Executive Summary Yuantong Car Group is the biggest car marketing group in Zhejiang. This project’s aim is to open a fast car care store of Yuantong Car Group in the western part of Hangzhou in order to offer best service and hospitality to drivers. Our market survey shows that there is an increasing number of private cars in Hanghzou. And a fast car care store will be very promising. Yuantong Fast Car Care Store will be located on Fengtan Road where there are some big residential areas，people
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Australian Government provide money to car manufacturers to prevent them from moving their operations overseas? Discuss‚ drawing on contemporary debates about this issue in the news media. Introduction Car manufacturing in Australia was one of the strongest sector in the Australian economy. Within the past few months and ongoing weeks‚ there are several news being published that the Australian car manufacturing sector has become so small that that each car company is relying on the survival of
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Hybrid Cars Hybrid cars are the transportation of the future. Humans have been driving around since the 1880’s. They started off as simple‚ one-cylinder machines‚ to today‚ where they are twelve cylinder animals. From fuel-efficient coupes‚ to gas guzzling SUVs‚ or even the ultra expensive supercars‚ all use gasoline. The use of this gasoline makes or breaks the selling point of the car. We base the cars off of their utility; the gas-guzzlers may be the ones with the most torque and pulling
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CASE – 3 Corwin Corporation By June 1983‚ Corwin Corporation had grown into a $150 million per year corporation with an international reputation for manufacturing low-cost‚ high-quality rubber components. Corwin maintained more than a dozen different product lines‚ all of which were sold as off-the-shelf items in department stores‚ hardware stores‚ and automotive parts distributors. The name Corwin was now synonymous with "quality." This provided management with the luxury of having products that
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CASE STUDY CASE OVERVIEW Company Background EEI Corporation was one of the oldest construction companies in the Philippines who is engaged in the business of building industrial plant facilities‚ installing equipments‚ providing replacements parts and supplies‚ and providing specialized engineering services to industrial companies in the Philippines and overseas‚ principally in Middle East. Highlights of Operations EEI Corporation struggled in mid 1980s where they faced financial difficulties
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Buying our dream car brings us joy and regret It was the month of December of the year 2013; I was stressed out‚ depressed and at times I even felt sick. December 21st was right around the corner and I was struggling to gather the money that would keep me from living in my car or worst-case scenario‚ in the street. Ever since I was in grade school‚ I hoped that by the time I was 22 years of age‚ I would own the latest model car of the SLK class Mercedes Benz. I always imagined of how great that
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IJRMEC Volume2‚ Issue 2(February 2012) ISSN: 2250-057X CAR MARKET AND BUYING BEHAVIOR- A STUDY OF CONSUMER PERCEPTION Nikhil Monga Assistant Professor & HOD‚ Department of Management Studies‚ Phonics Group of Institutions‚ Roorkee Dr. Bhuvnender Chaudhary Dean‚ Phonics Group of Institution‚ Roorkee Saurabh Tripathi Assistant Professor‚ Department of Management Studies‚ Phonics Group of Institutions‚ Roorkee ABSTRACT The automobile industry today is the most lucrative industry
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------------------------------------------------- Motorcycles are Safer than Cars Everyone knows that in a crash motorcycle riders usually come off worse than car drivers. Riders avoid some problems‚ like being trapped in a burning or sinking car‚ but in general an accident that dents a car can put a motorcyclist in hospital. However motorcycle fear is often based on rumor or reports‚ not actual experience. It is guilt by association. Guilt by Association A friend once told me she didn’t like
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groups that have really been pushing their use. Tough these cars do not share the same performance qualities of some gas-powered cars; the current technology has been rapidly catching up. Hybrid vehicles have offered in some ways the best of both worlds. The cars are environmentally friendly yet offer the power and distance capabilities of other cars on the market. Furthermore‚ there have been many ways of supplying electricity to the cars including home-rechargeable batteries and hydrogen power. Electric
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performance started to decline drastically because of the off-shore price competition and lack of proactive act from the head of the manufacturer. This resulted WC market share drop down to 12%‚ as seen in exhibit 3. The circumstance has forced Whistler Corporation to consider an alternate approach of different product development from their market research by leveraging their resources. However‚ RACE –ME program‚ a model developed from a short empirical data rose some questions from the executive levels
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