criterion will be given up to one decimal place. Criterion | Your TA (20 points) | Other TA(10 points) | Breadth and Depth of Analysis of the Current Marketing Strategy (including ad) for chosen Product/Brand. * Is the current marketing strategy (4Ps) and 3Cs well described and analyzed? * Are the current weaknesses identified compelling? | 6 | 3 | Breadth and Depth of Analysis of the Proposed Marketing Strategy for chosen Product/Brand. * Is the proposed marketing strategy feasible (i.e
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purposes of the marketing function. These are: To complete in a competitive marketplace To identify and anticipate consumer requirement and then satisfy these requirements To make a profile Then‚ the marketing mix of Adidas is referred to as the 4Ps that include: the right product‚ sold at the right price‚ the right place and using the most suitable form of promotion. Explain the term sponsorship. Name a sponsorship deal that you think was effective. Explain your answer. A: Term sponsorship
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Ethics and corporate Social responsibility:- Ethics is defined as what is right and what is wrong. Every business should behave ethically. The moral principles that guide the way a business behaves are business Ethics. Ethics are moral guidelines to people or to an organisation which govern good behaviour. So behaving ethically is doing what is morally right. Doing an ethical business may always be not profitable but it will be more beneficial to company and the people involved in company as well
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Business Management IA SL “To what extent will the marketing strategies of the reliance JIO be the success in india?” S.S.Sai Vishnu The Indian Public School 004191-0037 Written commentary “To what extent will the marketing strategies of the reliance JIO be the success in india?” Reliance is one of the most popular company in india. Reliance had introduced a 4G service named as Jio recently‚ and has shocked the telecom world by providing the services free for few days
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Outback steakhouse Marketing Mix- 4ps 1. Product Outback steakhouse is an Australia or American style restaurant. Outback emphasizes “fresh” spirit inspires everything. One of the corporation’s slogan is “It’s always fresh in the outback”. All menu items are made fresh daily‚ and sourced from around the world to keep high quality ingredients. The specialist appetizer is bloomin’ onion while steak is the most important product. Beef required exceed all USDA standards‚ and all approved beef suppliers
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photosensitive layer EDN occurs between the electrodes that is proportional to the brightness (EDN ~ E). c) the intensity of light - I I = E / S.t J / s.m ⋄ W / m I = ΔФ / ΔΩ ΔΩ-solid angle ΔΩ = ΔS/R2 = sr / steradian ΔΩ = 4P.R2/R2 = 4p sr (the whole solid angle) The intensity is characteristic of the light sources. The intensity of the light source in a particular direction is called luminous flux emitted in this direction in the unit solid
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M E D I A K I T COMPANY BACKGROUNDER Established in 1980 in Japan‚ MUJI is a leader in developing and supplying consumer driven daily necessities including food‚ household goods and clothing. Founded by Masao Kiuchi‚ MUJI started as a private brand of the retail conglomerate The Seiyu Ltd. With nearly 5‚000 employees‚ there are over 300 MUJI stores worldwide‚ currently with four in America. MUJI offers not only quality goods at reasonable price but also a “way of life
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affect a company’s capability to operate effectively in providing and services to its customers” (Jobber 2007:78). Some valuable recommendations for the future development of MC will be presented. These recommendations were mainly discussed around 4Ps topic which focuses on product‚ price‚ place and
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(2009) A review of marketing mix: 4Ps or more. International Journal of Marketing Studies‚ 1(1)‚ pp2-15. Grönroos‚ C. (1997). From marketing mix to relationship marketing-towards a paradigm shift in marketing. Management Decision‚ 35(4)‚ pp.332-339. Gummesson‚ E. (1994) Making relationship marketing operational. International Journal of Service Industry Management‚ 5(5)‚ pp. 5-20. Gummesson‚ E. (1999) Total Relationship Marketing-Rethinking Marketing Management: From 4Ps to 30Rs. Oxford: Butterworth-Heinemann
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KA YEUNG LAU GROUP 1 Introduction Marks and Spencer（also know as M&S）is the UK’s largest transnational retail group. It is also one of the British representative enterprise‚ it has highest profitability in UK. Marks and Spencer also ranks first in the number of export goods retailers in UK. Their products include: food‚ clothes‚ furniture‚ electrical and appliances. Marks and Spencer opened 600 stores in the British‚ and across the UK each city and area‚ the 40 countries in the world were opened
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