The 4P Executive Summary Marketing Strategy for COVERGIRL Kayla Bolton Principles of Marketing- MKTG 3200 Dr. Kelly Price May 1‚ 2013 The 4P Executive Summary: Cover Girl My topic I have chosen for the 4P executive summary is Cover Girl. Cover Girl is an American cosmetics brand founded in 1958 in Baltimore‚ Maryland‚ by the Noxzema Chemical Company‚ (later called Noxell) and acquired by Procter & Gamble in 1989. The company launched six products to start and then slowly began
Premium Marketing Brand management
Executive Summary Artistic Grounds will provide a friendly‚ comfortable‚ social and artistic atmosphere where the customer can receive excellent gourmet food‚ service and entertainment at a reasonable price. The interior design of the building will focus on projecting an eclectic artsy atmosphere. Artistic Grounds will be divided into different areas. Some will have tables and chairs‚ another will have large couches and comfy chairs‚ end tables‚ and coffee tables. The walls will be used as an art
Premium Aesthetics Art English-language films
Design Proposal for Sunshine Water Project June 2014 1. Executive Summary Amorphous Systems has been tasked with designing a solar powered‚ water desalination system by Sunshine Water Pty Ltd. This system is to be utilised in remote communities where fresh water sources are sparse and connection to the state electricity grid may be difficult. The design is to consider various aspects relating to: tank and stand‚ pump and filter‚ and solar array. The design goals have been defined
Premium Water Irrigation Water pollution
Introduction When any company prepares for a campaign there are many aspects that need to be planned accordingly. This executive summary will show the aspects of a public relations campaign for Ridoran’s. Such as how it will affect ethical‚ technological and global issues‚ a crisis management plan‚ budget and strategies to have a successful campaign. After implementing this PR campaign Ridoran’s Manufacturing is ensured a successful outcome. Ethical Since a public relations practitioner work is
Premium Public relations
EXECUTIVE SUMMARY 1. The Indian economy is highly influenced by rural economy; therefore the role of Regional Rural Banks (RRBs) in the rural development is phenomenal. Regional Rural Banks in India are an integral part of the rural credit structure of the country. Since the very beginning‚ when the RRBs were established in October 2‚ 1975‚ these banks played a pivotal role in the economic development of the rural India. The main goal of establishing regional rural banks in India was to provide
Premium Bank
Executive Summary Specialty Fashion Group (SFG) is an Australian clothing retailer which functions primarily in the Women’s market. The company first came into operation under the name “Millers” in 1993 and hence since grown to house 5 additional brands under the group portfolio. This report was structured to first discuss the firms’ strategy in navigating the ever changing retail environment‚ before evaluating its’ current valuation. Following which a credit analysis was performed to determine if
Premium Management Strategic management Corporation
EXECUTIVE SUMMARY BY: HAIRYSTORM This report provides an analysis and evaluation of a new product range in L’Oreal hairstyle product range together with its most effective marketing strategy in the short and long run. Our Choice: Hair Wax According to ASEAN market trends data‚ it shows that market growth‚ particularly in hair wax and gel‚ increases significantly with a good projection value ahead. On average‚ the highest market growth in ASEAN is in hair styling agent with average of 6% market
Premium Hairstyle Marketing Hairdressing
The Case Of A Complaining Customer Executive Summary Presto Cleaners is Mr Shelton ’s regularly used laundrette‚ he feels that although their prices are more than local competitors‚ the friendly staff‚ longer opening hours and convenience makes up for this. This opinion has now changed following recent events. Mr Shelton drops off hes laundry for a service clean‚ and when he arrives at the store to collect it he ’s was informed that a new computer system has been installed and this is to
Premium Management Customer service Quality of service
Executive Summary: MS&W Corporation University Of Phoenix McDonald’s was founded by Ray Kroc in 1954 from a little restaurant in San Bernardino California and now has spread to over 32‚000 U.S. cities. Ray Kroc own words that state‚ “In business for yourself‚ but not by yourself”. In this I would like to start MS&W Corp and become part of the McDonald’s family. Right now the restaurant offered to me revenue is $2 million. When reviewing the stats and knowing the kind of changes I will make
Premium Customer Corporation Business
ACN: 000 721 380 Chairman: Michael Iwaniw MD: Paul Chambers 360 Settlement Rd Thomastown‚ VIC 3074 Tel: +61 3 9474 3544 Fax: +61 3 9474 3588 Executive Summary Select Harvest Limited is an Australian company listed on the Australian Securities Exchange. Its main business operations are the producing‚ manufacturing‚ distributing and marketing of almond products. The company has over 11 000 acres of
Premium Management Stock market Chicken