in the next five years. Major urban population with different city of 2011‚ Jakarta 921 million people‚ 250 million people of Surabaya‚ Bandung 2.4 million people‚ 2.1 million people in Medan‚ Semarang 1.2 million. As the most important brand of FR‚uniqlo carried out through research while segmenting the market. It is divided into men and women‚ old and young‚the mainly age is 16 to 50 years old.The different group of buyers were different according to the regions they belong. Geographic segmentation:
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UNIQLO is a LifeWear selling store‚ which offer you high-quality‚ fashionable clothing designed to be comfortable as conventional basic wear. To shop UNIQLO‚ there are few areas we must pass through. Window display: Design principle: Asymmetrical balance Each side one back company logo‚ 3 mannequins on each side‚ but with different posture/ height. Message given: Winter coat is their key drive Using coat‚ down jacket‚ hats‚ ear warmer to create a winter trends and the white color backdrop gives
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CHAPTER 3 AN INTRODUCTION TO CONSOLIDATED FINANCIAL STATEMENTS Answers to Questions 1 A corporation becomes a subsidiary when another corporation either directly or indirectly acquires a majority (over 50 percent) of its outstanding voting stock. 2 Amounts allocated to identifiable assets and liabilities in excess of their recorded amounts on the books of the subsidiary are not recorded separately by the parent. Instead‚ the parent company records the purchase price of the interest acquired
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contents A message from the Chairman‚ President & CEO Our Group UNIQLO business Business model Products Production Stores People Overseas activities 6 11 14 14 16 18 20 22 23 CSR Corporate history Financial section Investor information Corporate information M&A strategy COMPTOIR DES COTONNIERS FOOT PARK Theory 24 25 26 27 28 30 32 54 55 It all started here The origin of our “anybody‚ anywhere‚ everyday” concept At UNIQLO‚ our goal is to offer casual wear that can be worn by anybody‚ anywhere
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BUSINESS AND LAW Global marketing LVL H6 UNIQLO CASE STUDY Emmanuel Chabaud 2011/2012 * 1: Critical profile of UNIQLO In this first part‚ I will try to give the most objective profile of Uniqlo‚ considering information from both Uniqlo officials (www.uniqlo.com and http://www.fastretailing.com ) and third party analysis (see the additional sourcing page). Originally‚ Hitoshi Yanai opened a little store called Ogori Shoji in 1949. Uniqlo (abbreviation for Unique Clothing Warehouse) is
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This report is about UNIQLO‚ the world fourth largest fashion retailer (Forbes‚ 2015)‚ which is a dominant clothier in Japan. UNIQLO entered the Chinese market in 2002‚ the first branches was opened in Shanghai‚ which is the first foreign fashion retailer introduced the concept of fast fashion to China and the first one who apply the strategy of General Merchandise Store in China’s fashion retail industry. UNIQLO has maintained its leading position among the foreign fashion enterprise in China. Until
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Marketing Plan Outline Company Background & Executive Summary Situation Analysis-“Where are we now?” 1. Macro Situation-PEST Analysis 1. Political Factors: 2. Economical Factors: 3. Social Factors: 4. Technological Factors: 2. Micro Situation-SWOT Analysis 1. Internal Assessment (Strengths) 2. Internal Assessment (Weaknesses) 3. External Assessment (Opportunities) 4. External Assessment (Threats) Goal Setting-“Where do we want to go?” 1. Market Segmentation
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Clothing Industry ZARA vs. UNIQLO Team J: Bingbing Ge Lei Du Sophia Maduka Salman Syed Azim Thanadol Boonyaviwat Tanya Goel 1 Index Content Page Number Executive Summary………………………………………………………………... 4 Introduction………………………………………………………………………… 5 Industry Analysis……………………………………………………………………5 Competitive Environment……………………………………………….5 Strategic Groups………………………………………………………...6
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customer. However‚ business casuals are differentiated in definition and colour is same. The Spa model of Uniqlo makes a differentiation between the substitutes into the industry. Threat of substitutes is low for Uniqlo into the industry. They have followed by one umbrella. Planning to sale department has continued in a process. So it is hard for the rival to make substitute products of Uniqlo. Threat of Suppliers: Threat of supplier is low into the industry because of cheap labour and many
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The Future of Retail Clothing: Will Uniqlo turn the World Japanese? This case has been written by Professor Marie-Catherine Mars‚ Edhec Business School. This case was made possible through the generous collaboration of Uniqlo France. The author warmly thanks André Tordjman for his valuable help and thought-provoking comments during the writing process. The case was created as a basis for class discussion and does not illustrate either effective or ineffective decision-making in a
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