Marketing Planning in a Global Environment Group Assignment No: 1 Topic: What is the purpose of a Political‚ Economic‚ Social and Technical (PEST) environmental analysis for companies in relation to their global (marketing) strategy? Present a PEST analysis for ONE of the following four companies: the computer chip manufacturer Intel the train operator Scotrail the food etc. retailer Tesco the book shop retailer John Smiths {draw:frame} Group Members:
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Introduction: Tesco is the largest retailer in the UK and the third-large supermarket worldwide with total amount of sales exceeding £19.4 billion in 2010. It was originally specializing in food product‚ but in recent years it has provided different products and services from clothing‚ telecoms to financial services. Additionally‚ Tesco is the most extensive online grocery retailer in the world and it recognizes product images and pack information are essential for online shopping. In recent past
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Table of Contents Acknowledgement Chapter 1 1. Introduction and Background to the study 1 - 2 2. Reasons to chosen the topic 2 - 3 3. Research Aims / Objectives 3 4. Importance of the study 4 5. Scope of the study 4 - 5 6. Limitation of the study 5 7. Structure of the study 6 Chapter 2 Literature Review 2.1 Introduction 7 - 9 2.2 What is Customer Service 9 - 10 2.3 What does customer care really mean
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Retail multinational learning: a case study of Tesco The Authors Mark Palmer‚ Aston Business School‚ Aston University‚ Birmingham‚ UK Acknowledgements I would like to thank Dr Barry Quinn at the University of Ulster for his thorough critiques of my ideas on an early draft of this work. This paper has developed out of doctoral work supported by Sainsbury’s. I am also grateful for the assistance of British Stores & Shops Association and‚ in particular‚ The George Spencer Trust under individual
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Chapter 12 Cyclins and cyclin-dependent kinases are regulatory proteins that assist in the cell cycle. Particular protein kinases give the go-ahead signals at G1 and G2 checkpoints. These protein kinases are present at a constant concentration in the cell but are inactive unless in the presence of cyclin‚ these are cyclin dependent kinases. The activity of a cdk rises and falls with the concentration of cyclin. Cyclin levels rise during the S and G2 phases then fall abruptly in the M phase
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responsibility and sustainability are at the heart of our business. Being a good neighbour and being responsible‚ fair and honest. Considering our social‚ economic and environmental impact as we make our decisions. (Tesco‚ 2008) These values have had a significant impact on the way in which Tesco does business‚ as well as its financial performance. For example‚ its expansion into California was designed to be not only profitable‚ but also socially responsible. As in the United Kingdom‚ American inner cities
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“The Evolution of Supply Chain Management in Retail Sector of Tesco and Analytical Study for the Period of 2005-2011” Chapter One: Introduction 1.1 Introduction Supply chain as a whole can be seen as the flow of water in a river: organizations located closer to the original source of supply are described as being ’upstream ’‚ while those located closer to the end customer are ’downstream ’. The flow of the whole river is being concerned. In other words‚ supply chain is a network‚ which
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The way political‚ legal and social factors impact businesses in different economies. The organisation that I have chosen to discuss is McDonalds. The Chinese Economy Political In China‚ families are only allowed to have one child and this is a rule that was passed due to increased population; therefore McDonalds need to focus on making sure they make menus which appeals to not just younger people but adults too‚ as there will be many more adults than younger people in china. McDonalds will
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OSHA Regulations in the HealthCare Field Clarice Booker CS204: Professional Presence February 10‚ 2014 The Occupational Safety and Health Administration‚ or OSHA‚ was established in 1970 to encourage employees and employers to decrease workplace hazards. OSHA does recommend that both parties cooperatively establish workplace-specific safety standards. The OSHA agency also establishes training programs for occupational safety and health personnel. Finally‚ OSHA oversees
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Potential Effects of Five Different Life Factors On The Development of an Individual By Jibon Ahmed P2- Write a report which describes the potential influences of the following five life factors on development through life stages The five main life factors are: * Genetic - Cystic fibrosis‚ Asthma‚ Huntington’s disease. * Biological - Foetal Alcohol Syndrome‚ Maternal infections‚ Effects of diet in pregnancy. * Environmental - Damp/overcrowding housing‚ Bullying‚ Family dysfunction
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