Unit 3: Investigating Marketing Section C Rosie Boymbo Introduction In this section‚ I will give a detailed explanation of the marketing mix and why it is used in businesses. I will be giving a detailed analysis’ of the Product‚ Pricing‚ Place and Promotions. This section is based on about how I found my target market and then fulfilling their wants and needs. Marketing Mix Marketing mix: ‘Provides a recipe for effective marketing’: tutor2u.net Marketing is the term used to describe a range
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Q UNIT 4 D2: Evaluate the effectiveness of business information and its communication as key contributors to the success of the organisation‚ using examples to illustrate your points. Information and the effectiveness of communication are key to the success (or the survival) of a business. For example‚ the BP oil spill in the Gulf of Mexico in 2010 continues to have serious implications for the business. Introduction Over the last 129 years M&S has grown from a single market stall to become
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Types of information: Verbal • Verbal communication is where somebody talks face to face with the audience and could also include eye contact and body movements‚ Wilberforce use verbal communication in a full range of things one example been a English teacher reading out a poem. Written • Written communication is in the form of physical symbols called words. It doesn’t have to be words though‚ in the broader sense it could be things such as diagrams and charts. So therefore all visual
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In this part of assignment‚ I will be explaining the issues a business would need to consider to go online. I have chosen a business called Hot-wishes which my colleges and I are going to do in about 5 month’s time. If this business decided to go online‚ it would need to consider these issues: 1. Planning issues: Suitability of the business for an online operation – Deciding‚ whether it is a good idea to operate our small business online. ‘Hot-wishes’ would decide to go for it as we could increase
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When I come to market my business‚ I will seek to create the following marketing materials‚ which can be used in varying ways and for varying purposes. Setup a website‚ which will be included on all of my printed marketing materials. I will also ensure that the website contains the relevant meta tags within it to ensure that it’s listed as one of the primary results in a search when particular criteria is entered (i.e. Stockport childminder). I will also consider periods of Google Paid Searches
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1. I would like to start a business that advises on and creates commercials and other video based advertising for other smaller businesses. With social media and online-video sharing being as large as it ever has been‚ less people are watching TV‚ local shop’s commercials are not being seen. I want to help create commercials that will be able to rival larger companies and also advise those shops on what platforms will get them the most exposer to farther their business. 2. I believe the best path
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that are involved within marketing products. These are: Consumer law is a set of laws put together to ensure the customers are all cared for in the right way and prevent the business to perform in a complaint or rough stage within their business. Sales of goods act 1979 The sales of goods act just implies that the business must ensure all their products are satisfactory and they sell goods to their requirements and it must meet the description. Effects marketing activity as needs to be honest
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Section 1 – Understand why change happens in a business environment 1. Explain why change happens in a business environment. You should include at least three reasons in your answer. Reasons for change in a business environment may include: Internal factors * A business wants to reduce waste and costs * A business launches a new product * A business introduces 24-hour customer support * A business introduces quality management techniques External factors 1. Political
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I have been set the task of (D1)”making a recommendation for a business/organisation considering going online”. The business that I have chosen is John Lewis. The aims and objectives of John Lewis are to: • Make profit to sustain its growth • Deal with its customers honestly • Contribute to the community • Conduct business relationships with integrity To achieve profit in an online environment they could create a website that allows people to browse through products‚ to also allow delivery
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Lecturer: Audrey Vince Ahmed Ahmed 63755 Unit1-P4-business environment-Explain how they style of organisation helps them to fulfil their purposes. Introduction: In this assignment I will be explaining how the two businesses that I have chosen from my previous assignment P3‚ how they present the organisational structure and how strategic planning helps them achieve its purposes and aims. This assignment will include the following * The aims of Coca- Cola and Nike * How the strategic
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