"Unilever marketing audit" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 15 of 50 - About 500 Essays
  • Better Essays

    Promise For starters‚ let me first make you aware about the company Unilever and some important features. Unilever strives to make the environment‚ which includes consumers‚ their number one priority. They influence others to be more efficient and help the world around them. Unilever promises its consumers to be more aware of their products while also being environmentally friendly. They provide monetary gifts to charities that provide great community status‚ and also

    Premium Unilever Chief executive officer Hygiene

    • 1591 Words
    • 7 Pages
    Better Essays
  • Good Essays

    Challenging boundaries and beyond February 19‚ 2006 Unilever Unilever House‚ Blackfriars London EC4P 4BQ‚ United Kingdom Sent Via Electronic Mail RE: Strategy Analysis Ladies and Gentlemen: At the request of the Board of Directors of Unilever‚ we provide herein our analysis of the Personal Products Industry and a strategy analysis of both Unilever and its biggest competitor‚ Procter & Gamble. The enclosed analysis also provides recommendations for Unilever to improve its competitive advantage. Respectfully

    Premium Strategic management Personal care Marketing

    • 26563 Words
    • 107 Pages
    Good Essays
  • Powerful Essays

    Unilever Slim Fast

    • 6847 Words
    • 28 Pages

    INTRODUCTION: There are many kinds of business everywhere; where there are many issues related to the growth of the company and Different strategies will enable different companies to reach those goals. Unilever is a company started in 1930 formed of Dutch Margarine Company and British based lever brothers. Unilever holds a wide range of products which include food‚ personal care‚ beverages‚ canned foods‚ ice creams and many more which are worlds best consumer brands. The case study describes a lot of information

    Premium Strategic management Marketing Unilever

    • 6847 Words
    • 28 Pages
    Powerful Essays
  • Powerful Essays

    made the decision to purse an instant messaging program based on three factors: the increasing popularity of instant messaging‚ the need for a cost effective way to add frequency to the company ’s traditional marketing communications‚ and the need to prepare the company for online marketing tools (such as e-mail‚ becoming ineffective). Through advanced programming‚ RecipeBuddle is able to instantly recognize and respond appropriately to requests as chicken‚ no garlic. Furthermore‚ RecipeBuddle

    Premium Brand Marketing Brand management

    • 3875 Words
    • 16 Pages
    Powerful Essays
  • Good Essays

    Unilever [pic] The company was formed by a merger of Dutch Margarine Union and British soap-makers Lever Brothers in 1929. Unilever was one of the world’s first genuine multinationals with operating companies in more than 40 countries. The company produces and distributes a vast number of well known brands in the areas of nutrition‚ hygiene and personal care that are used by consumers all over the world. The history of Unilever dates back to 1885‚ William Lever established

    Premium Unilever Procter & Gamble Palm oil

    • 1038 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Hindustan Unilever Ltd

    • 912 Words
    • 4 Pages

    “Hindustan Unilever Limited ” is the outcome of my own hard work. It is original to the fullest of my knowledge. It has not been submitted in part or full for any other diploma or degree of any university. The quotations of some professionals are accepted as it is‚ so as to accept their work in full without any interference. Chapter-1 Introduction Objective of the study The main objectives of the study of this project are:- * To study the growth and expansion of Hindustan Unilever Limited

    Premium Unilever

    • 912 Words
    • 4 Pages
    Satisfactory Essays
  • Powerful Essays

    Audit

    • 2373 Words
    • 8 Pages

    Page number Executive summary 4 Introduction 5 Audit in brief: 6 History of auditing profession in Bangladesh 6-10 Ending summary 10-11 conclusion 11 Executive summary: The development of auditing profession in an emerging economy Bangladesh is analyzed here. This report aims to discuss the historical background and evolution of auditing. It is found that auditing has evolved through a number of stages. In the mid 1800s to early 1900s‚ the audit practice was considered as traditional conformance

    Premium Audit Accountant Financial audit

    • 2373 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    Ib Case Unilever

    • 605 Words
    • 3 Pages

    International Business Unilever Student information: Rutger Vis 1006834 Leroy Chin-A-Loi IBMS 1F Teacher: Mr. Imeson Summary Unilever is one the World’s oldest multinational corporations with extensive product offerings in food‚ detergent‚ and personal care businesses. Unilever was organized on decentralized bases‚ maintaining subsidiaries in each major national market. Only in Europe it maintained 17 subsidiaries accountable for its performance in the

    Premium Marketing Competition Multinational corporation

    • 605 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    ORGANISATIONAL CHANGE AT UNILEVER Unilever is a very old multinational with worldwide operations in the detergent and food industries. For decades‚ Unilever managed its worldwide detergents activities in an arm’s length manner. A subsidiary was set up in each major national market and allowed to operate largely autonomously‚ with each subsidiary carrying out the full range‚ of value creation activities‚ including manufacturing‚ marketing and R & D. The company had 17 autonomous national operations

    Premium Procter & Gamble Laundry detergent Soap

    • 597 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Hindustan Unilever Limited

    • 1628 Words
    • 7 Pages

    goods (FMCG) company announced that Douglas Baillie (Baillie) would take over as the Chief Executive Officer (CEO) of HLL from March 01‚ 2006. |Having worked with HLL’s UK based parent company - Unilever - for over 25 years‚ Baillie was promoted from the post of Group Vice-president| |and Head of Unilever AMET (Africa‚ Middle East and Turkey). HLL has been experiencing many problems since the late 1990s. The company’s | |plans for 2006 include moves aimed at increasing its market share in the

    Premium Unilever

    • 1628 Words
    • 7 Pages
    Powerful Essays
Page 1 12 13 14 15 16 17 18 19 50