Course BTEC Level 3 Extended Diploma in Business Unit Unit 3: Introduction to Marketing Wk No Topic and Content Link to Specification (or appropriate) Notes (including specific resources) Evaluation 1 (8/9/14) Role of marketing (P1‚M1‚D1) Objectives – public/private Marketing Techniques – Ansoffs matrix P1‚ M1‚ D1 Group task on setting SMART objectives/different types of objectives Input on Ansoff’s matrix Group activity on application of Ansoff. Case study on Ansoff – comparing the use of
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Unit 3 P1 Marketing techniques O2 The purpose for O2 is to provide a service to their customers. The services are to target customers that use mobile phones. The services they provide include phone insurance‚ discounts off travel insurance‚ discounts off accessories in-store‚ home broadband etc. Survival strategy In a tough economy or a market that is suddenly cluttered with new and emerging competitors‚ marketers need to implement survival strategies designed to help them survive and thrive. Social
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Arlene Serna Striegl AP World History Block 2 5 November 2013 Word Count 650 Unit 3 Essay 3: Continuity and Change between 600 to 1450 CE. Between 600 and 1450 CE.‚ trade and exchange continually remained important and influential in around Eurasia and as well as in the Mexica society. Trade and exchange were main ideas that were both useful and necessary for success during this time. In Eurasia the use of the Silk Road and the Indian Ocean were both used as important trade routes. The
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Introduction In the following‚ the feasibility analysis will define whether possible to organize the Game before 2030 in Hong Kong. game refers to the biggest multi-sport games after the Olympic game. There are 58 disciplines in this game. Also‚ it is the biggest event in the Asian countries. This game is helped by the Olympic Council of China. They’re part of member organized the event every four years. (Olympic Council of China) Feasibility analysis 1. This event is a good idea Asian game can
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Unit 3: Introduction to marketing Task 6 Draft/version: 1 Tutor: W. van Gaasbeek Student: Oussama Fadlaoui Class: IBS 1b Date: 30-10-2014 Notes per slide Slide 1 The business I have made up is a business-to-business company which imports fresh mint tea of the best quality from Morocco. MoroccoTea is an international company importing fresh mint tea from Morocco and sells it to other businesses for a profit. Slide 2 My target audience mainly consists of the Moroccan people who immigrated
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National Diploma in Business Level 3 Programme Number JW478 Unit Number and Title Unit 3 Introduction to Marketing Unit Code Y/502/5411 Coursework Title Assignment 1 Marketing Techniques Coursework Number 1 Information about each Coursework Task: Task No Assessment and Grading Criteria Assessment Methods / Evidence Hand out Date Hand in Date 1-3 Task 1 addresses P2 Task 2 Addresses P1 Task 3 Addresses M1 The task
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D1: Evaluate the impact of a selected business’s ethical behaviour on stakeholders and the business. D1:0 Introduction In this report I will be explain and evaluating the impact of the BP oil spill to their stakeholders. D1:1 BP oil spill The BP oil rig explosion was the second worst disaster in the U.S history‚ it resulted in the death of 11 employees and seriously injured 16 others‚ this resulted in one of the largest oil spills in the history of the world‚ this resulted in the Gulf
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of Coca Cola‚ the drink is aimed to attract customers aged 13- 19. Marketing mix -The marketing mix is commonly used marketing term. Its elements are basic‚ strategic components of a marketing plan. Which is mentioned as the four p’s‚ which include Price‚ place‚ product and promotion. More recently 3 more P’S have been added to the marketing mix which are people‚ process and physical evidence this is known as the extended marketing mix. Product- A product is anything that can be offered to a market
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Date: 30/09/2014 Unit 38: Business & the Economic Environment P1 & D1 0.1 Introduction In this assignment I will be explaining the effects of changes in the economic environment for Berendsen Plc. I will then go on to analyse the effects of these changes and give pros and cons to them as well as making a recommendation that would help the company and making a conclusion. This report will also cover the definition of ‘economic’ and the business cycle. 2.0 Berendsen Plc – An Introduction (P1) Berendsen
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Unit 3 – 4.1 It is important that you are aware of the signs‚ symptoms and indicators of child abuse; because when you see child is not happy or there is a change in personality then this could raise concerns that a child is being neglected or abused. There are different types of signs and symptoms ‚ changes in behaviour and indicators that this abuse is occurring‚ these are: Physical abuse‚ bruises to the eyes‚ mouth‚ or ears‚ fingertip bruising (grasp mark)‚ bruises of different ages in the same
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