Voor deze opdracht heb ik gewerkt met de volgende organisaties: Greenpeace en Starbucks deze bedrijven zijn goed gekeurd door meneer Kerstholt via de email op 1 Oktober 2014 Task 2 P3 Describe how two businesses are organize. Identify the activities of the functional areas ‚ and describe the relations between them. The first organization I chose is Starbucks Coffee Company. About Starbucks It’s an American global coffee company and coffeehouse chain
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advertise products with things like student discounts. This will engage that target audience because the customer will think the advert is directed at them and this will make them interested and may consider buying your products. Another way that a business can engage their target audiences could be having a good customer service‚ because by having a customer service that is helpful to people will make them feel confident using your company in the future and that company will get a good
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Unit 9 – P4 This assignment will focus on one promotional campaign and identify the main target market(s). Then focus on explaining the media used and the reasons behind the choices made. When choosing to develop a new promotional campaign a business would need to consider a few things before they make any decisions. These things are: * Target Market – The target market is one of the most critical things to consider when doing a new campaign. For the target market they have to consider: age
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Areas include them performing market research both primary & secondary research and establishing product branding plans by promoting the products or the business name for example and placing them in appropriate locations. Businesses uses professional services that they are skilled at to advertise the product‚ service or even the business itself. Services include media buying‚ advertising design‚ and advertising production. Firstly a media buyer is an individual that the advertising agency sends
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Beginning completed- Television: Out of all promotional media‚ Tv advertising is considered to have the most impact on viewers but the internet is fast approaching. The main reason advertising is so effective is because of the size of the audience that it reaches. Nearly every household in the UK has a television. TV has become part of our everyday lifestyle. Everyone in the UK watches at least two hours of television per day‚ due to all this television watching commercials are
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Explain how pressure groups have recently attempted to influence policy-making decisions in relation to social inequalities A pressure group can be defined as an organisation that does not stand for election‚ but instead aim to influence the Government and public policy‚ usually on one specific issue or a variety of issues linked to a topic. They are often formed with the purpose of campaigning for the reduction of social inequalities. For example‚ “The Fawcett Society” and “Save Lewisham Hospital”
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Unit 1 – The Business Environment Assignment: 2 (P3) (P4) Both businesses BP and the BBC have organisational structures. The reason of an organisational is to put in order the workforce to make sure that the organisation is capable to complete vital tasks and goals. Creating a structure with clear roles‚ functions and levels of authority and systems help make sure employees are working together as a team to accomplish everything the business must do. The term span of control is the number
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Task 2: - Resource evaluation‚ notes and critical engagement The method that I used for searching of resources will preferably through the sequence of first finding through academic books‚ then resources from the library and lastly from the internet. I always start researching from academic books because I believe that it is a more reliable and related resources to the question of the essay‚ or else the academic textbook won’t even be given to us at first. Hence I believe academic book should
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Opportunity to pool customer experiences This is where customers are able to write about their experience that they have recently had. This is usually either when they have stayed at a hotel or visited an attraction‚ or a restaurant. Customers are able to rate their experience and leave information on what they enjoyed and what they didn’t enjoy online. An example of this is Trip Advisor where customers can rate their experiences about different hotels all across the world. This benefits potential
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Physical resources: These activities need to be maintained in order for every company to carry out its activity and these activities are as follows: Building and facilities Materials and waste Plant and machinery Equipment including ICT At the same time management of physical resources include insurance and security to keep these resources safe. Building facilities: Building facilities include things such as: Premises‚ Location- it doesn’t matter if it is a factory or even a small shop‚
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