A Project Report On “Study of supply Channel Management of Hindustan Unilever Limited.” [pic] Submitted By Partho mukherjee PGDM (operations) Sem 3rd under the guidance of mr. Vivek swami sinhgad institute of business administration&research S. NO. 40/4A+4B/1 NEARPMCOCTROI POST‚ KONDHWA –SASWAD ROAD‚ KONDHWA (BK) PUNE-411048
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Unilever in India – Hindustan Lever’s project Shakti – Marketing FMCG to the rural consumer Summary Hindustan Lever (HLL) formed in 1956 is an Indian subsidiary of Unilever Limited (world’s largest FMCG Company). It was a market leader with a share of 40-45%. HLL’s growth has been related to the political development of the country. The heavily regulated Indian economy between 1947- 1980’s was characterised by License Raj which imposed restrictions on investments by the private players. In 1990
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Resource Based View and Porter’s Five Forces Analysis on Unilever Content 1. Introduction 3 1.1. Concepts of Resource Based View and Porter’s Five Forces 3 1.2. Brief Introduction of Unilever 3 2. Resource Based View Analysis of Unilever 4 2.1. Value System 4 2.2. Objectives and vision 5 2.3. Management structure 5 2.4. Human resources 6 2.5. Image of the company and brand share equity 6 2.6. Physical assets and facilities 7 2.7
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Unilever parenting& Diversification trough forward integration in the car industry Strategy in Work Egon Christopher Westerhausen Summer 2009 Growth share matrix 3 Building the growth Share Matrix from the Parenting Matrix given in the case study. Question 1 5 MARKET SHARE 5 Unilever Question(ii) 6 Positive and negative bias of a merger. 7 Question (i)Determine other areas of forward integration that car manufactures might consider and explain why? 8 Strategy that may
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SUBMITTED TO: M/s. Sofia Bano SUBMITTED BY: Syed Saqib Ashfaq Unilever Pakistan Limited Unilever Pakistan Limited is largest fast moving consumer Products Company in Pakistan. Unilever Pakistan Limited is a part of Unilever- a global company. Unilever Pakistan Limited is producing more than 50 brands in Pakistan. Company information Unilever Pakistan limited is a wholly owned subsidiary of Unilever Overseas Holding‚ UK‚ Unilever PLC (A company incorporated in the United Kingdom.) The Company
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Impact of sales promotion on sales volume‚ in UNILEVER (Nig.) PLC Introduction For years‚ most companies concentrated their promotional functions through the use of sales promotions through mass media advertising. In almost all aspects of marketing communication‚ companies depend on expertise of advertising agencies. Although‚ most marketers have already introduced and used other marketing communication and promotional tools‚ package design firms‚ direct marketing agencies and sales promotion
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job and to train employees to succeed at the jobs they’re given. But unfortunately‚ most managers assume that if each person working on a project is well matched to the job‚ then tbe organization in whicb they work will be‚ too. Often that is not the case. One could put two sets of identically capable people to work in different organizations‚ and wbat tbey accomplisbed would be significantly different. Tbat’s because organizations tbemselves-independent of tbe people and otber resources in t b e m
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[pic] Major Research Project On “An Analysis of Marketing & Competitive strategies adopted by Hindustan Unilever Limited in Rural Area” For the partial fulfillment of the requirement for the degree of MBA (Full Time) Batch 2010-12 Submitted By: Guided By SUMIT WASNIK Prof. S.P. TRIPATHI MBA (Full Time) 4th SEM. ( IBMR) Roll
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www.hbr.org The Threat of Global Gridlock by George Stalk‚ Jr. Reprint R0907T This article is made available to you with compliments of BCG. Further posting‚ copying or distributing is copyright infringement. The Threat of Global Gridlock COPYRIGHT © 2009 HARVARD BUSINESS SCHOOL PUBLISHING CORPORATION. ALL RIGHTS RESERVED. by George Stalk‚ Jr. As our worldwide transportation network becomes less and less able to support the demands of a global economy‚ we’re heading straight into a crisis
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WORK-LIFE BALANCE Your Late-Night Emails Are Hurting Your Team by Maura Thomas MARCH 16‚ 2015 Around 11 p.m. one night‚ you realize there’s a key step your team needs to take on a current project. So‚ you dash off an email to the team members while you’re thinking about it. No time like the present‚ right? Wrong. As a productivity trainer specializing in attention management‚ I’ve seen over the past decade how after-hours emails speed up corporate cultures — and that‚ in turn‚ chips away at creativity
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