"Ultratech cements marketing strategy portes five forces" Essays and Research Papers

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    INDEX 1. CEMENT AND ITS TYPES 2. INDIAN CEMENT INDUSTRY OVERVIEW STRUCTURE MAJOR PLAYERS GOVT. POLICIES CEMENT EXPORTS PORTER’S 5-FORCE MODEL . SWOT ANALYSIS 3. INTRODUCTION ULTRA TECH CEMENT 3.1 PRODUCTION UNITS 3.2 ULTRA TECH ADVANTAGES 3.3 AWARDS 3.4 EXPORTS 4. PROJECT WORK 4.1 OBJECTIVE OF THE STUDY 4.2 RESEARCH DESIGN

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    Portes Five forces

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    1. PORTER’S FIVE FORCES MODEL Porters five forces‚ as a powerful analysis tool‚ enables managers in corporations to analyze the current situation of their industry in a structured‚ easy-to-understand way. From a strategic management perspective it is useful for managers in any organization in the same industry or sectors to understand the five competitive forces acting on and between organizations in the same industry and or sector since this will determine the attractiveness of that industry

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    Indian Cement Industry Analysis 4 3. Aditya Birla Group 9 4. Ultra Tech Cement 14 5. Conclusion 19 6. Bibliography 20 Figures 1. Cement Demand Drivers 5 2. Hindalco Net Sales 11 3. Birla Nuvo Consolidated Revenues 12 4. Birla Nuvo Revenue Mix 12 5. Ultra Tech Net Earnings 16 6. Ultra Tech Net Worth 16 7. Movement of Share Prices of Ultra Tech 17 Tables 1. Cement Dispatch

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    2010 International Conference on Economics‚ Business and Management IPEDR vol.2 (2011) © (2011) IAC S IT Press‚ Manila‚ Philippines Business Strategies for the Indian Cement Industry A Business Intelligence and Analytical Perspective for the 21st Century Roshan Shankar Division of Computer Engineering Netaji Subhas Institute of Technology‚ University of Delhi New Delhi roshankar@gmail.com Udit Agarwal Division of Instrumentation and Control Engineering Netaji Subhas Institute of Technology

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    Introduction: Meaning of CSR of UltraTech Cement Ltd UltraTech’s Corporate Social Responsibility policy conforms to the National voluntary Guidelines on Social‚ Environment and Economic Responsibilities of Business released by the Ministry of Corporate Affairs‚ Government of India in collaboration with FICCI Aditya Birla CSR Centre for Excellence established in July 2011. The Company CSR policy was outlined in 2010. UltraTech Cement Limited is a part of Aditya Birla Group. Reaching out to underserved

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    Portes 5 Forces Model

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    Kolkata and owns 27 tea estates in the states of Assam and West Bengal in eastern India and Kerala in the south; it represents the world’s second largest global branded tea operation with product and brand presence in 40 countries. The company has five major brands in the Indian market such as Tata Tea‚ Tetley‚ Kanan Devan‚ Chakra Gold and Gemini catering to all major consumer segments for tea. Tata Tea has subsidiaries in Great Britain‚ United States and India. Also the company has a substantial

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    Ultratech Project

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    Seminar Report on “Cement Industry-UltraTech Cement” Submitted in Partial Fulfilment for the Award of the Diploma of Post Graduate Diploma in Management (Session 2010-12) Submitted to: Submitted By: Faculty Name: Dr.Ajay Pratap Singh Student Name:Anamika Verma Internal Guide:Dr.Raj Purohit

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    Bibliography Part-A 1. Marketing management Philip Kotler The Millennium Edition 2. Promotion & Integrated Marketing Communications Richard J. Semenik 3. Principles of Marketing Philip Kotler & Armstrong Eight Edition 4. Service Marketing Valarie A. Zeithaml & Mary Jo Bitner Part-B 1. Annual report King Brand Cement‚ 2004 2. Directory Bangladesh Cement Manufacturing Association. 3. Web Site htt: //www. bashundharagroup

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    Using Porter’s Five Force analysis to assess this industry‚ one notices that first of all the internal rivalry would be intense between us and Empire Plastics and both companies (and others) would try to severely underprice the other’s offer. There would be considerable buyer power since the target customers would be giant supermarket chains and there is little customer diversity‚ with a very few customers dictating who they buy from and even what price they pay. In addition there would be a lot

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    Ultratech Details

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    Executive Team Mr. O. P. Puranmalka Whole-Time Director‚ UltraTech Cement Limited. Mr. O. P. Puranmalka is the Whole-Time Director of UltraTech Cement Limited and leads the Aditya Birla Group’s cement business. He provides strategic direction to the business and oversees the setting up of new plants‚ and exploring global opportunities for mergers and acquisitions. Mr. Puranmalka’s entrepreneurial abilities and deep knowledge of the cement business have guided UltraTech’s foray into areas such as

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