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    Case Study 2 -How Low Will You Go? [pic] Name: Jiahao Zhong Student ID: 15440031 Tutor: Mr. Rex Walsh Campus: Sydney Table of content 1. Utilitarianism …………………………………………………..……2 2. Virtue ethics ………………………………………………………....4 3. Libertarianism……………………………………………………….5 4. Deontological …………………………………………………… …..9 5. Conclusion…………………………………………………10 6. Reference…………………………………………………..11 [pic]Diagram 1 (shows some basic information for the case study) Utilitarianism:

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    Microsoft ethics I chose to research Microsoft’s code of ethics. The code I’m using the Microsoft finance code of professional conduct. The CEO‚ CFO‚ and finance organization employees are expected to abide by this code as well as all applicable Microsoft business conduct standards. Any violations of the finance code of professional conduct may result in disciplinary action‚ up to and including termination of employment. All employees covered by the Finance code of professional conduct will act

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    (the conservation of matter/energy)‚ we recognize that neither matter nor energy can truly be "created‚" it can only be transferred from one form to another. | Question 3 | | 0.5 / 0.5 points | Identify the responsibility which holds that a business should be responsible for incorporating the end results of its products back into the productive cycle. Question options: | Backcasting | | Cradle-to-cradle | | Take-make-waste | | Cradle-to-grave | Hide Feedback | | |

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    line. In 1985‚ the company started the 1% for the Planet pledge and has consistently asked other companies to join it in donating 1% of its sales to help save the environment. Even more impressive is the fact that Patagonia‚ aware of the impact its business has on the environment‚ has frequently asked its consumers to refrain from buying its products if they don’t really need them Microsoft Given the fact that it was started by Bill Gates‚ one of America’s most generous philanthropists‚ it follows

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    References: Ferrell‚ O. C.‚ Fraedrich‚ J.‚ & Ferrell‚ L. (2012). Business ethics: Ethical decision making and cases. (9th ed.). Mason‚ OH: South-Western: Cengage Learning.

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    Workplace - Victorian Equal Opportunity and Human Rights Commission. [ONLINE] Available at: http://www.humanrightscommission.vic.gov.au/index.php/workplace-discrimination/type-of-discrimination. [Accessed 20 September 2013]. 4. YouTube. 2013. Business Ethics Through Film: Monsters Inc.. [online] Available at: http://www.youtube.com/watch?v=CUCSK1QFwts [Accessed: 01 Oct 2013]. 5. Disney 2013. [online] Available at: http://disney.wikia.com/wiki/Monsters‚_Inc. [Accessed: 01 Oct 2013].

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    are stakeholders? • stockholders • employees • customers • managers • supplies • local community According to Friedman‚ can a business do anything in the quest for profits? • No‚ it must not be deceptive or fraudulent Who is Theodore Levitt? • Former professor of marketing at Harvard B-School‚ Ph.D. in economics‚ prolific writer‚ editor of Harvard Business Review‚ coined the term "globalization" has been referred to as the father of modern marketing What is meant by a "nonconsequentialist

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    NESTLE’S ETHICAL BUSINESS STRUGGLES 1 Nestlé’s Ethical Business Struggles: How the infant formula boycott affected Nestle NESTLE’S ETHICAL BUSINESS STRUGGLES 2 Abstract Nestlé’s marketing tragedy of infant formula in third-world countries in the 1970s caused consumers to boycott the company. As this paper states there are three individuals who were associated with Nestlé’s managing of the boycott. In the 1980s there were other business scandals that involved

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    December 6‚ 2012 MGMT 382 TTH10 Business Ethics Final Management in any given industry has to make ethical decisions. In an industry with recurring demand‚ it is the responsibility of management to balance the operations of the firm while making sure the company’s reputation is protected. When trying to figure out what is the most ethical decision‚ management will unavoidably impact all their employees’ lives. Nonetheless‚ an ethical decision must be made to satisfy the needs of the owner

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    Assignment on Business Ethics Instructions: 1. Write the answers of the questions of this assignment in your own legible handwriting. 2. No assignment will be accepted if it is in the form of typed print out. 3. Answers of each student should be in their own perspectives or in their own experiences of marketing arena. 4. Q. no.1‚2 &3 are compulsory and solve any one from the remaining questions. Deadline for submission- 9 March 2014 Marks-15 (Fifteen) Q.1. What is business ethics ? Describe

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