to do at the moment‚ by building large economies of scale. But at the same time‚ ZTE a Chinese company‚ started selling the cheapest Android
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Five Forces Model (Highly Negative. Range from 1-5) Rivalry (3) 1. How many companies in industry? As Nike is an international company that has their product selling worldwide‚ they have countless of competitors‚ including many domestic local firm. However‚ not all of these companies have the power to compete with Nike‚ only a few international companies are Nike¡¦s major competitors‚ for instance‚ Adidas and Reebok. 2. How do they compete each other in term of 4P marketing strategy Product:
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Collaborative Relationships The accelerating rate of technological progress‚ market demand created by global industrialization‚ and the creation of new middle classes will result in tremendous potential in global markets. Although global markets offer tremendous potential‚ companies seeking to function effectively in a fragmented global market of five billion people are being forced to stretch production‚ design engineering‚ and marketing resources and capabilities because of the intensity
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Relationship Characteristics Amanda Fuller PSY/220 February 22‚ 2013 Chantel Vicks Relationship Characteristics A love relationship in my present life is my boyfriend‚ we have been together on and off for five years. I am using him as an example because I already know what could make this relationship stronger and what can make it last. I have commitment issues thus the on and off of our relationship. When things get tough I tend to do something to break up the relationship. I think in order
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Relationship Marketing in Consumer Markets: Antecedents and Consequences Jagdish N. Sheth Atul Parvatiyar Emory University Understanding the motivations of consumers to engage in relationships with marketers is important for both practitioners and marketing scholars. To develop an effective theory of relationship marketing‚ it is necessary to understand what motivates consumers to reduce their available market choices and engage in a relational market behavior by patronizing the same marketer
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| Incumbent ’s proprietary knowledge | h | 0 | | Incumbent ’s access to raw materials | h | 0 | | Incumbent ’s access to government subsidies | h | 0 | | | | | Threat of a Substitute Product | Rate of improvement in price/perf. relationship of substitute product | H | 1 | | Profitability of industry producing substitutes | L | 0 | | Switching costs for the buyer of a product | L | 1 | | | | | Power of Buyers | Concentration of buyers relative to industry members | h
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Campus life offers many social opportunities and a various selection of extracurricular activities. Universities are either situated in a college town‚ or the in heart of a big city. You will have a much greater opportunity to meet and develop relationships with many different types of people. You have a greater chance of getting an internship in what it is that you majored in. Most of the time where you have done your internship‚ the company will hire you on as a regular employee if they feel like
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THE “BIG FIVE” PERSONALITY TRAITS 1. Openness to experience Openness is a general appreciation for art‚ emotion‚ adventure‚ unusual ideas‚ imagination‚ curiosity‚ and variety of experience. People who are open to experience are intellectually curious‚ open to emotion‚ sensitive to beauty and willing to try new things. They tend to be‚ when compared to closed people‚ more creative and more aware of their feelings. They are also more likely to hold unconventional beliefs. Another characteristic of
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