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    Basic Promotions

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    Promotions can broadly be classified into two types – Consumer promotions and Trade promotions Both sales as well as marketing are allotted their respective budgets to carry out promotional activities. While marketing department uses its budget to run ATL and BTL activities‚ it also utilise it to run consumer promos targeted on a specific brand. Sales department on the other hand uses its budget to run trade promotions. Trade promotions may‚ and in fact should‚ vary from outlet to outlet within

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    Accounting Basics

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    Consumer Perception On Two Wheelers CHAPTER 1- INTRODUCTION East Point Collage Of Higher Education Page 1 Consumer Perception On Two Wheelers INTRODUCTION In two wheeler markets India has the world second largest Market (after China). In India every month sold nearly 3-lakh motor cycle. The two- wheeler industry is among the few that have Managed to face the industrial slow down. The industry’s impressive growth of over 10% for four year till 2006-07. But in 2007-08 there was a drop

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    Networking basics

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    Lesson 2701A-3 Assignment Describe what is meant by soft skills and explain why they are important in networking projects The term soft skills refers to those skills that are not easily measurable‚ such as customer relations‚ oral and written communications‚ dependability‚ teamwork‚ and leadership abilities. Some soft skills might appear to be advantages in any profession‚ but they are especially important when you must work in teams‚ in challenging technical circumstances‚ and under tight deadlines-requirements

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    visual basic

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    Function SubMatchTest(inpStr) Dim oRe‚ oMatch‚ oMatches Set oRe = New RegExp ’ Look for an email address (not a perfect RegExp). oRe.Pattern = "(\w+)@(\w+)\.(\w+)" ’ Get the Matches collection. Set oMatches = oRe.Execute(inpStr) ’ Get the first item in the Matches collection. Set oMatch = oMatches(0) msgbox typename(oMatch) ’ Create the results string. ’ The Match object is the entire match - someone@example.com. retStr = "Email address is: " & oMatch & vbNewline

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    accountancy basic

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    Module 2: Preparation of Books of Accounts Double Entry System • Double entry system was introduced to the business world by an Italian merchant named Lucas Pacioli in 1494 A.D. According to J.R.Batliboi “Every business transaction has a two-fold effect and that it affects two accounts in opposite directions and if a complete record were to be made of each such transaction‚ it would be necessary to debit one account and credit another account. It is this recording of the two fold effect of every

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    Basic Elements

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    Niger:GDP per capita‚ PPP GDP per capita‚ Purchasing Power Parity: For that indicator‚ the World Bank provides data for Niger from 1980 to 2011. The average value for Niger during that period was 682.21 U.S. dollars with a minumum of 597.06 U.S. dollars in 2000 and a maximum of 940.95 U.S. dollars in 1980. Below we provide more information about: GDP per capita‚ PPP in Niger. From:    To: Niger198019831986198919921995199820012004200720105006257508751‚000 739.42 GDP per capita in Niger

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    Basic Psycology

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    Learning & Memory 1. Learning Learning = relatively permanent change in behaviour due to experience 1. Learning • Definition implies learning takes place when there is change in behaviour • But changes in behaviour do not always mean learning has taken place • If we look at the definition the changes has to be permanent • This means it has to be long lasting as a result of experience • Most human behaviour is learned behaviour • We will discuss 3 types of

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    Maths Basics

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    CHAPTER 2 WHOLE NUMBERS What have we discussed? 1. The number 1‚ 2‚ 3… which use for counting are known as natural number. 2. If you add 1 to a natural number‚ we get its successor‚ if you subtract 1 from a natural number‚ you get its predecessor. 3. Every natural number has a successor. Every natural number except 1 has a predecessor. 4. If add the number zero to the collection of the natural numbers‚ we get the collection of whole numbers. Thus‚ the number 0‚ 1‚ 2‚

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    Sql basics

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    reference: http://www.tutorialspoint.com/sql important: constrains: SQL constraints are used to specify rules for the data in a table. If there is any violation between the constraint and the data action‚ the action is aborted by the constraint. In SQL‚ we have the following constraints: NOT NULL - Indicates that a column cannot store NULL value UNIQUE - Ensures that each rows for a column must have a unique value PRIMARY KEY - A combination of a NOT NULL and UNIQUE. Ensures that

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    Computer Basics

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    TASKBAR In the graphical user interface (GUI) for a computer operating system or application‚ a taskbar is a visual device on the desktop that typically shows the user which applications (tasks) are currently active and running. Combined window management and program launching As noted above‚ the Windows 7 taskbar combines two previously separate bits of functionality: Open window management and program launching/file opening. Prior to Windows 7‚ the taskbar was generally used only to manage open

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