The topic of marijuana use and legalization has been a controversial discussion. If California Proposition 64 were to be passed‚ marijuana will be common everywhere. I am placing myself in the timeframe of which I am a parent to children of mine. Kids will be curious on what that “skunky smell” is; and as those kids grow up‚ they will likely get into marijuana. It is our job as parents to guide our children into the right path. The topic of marijuana will definitely come up when talking to my children
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Direct selling is the marketing and selling of products directly to consumers away from a fixed retail location. Peddling is the oldest form of direct selling. Modern direct selling includes sales made through the party plan‚ one-on-one demonstrations‚ and other personal contact arrangements as well as internet sales. A textbook definition is: "The direct personal presentation‚ demonstration‚ and sale of products and services to consumers‚ usually in their homes or at their jobs." Advantages/Benefits
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Management 1 | Assignment 2 | The purpose of this paper is to conduct a position analysis of the IKEA Corporation. It presents a profile of the company operations‚ identifies its strategic issues and challenges and analyses strategies which it has contributed to it gaining a competitive advantage. | | WORD COUNT: 3139 STUDENT ID | 8/26/2011 | | INTRODUCTION IKEA is a privately held‚ international home products company that designs and sells ready-to-assemble
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Question 1 Personal Selling Process My personal selling process consists of the following nine steps: 1. Prospecting 2. Pre-approach 3. Approach 4. Presentation 5. Trial Close 6. Objections 7. Meeting objections 8. The Close 9. Follow up and Service Step 1: Prospecting Prospecting‚ involves the Money‚ Authority‚ Desire (M.A.D) approach. Firstly I analysed my prospective clients to ensure that they had the money‚ authority and desire to purchase the products I was selling. Upon analysis I
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About IKEA: IKEA is a privately-owned company founded in Sweden by Ingvar Kamprad. He first started to sell pens‚ wallets‚ picture frames‚ table runners‚ jewellery and nylon stockings and decided to add furniture in 1947. IKEA has now around 260 stores‚ much of which are located in Europe‚ the United States‚ Australia and Asia. Nowadays IKEA is known for selling modern and utilitarian furniture at low prices their vision is "To create a better everyday life for the many people". IKEA motto is
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Personal selling occurs where an individual salesperson sells a product‚ service or solution to a client. Salespeople match the benefits of their offering to the specific needs of a client. Today‚ personal selling involves the development of longstanding client relationships. In comparison to other marketing communications tools such as advertising‚ personal selling tends to: • Use fewer resources‚ pricing is often negotiated. • Products tend to be fairly complex (e.g. financial services or new
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INTM 543 PURCHASING IKEA SUPPLY CHAIN November 2012 1. INTRODUCTION Ikea is a Swedish international home products company that designs and sells ready-to-assemble furniture. It was founded in 1947 by 17-year-old Ingvar Kamprad‚ who currently is one of the richest people in the world. He borrowed some money for his parents and create a small local furniture store‚ 65 years later Ikea is one of the leading home furnishing companies in the world with its vision to ‘’create a better
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Selling techniques Selling technique is the body of methods used in the profession of sales‚ also often called personal selling. Techniques used in selling interviews vary from the highly customer centric consultative selling to the heavily pressured "hard close". All techniques borrow a bit from experience and mix in a bit of guesswork on the psychology of what motivates others to buy something offered to them. Mastery in the techniques of selling can offer very high incomes‚ while failure in
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Business Proposition for Kenya Business Proposition for Kenya Brian Luster 11/29/2012 BUSA 3000 Dakhli‚ Mourad Brian Luster 11/29/2012 BUSA 3000 Dakhli‚ Mourad Kenya is a developing country on the continent of South Africa neighboring the countries of Uganda‚ Ethiopia‚ South Sudan‚ Tanzania‚ and Somalia. Its economy is currently struggling and therefore conducting international business will enable it to become a more stable economy. Kenya lacks resources in its own country to successfully
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parties respect the agreements between the MNCs and the government. This will help IKEA ensure the healthy business environment. However‚ In Poland after the fall of communist government make the political situation changed drastically. That has bad impact to relationship between the supplier and IKEA such as the supplier tried to raise price. Economic factors The economic crisis is the good economic factor for IKEA when the US dollar the importing cost of raw materials from Sweden was getting more
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