The Macro-environment The macro-environment includes concepts such as demography‚ economy‚ natural forces‚ technology‚ politics‚ and culture. Demography refers to studying human populations in terms of size‚ density‚ location‚ age‚ gender‚ race‚ and occupation. This helps to divide the population into market segments which can be beneficial to a marketer in deciding how to tailor their marketing plan to attract that demographic. The economic environment refers to the purchasing power of
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The Role and Function of Law in Society The role and function of law in society today is that persons‚ whether it is an individual‚ a worker‚ or business owner‚ everyone is subject to and must abide by the laws of this country. A governments’ power is enacted by the laws created by the legislative branches of government‚ and they oversee the most basic concerns of our civil rights‚ times of war and peace‚ including the financial stability of the world. They stipulate peoples’ rights and responsibilities
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Unit two: Principles of providing administrative services Assessment You should use this file to complete your Assessment. • The first thing you need to do is save a copy of this document‚ either onto your computer or a disk • Then work through your Assessment‚ remembering to save your work regularly • When you’ve finished‚ print out a copy to keep for reference • Then‚ go to www.vision2learn.com and send your completed Assessment to your tutor via your My Study area – make sure it is clearly
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Country Risk Assessment through Macro level factors: Foreign business operations and investments are affected by societal actions and policies‚ as well as‚ governmental regulations and restrictions; macro level factors act external to the company and are quite uncontrollable Youtoi must be conscious that these factors do not affect the marketing ability of the concern directly but indirectly the influence marketing decisions of the company. These are the macro level factors that should be obtained
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Prerequisites Micro and Macro Course Description This course is an introduction to international business with an emphasis on the contemporary issues of China. The basic content of the course includes (1) an overview of the means of conducting international business‚ with an emphasis on what makes international different from domestic (2) the effects of the social systems within countries on the conduct of international business (3) the major theories explaining international business transactions and
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Functions and Role of Law in Business and Society Law plays a significant role in the operation of business in society. Laws provide rules of conduct and ethical standards that regulate social behavior. Without these rules and standards‚ society would not be able to efficiently run and the business world would virtually end (Bushman‚ 2007). What is Law Law has been defined in many ways. A body of rules of action or conduct prescribed by a controlling authority‚ and having legal binding force
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Macro environment is the external and uncontrollable factors that influence a company’s or product’s development. Billabong must know the value of each of the macro environment factors; such as‚ economic‚ demographics ‚ and lifestyle‚ technology and natural forces. Before companies‚ or in our case Billabong‚ produce a new products‚ they should study each macro environment force carefully. Each force have its effects on the market. Economic forces affect the consumer buying power and spending
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Functions and Roles of Law in Business and Society Patricia Hackley LAW 421 April 15‚ 2013 C. J. Hughes Abstract A review of the Constitution‚ the Bill of Rights and the Code of Conduct will be discussed for a better understanding of it role in business. Businesses have operated for years but the interest lies in the development of and reasons for code of conduct; with the Constitution and Bill of Rights identifying the rights of the companies and the people. According to CFA Institute
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THE KEY FUNCTIONS OF A BUSINESS 1) OPERATIONS : Provides consultant and advisory service to the company on matters affecting overall corporate and activity management. Also responsible for the corporate planning system. Coordinates the activity’s Information Technology/Communications efforts & Leadership System. Analyzes activity policies and administers programs with respect to effective and efficient use of manpower‚ information‚ material‚ services‚ positions‚ mission‚ organization‚ and tasks
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Macro environments relates to the larger forces that have an impact on society as a whole and not just on one or a few organizations. A single organization cannot usually have a significant impact on these forces and therefore can only adapt its marketing mix to account for the opportunities and threats that arise. The company’s macro-environment consists of six major forces that impact on organizations. The six major forces are demographic trends‚ economic trends‚ natural trends‚ technological
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