Kaplan University Unit 1 AB221 Malana Crofoot 01/10/2012 Unit 1: Customer Centric Service When a person owns or operates a business there is an expectation to deal with persons outside of themselves. Knowing this it is best to give those people the best impression possible in order to gain customer loyalty and repeat business. If I owned a business‚ I would try to treat every customer as if they were my first. That first customer is very crucial to a business and should be treated
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Unit 3: Introduction to Marketing Nike Market Research Market research helps Nike to make decisions by helping them to understand the changing dynamics of the market. Market research helps Nike understand who their target market are along with its competitors it has and where they differ. It helps Nike to make improvements‚ change their business plan or change their product. There are 2 types of market research‚ these are primary and secondary research. Primary Research Primary Research would
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P5- Explain how these functional areas are linked in one of these organisations Functional areas are used in many businesses and are very effective as different areas work together to do or produce one thing. Tesco is a multinational company and also have functional areas such as: Human rescores Customer service Administration and support Research and development Finance and department Product operation Each one of these areas have a role to do in all functional areas but every
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Unit 3 – M1 Compare Marketing Techniques Used In Marketing Products in Two Organisations In this assignment I am going to compare the similarities and differences that marketing techniques described in P1 are used for the product or service chosen in Tesco and Oxfam. Firstly I will start by discussing the differences between Tesco & Oxfam. Tesco is a supermarket‚ so their marketing techniques will be completely different to Oxfam as they will have to take an approach that requires customers
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BTEC National Subsidiary Certificate/Extended Diploma in Business UNIT 1: The Business Environment Assignment Date issued: week beginning 16th September 2013 Date for final submission: end of week beginning 20th January 2014 Introduction You will already be familiar with organisations through having dealt with them as customers or employees. One of the aims of this unit is to help you to build on these experiences and learn to ‘walk in the shoes’ of owners
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goals set for a business that are achievable over a period of time‚ objectives are small goals set to make the aim possible. The objective of McDonalds‚ which is a fast food restaurant‚ is to be the world’s best quick service restaurant experience. They also aim at being the best establishment by providing outstanding quality‚ service‚ cleanliness and value. Sector Private sector is a business or organisation that is ran by individuals for a profit. Public sector is a business or organisation
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Unit 1 Business Environment; Task P1 In this assignment I will describe the type of business‚ purpose and ownership of two contrasting organisations. My two chosen contrasting businesses are ASDA and Oxfam. ASDA is a British supermarket chain which retails food‚ clothing by George‚ toys ‚ car wash and general merchandise such as electrical products and cooking appliances. ASDA also have branched out into telecommunications with a mobile network called ASDA mobile. ASDA is Wal-Mart’s largest
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Coursework front sheet ( for Portfolio) Student name: Assessment 1 AS1 : Portfolio Tutor : Date : Grade Awarded : Key assessment criteria A Very Good B Good C Sound D Some serious weaknesses F+ Marginal Fail F Fail/ Unsatis-factory Completeness of Portfolio meeting all the task requirements Lexis‚ structure and use of English ( grammatical accuracy ) Language appropriacy with clear evidence of objective & subjective styles as appropriate
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Task 1 Describe the type of business‚ purpose and ownership of 2 contrasting types of businesses. Sole Trader A sole trader is a business owned by 1 person. It does not have limited liability meaning that if it fails and creates debts the owner is personally responsible for this. Sole trader’s usually have to work long hours and learn about all the aspects of business as many start up businesses cannot afford to hire people to take on other tasks. The owner is responsible for everything that goes
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P1 Attributes and Barriers P2 Principles of Effective Communication P3 & M1 Barriers Unit 1 Communication and Employability skills Table of Contents Contents Introduction I am working for a company called ICTIB and they have asked to do some research. In my report‚ I will be clarifying thoughtfully why the attributes are valued and also the principles of effective communication. I will be considering the following points to clarify this
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