Hindustan Unilever [Rural marketing] Product Mix of HUL. HUL is India’s largest marketer of Soaps‚ Detergents and Home Care products. It has the country’s largest Personal Products business‚ leading in Shampoos‚ Skin Care Products‚ Colour Cosmetics and Deodorants. HUL is also the market leader in Tea‚ Processed Coffee‚ branded Wheat Flour‚ Tomato Products‚ and Ice cream‚ Soups‚ Jams and Squashes. Home & Personal Care • Personal Wash • Fabric Wash • Home Care • Oral Care • Skin Care • Hair Care
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Body Mass Index (BMI) among MBA students in Nepal 1 Kathmandu University School of Management (KUSOM) ABSTRACT. The dynamics of Body Mass Index (BMI) among MBA students in Nepal has been studies through a survey of 28 sample MBA students from Kathmandu University School of Management (KUSOM). We found that the BMI does not have any relation with the gender of the student. Furthermore‚ heights of the students had to effect on whether they will
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Maternal and Child Health: Interventions to Improve Nutritional Status Sarah Bassiouni Margaret Lippitt Katie Stetler EMD 543: Global Aspects of Food and Nutrition December 2011 Table of Contents I. Executive Summary.................................................................................. Including one-page briefs on recommended interventions II. Introduction.............................................................................................. III. Antenatal Care.........
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the most vulnerable yet the most profitable sector in Nepalese economy. The banking sector is prospering with much lesser difficulty in spite of increasing economic downturn and political instability in the nation. The clear picture is reflected in Nepal stock exchange; where 90% of stock traded is that of financial sector of which majority shares are held by commercial banks. With more number of commercial banks catering to the same market‚ it has given rise to the intense competition. So far‚ there
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U 2011 Unilever in India: Hindustan Lever’s Project Shakti- Marketing FMCG to the Rural Consumer Riddhi Biswas PGP/14/236 Section E Q1. What are the key features of Shakti? What are its positive aspects and what are its drawbacks? Key features of Shakti: Axiomatic truly ‚ ‘Rural caravan’ of HUL as it can be popularly called is Project Shakti. Untapped and unexplored for years Indian rural market remain unnoticed and undiscovered as par as the business opportunities‚ especially
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The supermarket industry has been considered one of the most prosperous industries for Woolworths. Woolworths is operating in several different industries. In 2007‚ examples of the major brands operating under Woolworths Limited included Woolworths/Safeway supermarkets‚ Dick Smith Electronics and Dan Murphy’s. The supermarket industry consists of very few major players‚ which is kind of an oligopoly market type. In this industry‚ businesses retail a large range of products‚ especially focusing in
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Chapter 1 INTRODUCTION An organization is a social unit of people‚ systematically arranged or managed to meet the needs or to pursue collective goals on a continuous basis. A sound organization can contribute greatly to the continuity and success of the enterprise. All organizations have a management structure that determines the relationship between functions and positions. Without proper care of higher‚ middle and lower levels of administration‚ it would be practically impossible for any management
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1a Identify the industry‚ product segments and value chain. The industry is the non-alcoholic beverages indsutry -> Their core activities are producing a diverse range of non-alcoholic beverages from carbonated soft drinks (CSD)‚ milk drinks‚ fruit drinks‚ sports drinks‚ ready-to-drink tea/coffee and energy drink as well as snack food products. Product segments: carbonated soft drinks (CSD)‚ milk drinks‚ fruit drinks‚ sports drinks‚ ready-to-drink tea/coffee and energy
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Bibliography: India Pvt. Ltd‚ The millennium Edition‚ 2000.pp 38-43
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huge and expanding global reach. Unilever proudly declares that every day 150 million people are choosing their brands ‘to feed their families and clean their homes’. Unilever is one of the world’s top makers of packaged consumer goods and moves countless products like deodorants‚ fragrances‚ soap‚ margarine‚ tea and frozen foods all over the world. The corporation sells products in over 150 countries and has annual sales of approximately $ 46 billion (£31‚5bn). Unilever controls subsidiaries in at least
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