MEMORANDUM To: Acquisition Team From: Adriana Pinzón – Consulting Team CC: James Biteman - CEO Date: 27-09-2010 ------------------------------------------------- Subject: Recommendations about the acquisition of Sanford Corporation. Bearing in mind our philosophy or “profit growth by acquisitions”‚ I would like to recommend to the Acquisition team the evaluation of Sanford Corporation for purchase‚ for the following reasons: Even though it is a $600 Million acquisition‚ the most profitable
Premium Management Strategic management Marketing
Philips vs Matsushita Case 1.Briefly describe reasons for Phillips and Matsushita to operate internationally. Why do they do it? Describe the international strategy of Phillips and Matsushita using the international strategy classifications we discussed in class (e.g.‚ localization‚ transnational‚ global). Philips and Matsushita are two electronic (equipment and service) based powerhouses who had to expand their business to the international market. One my ask why they needed to operate internationally…
Premium Decision making Culture Organizational structure
Summary Priceline.com is an e-commerce site which when founded in 1998‚ brought forth a new angle to conduct business. Traditionally marketers scan the market to determine which prices purchasers are willing and able to pay for products or services. The sellers then offer their product for a price which meets their internal criteria. With priceline‚ instead of the seller setting the price‚ the buyer makes an offer of what he or she is willing to pay and sellers compete for the buyers business
Premium Hotel Competition Airline
International Case : Reengineering the Business Process at Procter & Gamble Procter & Gamble (P&G)‚ a multinational corporation known for products such as diapers‚ shampoo‚ soap‚ and toothpaste‚ was committed to improving value to the customer. Its products were sold through various channels‚ such as grocery retailers‚ wholesalers‚ mass merchandisers‚ and club stores. The flow of goods in the retail grocery channel was from the factory’s warehouse to the distributors’ warehouses before
Premium Management Supermarket Procter & Gamble
STUDENT: | Louis-Claude ROUX | PROFESSOR: | Philippe René Gillet | CASE: Virgin Mobile USA “Pricing for the first time” | DATE: 20/02/2012CLASS: MBS-Entrepreneuriat | PART I) ANSWERS BASED ON MY “GUT FEELINGS” Virgin Mobile targets the 14 to 24-year-olds market. The case lays out three pricing options. Which option would you choose and why? I would go for option number two for several reasons. The first one is that I think offer number one is not sufficiently different from the rest
Premium Virgin Group Richard Branson Mobile phone
ICE-FILI CASE 1 - How attractive is the Russian ice cream industry in 2002? The main data about the attractiveness of this market are: - The consumption is about 6 times lower than in France‚ Canada‚ US because of a different mode of consumption. Indeed‚ Russians consider Ice Cream as an “on the go” snack and not as a dessert they can have at home. - producing in Russia implies a certain adaptability of recipes since traditional Russian ice creams contain less fat and are made with natural
Premium Marketing Ice cream Brand
revenues from the manufacturing of drugs such as penicillin. Their former CEO‚ Thomas E. Finn‚ led Vyaderm to financial success with a business strategy focused solely on earnings per share. The main issue with the earnings per share approach in this case is that there was very little interest in helping build synergies across the company’s fifteen subsidiaries to support corporate strategy. In 1997‚ Vyaderm’s new CEO attempted to solve this issue by moving away from the old earnings per share business
Premium Strategic management Management Value added
Case Study: Infosys Infosys is a Global IT service company based in India. It was founded in 1981 by 7 mid class men with a capital of $250 borrowed from their spouse. In 2008 the company is employing 85‚013Software Professional and 6‚174support employees. The value of the company was summarized by one of the founder in the sentence: “ professionally owned and managed‚ with good corporate governance‚ good employee management and good ethics.” The company saw an exponential growth coming from
Premium Employment Understanding
In 2001 Aqualisa created a new product‚ Quartz‚ which they felt revolutionized the shower industry. Much to their dismay the new product was having a difficult time selling. After analyzing their marketing strategy I have found several reasons for the Quartz low sales volumes. 1. Placement in premium segment 2. Poor marketing to customers‚ plumbers. 3. Small retail network When launching the new product‚ Aqualisa decided that Quartz should be placed in the premium segment.
Premium Marketing
Market Soft Case study Situation: MarketSoft founded by Greg Erman‚ in 1999 had designed an innovative software product that addressed the problem of managing sales leads across the “extended enterprise”. The product eLeads was strategically developed upon extensive research to address three critical areas many of the fortune 1000 companies in the modern times are facing: 1.Leads get lost 2. No qualifying systems for the leads exist and 3.The leads are never tracked. Problems: 1. The entire
Premium Marketing Developed country Management