INTERNATIONAL BUSINESS AND MULTICULTURAL RELATIONS IBUS 330 ONLINE – SYLLABUS Professor Joel Nicholson Schedule Number 90463‚ Section 1 – Three Units Summer‚ 2012: Session R1 (June 4 – July 4) | |Department of International Business | |Joel D. Nicholson‚ BA‚ MBA‚ Ph.D. |San Francisco State University | |Professor
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and diversify simultaneously –Best companies will avoid trap of focusing on country as the primary segmentation variable International Marketing- is the performance of business activities designed to plan‚ price‚ promote‚ and direct the flow of a company’s goods and services to consumers or users in more than one nation for a profit. •An entry strategy into international market should reflect on analysis –Market characteristics •Potential sales •Strategic importance •Strengths of local resources
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Transocean Ltd. Transocean Ltd. reported its third quarter results on 4th November. From the numbers mentioned in the press release itself we can realise that Transocean has got good hold of the situation. For the 3 months ended 30th September‚ the company reported revenues of $ 1.61 billion‚ down $ 276 million from that for the second quarter of the current year. Lower fleet utilization and a decline in other revenues related to contract termination fees recognized in the second quarter are the
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International Business‚ 13e (Daniels/Radebaugh/Sullivan) Chapter 1 Globalization and International Business 1) The broadening set of interdependent relationships among people from different parts of the world is known as ________. A) globalization B) offshoring C) franchising D) outsourcing Answer: A Diff: 1 Page Ref: 5 Skill: Concept Objective: STUDY QUESTION 1.1: What are international business and globalization? What is the relationship between them? AACSB: Multicultural and Diversity
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Chapter 1 Globalization and International Business 1) The broadening set of interdependent relationships among people from different parts of the world is known as ________. A) globalization B) offshoring C) franchising D) outsourcing Answer: A Diff: 1 Page Ref: 5 Skill: Concept Objective: STUDY QUESTION 1.1: What are international business and globalization? What is the relationship between them? AACSB: Multicultural and Diversity 2) The term globalization is sometimes used to mean the ________
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inequalities between both parties • Belittle your informal gift at visit (“It’s only a token but..”) Cultural Awareness and Business • Canadian firms going global must determine the cultural differences • Decide whether or not their business can adapt to foreign culture Extent of foreign operations • Level of cultural awareness will depend on how much business a company does in foreign country • Primary domestic operations that export do not need to care •
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C1: Globalization and international business Globalization refers to the trend toward greater economic‚ cultural‚ political‚ and technological interdependence among national economies. Reduction of barriers to the movement of trade‚ capital‚ technology‚ and people. Has two facets:1. Globalization of Markets; the merging of historically distinct and separate national markets into one huge global marketplace. Benefits: cost‚ new market opportunities‚ levels uneven income streams. 3 causes of globalization
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Independent Writing Assignment – Reading List Critically evaluate Maslow’s hierarchy of needs as way of understanding employee motivation in contemporary Chinese business. Adair‚ J. (2006) Leadership and Motivation. London: Kogan Page Ltd (available on ebrary) This book considers the theories of both Maslow and Herzberg and reflects on how both inner-generated and outer-generated factors influence motivation. Alas‚ R. (2008) Attitudes and values in Chinese manufacturing companies: A
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International Business‚ 7e (Griffin/Pustay) Chapter 4 The Role of Culture 1) Which term refers to the collection of values‚ beliefs‚ behaviors‚ customs‚ and attitudes that distinguish one society from another? A) history B) culture C) politics D) norms Answer: B Diff: 1 Skill: Concept Objective: 1 2) In which country is nepotism valued? A) the United States B) Great Britain C) France D) China Answer: D Diff: 2 Skill: Concept Objective: 2 3) Which virtue of a job
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Chapter 1: Globalization and International Business Introduction 1. The meaning of globalization * Broadly: the widening set of interdependent relationships among people from different parts of a world that happens to be divided into nations. * Narrowly: the integration of world economies through the elimination of barriers to movements of goods‚ services‚ capital‚ technology‚ and people. A. How Does International Business Fit In? * International business consists of all commercial
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