Table of Contents Table of contents 1 Executive Summaries 2 Introduction 3 Analysis 4 Recommendation 8 Conclusion 9 Refferences……………………………..…………………………………………………………………………………………………………10 Executive Summary Michael Porter once said in an interview: “The airline industry is one of the biggest business that exist today. But it’s sticks to the bottom of the list when it comes to profitability.” -Michael Porter‚ Harvard Business Review‚ youtube.com
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ANNEE SCOLAIRE : 2010/2011 Date :Avril 13‚ 2011 DEPARTEMENT GESTION DROIT FINANCE PROGRAMME / CURSUS MiM1 – TRONC COMMUN INTITULE MODULE The management of Tourism Nom du PROFESSEUR Djoehana Wiradikarta Anda Low Cost Airlines In Indonesia Group Member: VOUSEMER Sandy WANG Liao Xue Qiujing Table of Contents I. General introduction of low cost carrier 3 1. Definition 3 2. History of low cost carrier 3 3. Business Model 4 a. Reducing operation cost 5 b. Simplifying in-flight
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cheap fares that allows customers to choose and of fares depending on the customers’ need. Example‚ Customer is able to choose to have check in luggage or meal on board. Prices is guaranteed to be the lowest among the budget airlines and this leads us to have loyal customers. Jet star is able to have a strong brand reputation as customer will agree to take up Jet Star is because Qantas airline is the “parent”. Weakness: Jet Star has currently 17 destinations across 10 counties in Asia Pacific Due
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Introduction My family and I have been travel with EVA Airways most of the time when we have to travel to other countries. Nevertheless‚ I was not the one who chose the airlines but my parents did. There are many other choices but why EVA Airways. I was wondering the reasons behind it. Moreover‚ I am interesting in working under EVA Airways after graduation. Therefore‚ I would like to know more about this company in more detail for future benefits when applying for the job at EVA Airways. Background
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Competitive Profile Matrix (CPM) Author: admin Wednesday‚ 24 Sep 2014 Step 4. Competitive Profile Matrix (CPM) In order to construct a competitive profile matrix‚ it is necessary to determine critical success factors in airline industry. These are: strong management‚ organization of routes‚ availability of non-stop flights‚ qualified workforce‚ in-flight services and service promotions‚ price competitiveness‚ effective financial management‚ cost management. Main competitors of Emirates Airline can
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Introduction Delta Airlines‚ along with many of its major competitors within the airline industry‚ have been utilizing self-service kiosks as a means to reduce‚ if not eliminate‚ the long lines at airport ticket counters. These kiosks offer business and leisure travelers the opportunity to print out a boarding pass‚ get a baggage ticket‚ or simply check the status of a flight on their own terms. To help Delta implement this initiative‚ Kinetics‚ USA‚ was hired to provide the company with self-service
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MARKETING RESEARH PROJECT Name: Doğancan Yüksel School Number: 110131060 EasyJet Introduction The Airline market’s success or future lies through marketing because this sector is in competition with other modes of transportation such as bus‚ high-speed train. Also‚ the product that airlines serve is a somewhat typical service. Therefore‚ it has to be differentiated with marketing processes. All in all‚ marketing is one of the most elements
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Contemporary Developments in Business and Management 1.0 Executive Summary This report is about the growth of a Malaysian brand low cost carrier - AirAsia Berhad on how they started this business and bring a huge change in the low cost carrier history globally. This report will discuss on how AirAsia business structure is‚ what is their culture and the expectation to maintain as well as get into the right track of tough time in airline services. The concept of low cost air travel was then new
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and lack of upgraded infrastructures in the commercial airline industry helped to propel the profits of all the key players‚ (Lower profits for Southwest)‚ into a negative downward spiral. The 9-11 attacks were unfortunately timed perfectly. They hit us when we were already down. If the cruise ship industry was targeted‚ the recovery would have no doubt been speedier and the damage more sustainable. The commercial airline companies‚ because of these factors‚ have absorbed the negative impact with much
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Topic: Challenges of Hong Kong’s full service airlines facing today This essay examines the challenges faced by Hong Kong’s full service airlines nowadays. Air transportation serves not only to encourage trade and growth in the tourism industry in Hong Kong‚ but also to improve people ’s mobility and to form a modern society. In this essay‚ full service airline is defined as traditional airline that provides services such as allocated seat‚ transfer of baggage between flights‚ blankets and meals
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