Internal | * Strenghts1/ partner with big companies (Mac Donalds)2/ Excellent strategy3/ Diversified production lines4/ Unique taste5/ World’s leading brand | * Weaknesses1/ Product not healthy2/ The target group of the CC company are mainly younger people.3/ Taste differentiation4/ Sluggish performance in North America5/ lack of popularity of many Coca Cola’s brands | External | * Opportunities1/ advertise it’s less popular products2/ Acquisitions3/ buy out competition4/ It can to provide
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Coca Cola Coca cola’s aims and objectives • To refresh the world- in mind‚ body and spirit. The Coca Cola Company is to provide the best product that they can to the public‚ and create customer satisfaction. To ensure this the company ensure that all employees are working to their highest standards to create the best product‚ in the quickest possible time to make sure that there is an ability for quick distribution. • The aim and objective of Coca-Cola Enterprises is to be the best beverage
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Qualification Unit number‚ title and credit value BTEC Level 3 Business Unit 4‚ Business Communication‚ 10 credits Learner name Assessor name Date unit issued Unit Deadline Date unit submitted by student Criteria reference To achieve the criteria the evidence must show that the learner is able to: Asst & Task no. Assessor initial & date when met PASS CRITERIA P1 explain different types of business information‚ their sources and purposes 1.1 P2 present complex internal business
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Coca Cola Coca Cola is one of the biggest beverage organizations in its industry. Coca Cola manufactures and distributes‚ and markets their products. Coca Cola was invented on May 1886 by John Stith Pemberton in Jacob’s pharmacy in Atlanta‚ GA (Coca Cola‚ 2009). The name for the company was suggested by his bookkeeper Frank Robinson. The Coca Cola is a globalized company and has business practices put in place that are built on simplicity and solidity. The Coca-Cola Company and its network of
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HR Restructuring - The Coca Cola & Dabur Way: The Leader Humbled It all began with Coca Cola India’s (Coca-Cola) realization that something was surely amiss. Four CEOs within 7 years‚ arch-rival Pepsi surging ahead‚ heavy employee exodus and negative media reports indicated that the leader had gone wrong big time. The problems eventually led to Coca-Cola reporting a huge loss of US $ 52 million in 1999‚ attributed largely to the heavy investments in India and Japan. Coca-Cola had spent Rs 1500 crore
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Foundations of Business Strategy Final Project – Case Gol Linhas Aéreas To: Mr. Paulo Sérgio Kakinoff (CEO) From: DBM Consultants Subject: GOL Business Plan Introduction GOL Transportes Aéreos is one of the main players in the South American airline industry. The company was founded in 2001 in Brazil‚ and started based on a low costs strategy. In less than a decade‚ the company started to gain market share and became the second largest Brazilian airline company in terms of Fleet Size
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RMIT University: Assessment 1 Online Case Study Identifying and Evaluate Marketing Opportunities 1. There are several marketing opportunities mentioned throughout the case study that Coca Cola have generated over the course of their 125 year history. Please identify at least five examples and categorise them according to the type of marketing opportunities? 2. Explain why it is important for an organisation to seek out new marketing opportunities and provide an example of the benefits
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Coca-Cola Bottle: Object Analysis The Coca-Cola logo is a very recognisable logo‚ when people think of the colours red and white they instantly think of Coca-Cola. It is famous world round. This month it will be celebrating its 125 year anniversary. Therefore‚ I thought Coca-Cola would be a good contemporary piece of text from packaging to examine. There were different size bottles‚ in different shapes made out of plastic and glass and also coke cans are available too. I picked the Coca-Cola
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1888 PressRelease - The Coca Cola Company captured the world’s biggest photo during the running of the Coca-Cola 600 at Charlotte Motor Speedway: cocacola600.fancam.com. Atlanta‚ GA - For decades Coca-Cola has been synonymous with the enjoyment of NASCAR racing on Memorial Day Weekend‚ but at this year’s race they have used cutting edge technology to extend the fan experience even beyond the event. The 348 gigapixel image captured during the race is 70 000 times bigger than a standard ’selfie’
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Coca Cola Channel Marketing Analysis After mentioned about what‚ where and who is done in Coca Cola’s channel marketing structure. In this part‚ we will mainly talk about how is it exactly done with their channel members. As we already know about the Coca Cola company‚ they are a well know worldwide company‚ therefore‚ they supplied different procedures in different cultures. Like we already talked above‚ Coca Cola “wholesales” its syrup concentrate (product) to franchises who carbonate and bottle
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