of Course: Marketing Management 2. Course Code: BM6053 3. Name(s) of academic staff: Dr Amran Harun/ Dr. Oswald Aisat Igau/ Dr. Azaze @ Azizi Abdul Adis 4. Rationale for the inclusion of the course/module in the programme This is a required course for the MBA Program of the School of Business and Economics‚ Universiti Malaysia Sabah. By taking this course‚ students will learn the importance of managing marketing activities and environments within
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Introduction Advocacy is defined as the process of advocating or supporting a cause one believes in. When a nurse makes the decision to advocate for a client‚ then the patient and his or her best interests become the cause. This is especially true in cases where those seeking care are unable to make informed decisions about the care they receive due to their condition. The idea of advocacy allows the nurse to communicate with the client‚ the clients family‚ and medical team to ensure the needs
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Medical Surgical CONCEPT MAP [pic] ----------------------- DISEASE Asthma ASSESSMENT FINDINGS: Signs & Symptoms -Asthma is illustrated by outbursts of shortness of breath‚ wheezing‚ and coughing and the production of thick‚ tenacious sputum. -Only as the attack begins to subside can the client expectorate large quantities of thick‚ stringy mucus. The skin is usually pale. -During a severe attack‚ the nurse may observe cyanosis of the client’s lips and nail beds. Definition/Pathophysiology/Etiology
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Introduction Organizational behavior concepts are relevant not only in the workplace setting alone‚ but can also be applied to almost all things and setting that we encounter throughout our lives. They can also be found in popular media‚ such as literature‚ popular music‚ movies and cartoons. The Art Imitates Life Project exposed our group to understand the pervasiveness artist‚ directors‚ and authors create when inspired by life and the world around them. We were able to analyze these media and
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Marketing is the process of communicating the value of a product or service to customers‚ for the purpose of selling that product or service. From a societal point of view‚ marketing is the link between a society’s material requirements and its economic patterns of response. Marketing satisfies these needs and wants through exchange processes and building long term relationships. Marketing can be looked at as an organizational function and a set of processes for creating‚ delivering and communicating
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Chapter six The overall Planning Process- “well planned” and “well thought out” having good idea of the organization’s overall mission‚ as well as more specific written goals and carefully configured plan‚ can be important to an organization’s success. 2 Major component of Planning 1. Goals- a future targets or end result that organization wishes to achieve. 2. Plan- the devised for attempting to reach a goal. PLANNING- management function that involves setting goals and deciding how best to
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attract new customers than to retain existing ones 3. Why is there a need to monitor and understand competitors? Because customers will turn to competitors if their needs are not being me 4. Which of the following statements is true? The costs of attracting a new customer have been found to be up to six times higher than the costs of retaining old ones 5. Which of these is not part of the marketing concept? Matching competitors’ offering 6. What is the purpose of production orientation focus
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transitivity) is a transitive dependency. In database normalization‚ one of the important features of third normal form is that it excludes certain types of transitive dependencies. E.F. Codd‚ the inventor of the relational model‚ introduced the concepts of
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Define and compare the concepts of morality‚ law‚ and religion by explaining the source of each and whether one or all rely upon each other. Morality has to do with our ideas regarding what is right and what is wrong and how right and wrong behavior should be punished and rewarded. http://www.education.com/reference/article/moral-concepts-children/. As with the law and religion parts‚ they rely upon each other by the minds of many people. When religious leaders speak out on moral topics‚ their
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Chapter 1: Concept of HRD Introduction to HRD: ‘Dhanesh “ Auto Inc. has been a major global manufacturer of automotive product. In December 2002‚ Lumax Industries acquired it. Headlight‚ side indicator and brakelight are among their leading products. One of the challenges that both the former Dhanesh Auto Inc. and the present Lumax Industries have faced is the fact that over half of their employees not regional employees. Lumax Industries executives recognised that there was a need for more
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