Customer care Caring about your customers — and showing it through your service — gives you a high return on the time‚ effort and money you invest. Loyal customers are well worth nurturing. They buy more‚ more regularly. And the cost of selling to them is almost nil‚ whereas finding new customers is an expensive business. Satisfied customers will recommend your product to others. Dissatisfied customers will complain about you to an average of ten other customers and potential customers
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of their competitors. After‚ they begin to focus on building products that are better than the original products. This type of thinking opens the door for disruptive innovation. Disruptive innovation has proven time after time to have an advantage in developing creatively through the theories of innovation. Disruptive innovation created an advantage over the competition when a plan was developed correctly. Companies are developed with the goal of success in mind. In order to do so‚ these same
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CONSEQUENCES OF CUSTOMER SATISFACTION AND DISSATISFACTION The consequences of not satisfying customers can be severe. According toHoyer and MacInnis‚ dissatisfied consumers can decide to: -• discontinue purchasing the good or service‚• complain to the company or to a third-party and perhaps return the item‚ or • engage in negative word-of-mouth communication.Customer satisfaction is important because‚ according to La Barbera andMazursky‚ “satisfaction influences repurchase intentions whereasdissatisfaction
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Assignment #2 1) What three or four innovations in your life time have had the greatest impact in your life? 2) How did each affect you? AGE GENDER QUESTION #1 QUESTION#2 22 Female Internet‚ cell phones‚ iPod -Internet made information accessible to anyone worldwide. -Cell phones allowed for instant communication. -IPods I can listen to the music I want 25 Male Video games‚ GPS‚ cell phone‚ internet -Video games brought a different way of playing other than the conventional way. -Internet brought
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Innovation in Policing In the world of policing‚ innovation does not just come in the form of new gadgets or computer technology; it comes in the form of ideas as to how police can be more effective in their local communities. Though technology such as bulletproof vests and body cameras are changing the way police in the United States preform their jobs‚ these technologies are just a small piece of a larger puzzle. With growing anti-police sentiment in the United States it is imperative that law
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AND DEVELOPMENT Geneva GLOBALIZATION OF R&D AND DEVELOPING COUNTRIES PART II UNITED NATIONS New York and Geneva‚ 2006 PART II Case studies Features and impacts of the internationalization of R&D by transnational corporations: China’s case Zhou Yuan1 In recent years‚ an increasing number of TNCs have established R&D laboratories and increased their R&D spending in China. This paper suggests that this internationalization of R&D by TNCs can benefit developing countries
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Electronic copy available at: http://ssrn.com/abstract=2185653 1 A TAXONOMY OF INTELLECTUAL CAPITAL: 2006-2009 POLISH BANKS PERSPECTIVE Karol Śledzik* University of Gdansk Faculty of Management Department of Banking ul. Armii Krajowej 101 81-824 Sopot‚ POLAND ABSTRACT The main goal of this paper is to present practical application of taxonomy (Multidimensional Comparative Analysis - MCA) to measure the level of intellectual capital of banks using VAIC™ (Value Added of Intellectual Coefficient)
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electrification strategies. a r t i c l e i n f o Article history: Received 8 March 2012 Accepted 30 May 2012 Available online 22 June 2012 Keywords: Rural electrification Business model Customer abstract Rural electrification (RE) has gained prominence over the past two decades as an effective means for improving living conditions. This growth has largely been driven by socio-economic and political imperatives to improve rural livelihood and by technological innovation. Based on a content analysis
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http://jsr.sagepub.com Journal of Service Research DOI: 10.1177/1094670506294666 Journal of Service Research 2006; 9; 113 Denish Shah‚ Roland T. Rust‚ A. Parasuraman‚ Richard Staelin and George S. Day The Path to Customer Centricity http://jsr.sagepub.com/cgi/content/abstract/9/2/113 The online version of this article can be found at: Published by: http://www.sagepublications.com On behalf of: Center for Excellence in Service‚ University of Maryland Additional services and information
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CUSTOMER SATISFACTION 1.0 INTRODUCTION Customer satisfaction is a term that normally used in manufacturing‚ business and marketing industries. This measurement benchmark is important for recognizing the potentiality of product or services demand in meeting the customer expectation and requirement. As the economy is now gearing towards globalization‚ remain competitive in product quality‚ reliability‚ creativity‚ innovative‚ competitive price and excellent customer service is vital in order
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