INTRODUCTION TO THE ELEMENTS OF MARKETING by Professor Larry Isaacson Marketing is the process of planning and carrying out exchanges between buyers and sellers. Planning and implementing such exchanges is not always simple‚ but it is generally based on the use of just a few basic marketing concepts. The purpose of this introductory note is briefly to define and describe these concepts and suggest ways to use them to solve marketing problems and plan marketing programs. Many of the concepts are
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Unit 3 Wider Professional Practice 1. Understand the concept of professionalism and core professional values in the lifelong learning sector 1.1 Analyse key aspects of professionalism in the lifelong sector . Define professionalism min 2 definition and compare them Webster’s Dictionary defines professionalism as the conduct‚ aims or qualities that characterize or mark a professional person (1). Meanwhile Oxford dictionary defines it as the practising of an activity‚ especially a sport‚ by professional
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Please note that this Assessment document has 5 pages and is made up of 4 Sections. Name: Section 1 – Understand the purpose of information technology in a business environment 1. In relation to your current business environment (or one that you are familiar with)‚ identify at least two different types of information technology that may be used when completing work tasks. Social Media – in motor insurance‚ there are a lot of claims that are filed that are suspected to be fraudulent. These
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P3 Describe the current patterns of ill health and how they are monitored In the UK patterns of ill health are identified and monitored through the use of statistics which may be viewed on the National Statistics website. Responsible for producing statistics to be put together by our UK National Statistics organisation to illustrate patterns of ill health in the UK are government statistical departments. Government statistical departments that are major contributors to identifying and monitoring
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Service Marketing Control Continuous: 20% group assignment week 10 20% individual week 8 20% test: 2 Q° during 2 hours Subject to analyse: Service Organization (can be from food sector (restaurant)‚ hotel‚ education‚ hospital (medical services…) See from both sides: Favourable and Unfavourable (+suggestion to ameliorate an unfavourable point) Marketing Mix Service: 7P’s : Product Intangible product‚ you do not own the product‚ experience of using it. You don’t buy the provider of the service
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reference Then‚ go to www.vision2learn.com and send your completed Assessment to your tutor via your My Study area – make sure it is clearly marked with your name‚ the course title and the Unit and Assessment number. Name: Daniel Booth Please note that this Assessment document has 14 pages and is made up of 3 Parts. Part 1: Understand food labelling 1. Identify the nutritional information that must be provided on food labels. On food labelling nutritional information must be showing
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(P3) Explain factors that may influence communication and interpersonal interactions in health and social care environments The factors bellow including environmental and personal factors‚ may influence the interaction and communication in a health and social care setting. Language difference and cultural interpretations. For language differences the best way to communicate would be by using communication skill such as; objects‚ signs and symbols or braille‚ sign language etc. Cultural interpretations
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SESSION TEACHING PLAN( SESSION 2012-14) Subject Name: INDUSTRIAL MARKETING & RESEARCH Semester- IV (PGDM-Marketing) Total No. of Lectures: 30 S. No. | Topic Title | Lecture No. | Test / Assignment | Remarks | 1 | Marketing Research Defined – Need and Functions of MR; Evaluation- Practice of MR; Manager- Research relationship | 1 | | | 2 | Features of right information; Advantages of MR | 2 | | | 3 | Research Process and Design – Scientific method‚ Use of mathematical
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Task 1 – P1‚ Task 2 – P2‚ Task 3 – P3 Klieven Joern Chua PKS/KT EQUALITY It is the state of being equal‚ especially in status‚ right or opportunities. Treating some with respect and giving someone the things they need and be treated the same way normal people received. Most likely the people with disability. “Equality means "the state of being equal." It’s one of the ideals a democratic society‚ and so the fight to attain different kinds of equality‚ like racial equality‚ gender equality‚ or
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P3 Organisational Structure The structure of an organisation is the sum total of the ways in which it divides its labour into distinct tasks and then achieves co-ordination. Tesco Legal Structure Because Tesco is a big company would have a lot of legal structures to make sure that business is operating properly. One legal structure of Tesco is the ‘Corporate governance’‚ the people in this sector deal with shareholders; they do this to make sure Tesco is achieving the strategies that the shareholders
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