Department of Management Sciences Fall 2009 semester Course Title : Principles of Marketing Course Code : MKT 201 Offered to : Students of under-graduate Program (All Discipline) CrHrs : 3 Introduction: This is a basic concept development course regarding Marketing. It rotates mostly around the theories and concepts of Marketing with a lot of Industry and relevant examples to signify the importance of Marketing for each and every type of business. Objective: The objective of the course
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INTRODUCTION TO THE ELEMENTS OF MARKETING by Professor Larry Isaacson Marketing is the process of planning and carrying out exchanges between buyers and sellers. Planning and implementing such exchanges is not always simple‚ but it is generally based on the use of just a few basic marketing concepts. The purpose of this introductory note is briefly to define and describe these concepts and suggest ways to use them to solve marketing problems and plan marketing programs. Many of the concepts are
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D1: Evaluation of interpersonal skills and Written Communication Techniques Over the course of the unit‚ we have used a wide range of interpersonal skills and communication techniques to communicate with our teams. These skills are useful if used correctly‚ but can also be detrimental to group work when they are overused or misused. Knowing how these skills work is vital for working well in a team situation and producing good work. Interpersonal Skills Verbal Exchanges: Signing‚ Lip Reading Verbal
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Unit 3 Wider Professional Practice 1. Understand the concept of professionalism and core professional values in the lifelong learning sector 1.1 Analyse key aspects of professionalism in the lifelong sector . Define professionalism min 2 definition and compare them Webster’s Dictionary defines professionalism as the conduct‚ aims or qualities that characterize or mark a professional person (1). Meanwhile Oxford dictionary defines it as the practising of an activity‚ especially a sport‚ by professional
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Please note that this Assessment document has 5 pages and is made up of 4 Sections. Name: Section 1 – Understand the purpose of information technology in a business environment 1. In relation to your current business environment (or one that you are familiar with)‚ identify at least two different types of information technology that may be used when completing work tasks. Social Media – in motor insurance‚ there are a lot of claims that are filed that are suspected to be fraudulent. These
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E1/E2 – Five pieces of current legislation and how they influence the working practice in the setting. Children Act 2004 The child act 2004 set out the national framework for delivering children’s services‚ and identifies the Every Child Matters five outcomes for children and young people‚ which all professionals must work towards. It is designed to ensure that different services for children and young people work more effectively together and receive the best support possible. The Government ’s
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Service Marketing Control Continuous: 20% group assignment week 10 20% individual week 8 20% test: 2 Q° during 2 hours Subject to analyse: Service Organization (can be from food sector (restaurant)‚ hotel‚ education‚ hospital (medical services…) See from both sides: Favourable and Unfavourable (+suggestion to ameliorate an unfavourable point) Marketing Mix Service: 7P’s : Product Intangible product‚ you do not own the product‚ experience of using it. You don’t buy the provider of the service
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Task 5 (D1) Produce a report that justifies the need for network managers to undertake routine performance management activities. Please ensure that your justification for these activities relates to reasons of efficiency and how they affect the quality of the service provided. Activities could include (but are not restricted to) 1. Scheduled backup of data The reason why it is important to scheduled backups of data is because data to a business can be very important to them. This is why
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reference Then‚ go to www.vision2learn.com and send your completed Assessment to your tutor via your My Study area – make sure it is clearly marked with your name‚ the course title and the Unit and Assessment number. Name: Daniel Booth Please note that this Assessment document has 14 pages and is made up of 3 Parts. Part 1: Understand food labelling 1. Identify the nutritional information that must be provided on food labels. On food labelling nutritional information must be showing
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SESSION TEACHING PLAN( SESSION 2012-14) Subject Name: INDUSTRIAL MARKETING & RESEARCH Semester- IV (PGDM-Marketing) Total No. of Lectures: 30 S. No. | Topic Title | Lecture No. | Test / Assignment | Remarks | 1 | Marketing Research Defined – Need and Functions of MR; Evaluation- Practice of MR; Manager- Research relationship | 1 | | | 2 | Features of right information; Advantages of MR | 2 | | | 3 | Research Process and Design – Scientific method‚ Use of mathematical
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