This study was set up to explore the talk being made of Adderall on twitter to see when Adderall was mostly talked about. They used the GPS location on twitter to supply the coordinates or a GPS specified place to find out the nearby location or college/university the tweet was being made from. Twitter also gives the option to supply tweets matching any given filter criteria. So in this study the filter criteria were the keyword “Adderall”
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Not a good way to build buzz in the beginning Metacafe Con: Not relevant to the niche audience Metacafe Pro: Media convergence - showing text‚ screen shots‚ videos Metacafe Pro: Mass customization - widespread use among target audience Twitter Con: Ability to receive instant feedback from product
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becomes quite clear the company excels immensely on twitter compared to other social networking sites. On youtube‚ the company markets through the use of infrequent commercials‚ resulting in only hundreds to thousands of views. In retrospect‚ Jimmy John’s caters to the public with humorous tweets‚ audience engagement‚ and real time marketing tactics. The public responded to the consumer aimed marketing tactics‚ landing Jimmy John’s 471‚000 twitter followers. The direct competitors of the sandwich company
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purpose of the survey was to determine whether or not social networks are healthy for relationships. Facebook was listed as one of the networks that is most frequently visited and consumed a lot respondent’s time. 53% have facebook accounts‚ 6% have twitter accounts‚ 33% have both accounts and 6% have neither account‚ M=2.27 SD= 1.16. The amount of hours a person spends on social networks had a significant interaction with the ending of relationships. Findings show that the more partners communicate
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UNIVERSITY OF LA VERNE La Verne‚ California USING SOCIAL MEDIA TO RECRUIT A DIVERSE WORKFORCE A Paper Submitted in Partial Fulfillment of the Requirements for MGMT 525 Management of Diversity Mark E. Attew College of Business and Public Management Department of Business Management and Leadership August 13‚ 2010 Using Social Media to Recruit a Diverse Workforce As organizations continue to search for ways to attain and sustain a competitive advantage in the marketplace
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techniques such as targeting customers by demographics‚ contributing to online discussions and drawing attention to new services. Advertising in the 21st century has become very versatile because of various online social websites like Facebook and Twitter‚ along with other blog atmosphere websites like Pinterest and Craigslist. In the last decade‚ the explosion of technological advances has produced unprecedented events in the history of mankind. One of them is the Internet and its conversion into
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SOCIAL MEDIA AND SPORT 1 Social Media and Sport: Facebook and Twitter SPHE430 SOCIAL MEDIA AND SPORT 2 Social Media has opened up a whole new world of college sport. Whether it ’s for the championships‚ drafts‚ lockout‚ scandals or major event‚ social media helps teams and sports brands connect with fans and consumers like never before. This new universe of social networking is connecting us all together via the internet. Social Media and sport are
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Consisting of 77.2 million people‚ baby boomers — people born between 1946 and 1964 — represent a prized‚ yet often misunderstood‚ demographic for online marketers. In fact‚ they represent the largest group within the U.S. Internet population at 56.7 million users‚ a full 29.4 percent of all Internet users. So why is there such confusion about how to effectively market to them? A recent report from the online market research firm eMarketer‚ Boomers Online: Attitude Is Everything‚ addresses this issue
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Introduction Swift Express Rental is a car rental company situated on the wondrous island of Mauritius. Being a tourist magnet country‚ swift express rental services adult tourists and citizens with up to date‚ exotic and state of the art vehicles for rent. To be used for the individuals leisure‚ pleasure and or business trips around the Island. With our head office located at Vacoas and several other outlets spread across the Island‚ we are only but a call away. Swift express rental was founded
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footprint. REI is very vocal on social media. Their Instagram and Twitter accounts are the most active‚ averaging one post a day on each social media page. For their Instagram posting‚ their target audience is what gets posted. Adventure photos and outdoor photos‚ in general‚ are the main focus. Not only do they post landscape‚ but they also post their customers and tag them so that they can see the recognition (“@REI”). Their Twitter page is full of “But” posts. These posts include videos that introduce
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