Myriam Riedel‚ brand leader Out Of Home Company Context • On any given day‚ two billion people use Unilever products to look good‚ feel good and get more out of life. Our portfolio ranges from nutritionally balanced foods to indulgent ice creams‚ affordable soaps‚ luxurious shampoos and everyday household care products. We produce world-leading brands including Lipton‚ Dove‚ Carte d’Or‚ Skip • Unilever is the leader in the ice cream category on the In Home and Out Of Home business with brands like
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UNILEVER Everyday 150 million people buy a unilever product to feed themselves or clean themselves or their homes. Employing over 206‚000 people in over 100 countries and 2000 alone in uk achieving an annual sales of about 900 million pounds in UK‚ unilever today is one of the largest international company today. Like many companies even unilever has faced its ups and downs. it was established in the 1885 and faced many difficulties until the end of second world war‚ even though in spread in fragments
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------------------------------------------------- MARKETING: Group 1 ------------------------------------------------- Case: Chandon‚ Pierre (2004). Unilever in Brazil: Marketing Strategies for Low-income Consumers (Question 1 a & b) a) Discuss whether marketing and branding can create value for poor consumers. Marketing is the performance of activities that seek to accomplish organisations objectives by anticipating customer or client needs and directing a flow of need satisfying
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NEPAL GEOGRAPHICAL Nepal is a sovereign nation located in south Asia. Nepal is the world’s 93rd largest country by land mass and it is also the 41st most populous country‚ with a population of approximately 27 million. Nepal is located in South Asia between China in the north and India in the south‚ east and west. While the total land area is 147‚181 sq. km including water area of the country that is 3‚830 sq. km. Nepal is of roughly trapezoidal shape. Nepal is commonly divided into three physiographic
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NEPAL Kollin Smith Period-1 12-17-00 Mr. Sartian Introduction I am doing my report on a country by the name of Nepal. The formal name is The Kingdom of Nepal. The term for citizens is Nepalese. The capital of Nepal is Katmandu. Nepal became independent in 1768 when a number of independent hill states were unified by Prithri Narayan Shah as the Kingdom of Gorkha. The area of Nepal is 56‚827 square miles. Its population according to the 1991 census was 18‚462‚ 081. Nepal is located between
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July 6‚ 2007 DISTRIBUTION RESTRUCTURING AT UNILEVER PAKISTAN On Jan 01‚ 2002‚ Musharaf Hai presented a new vision at Unilever head quarters in Blackfrairs London for Unilever Pakistan (UPL). The vision stated to be a Rs 38 billion company by 2008. This vision required double digit growth from the first year and Customer & Channel Development (C&CD) had to contribute Rs 30 billion. On her return Hai was determined to realize her vision and to optimize her resources. However‚ Hai’s aides were
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Within Unilever‚ Simatic IT Interspec is used to manage all Production Item specifications from Ingredient and Packaging Materials that are received‚ to Finished Products. Simatic IT Interspec is currently in use in both its Foods and Home and Personal Care businesses across a variety of geographies. For example it is operational across the Foods Division’s European business in a variety of countries and companies‚ and in the Home and Personal Care (HPC) Division North American businesses. Plans
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INTRODUCTION Nepal Doorsanchar Company Ltd. popularly known as Nepal Telecom is the largest telecommunication service provider in Nepal. The company was a monopoly until 2003‚ when the first private sector operator UTL started providing basic telephony services. The central office of Nepal Telecom is located at Bhadrakali Plaza‚ Kathmandu. It has branches‚ exchanges and other offices in 184 locations within the country. It is the sole provider of fixed line‚ ISDN and leased-line services in Nepal. Following
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Matrix (Boston consulting Group): The Boston consulting group a leading management consulting firm develops and popularized the growth share matrix as shown in figure. BCG MATRIX of Unilever Pvt. Ltd: According to the Unilever Pvt. Ltd‚ the relative market share and market growth rates of different products of unilever are given below:- Name Relative Market Share Market Growth Rate Brooke bond supreme 41% 45.03% Knorr noodle 51% 29% Lux 21% 29.15% Surf Excel 23% 27.37% Lifebuoy shampoo 15%
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Banking in Nepal: A History of Banking System in Nepal This post is about banking in Nepal‚ a history of banking system in Nepal. In the context of Nepal‚ it is very difficult to trace the correct chorological history of the Banking systems in Nepal because there are no sufficient historical records and data about Banking in Nepal. Nepal bank Ltd. is the first modern bank of Nepal. It is taken as the milestone of modern banking of the country. Nepal bank marks the beginning of a new era in the
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