1 Limits‚ Alternatives‚ and Choices McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies‚ Inc. All rights reserved. Introduction • LO1 Economics defined: • Briefly: Economic wants exceed productive capacity. • A social science concerned with making “optimal choices” under conditions of “scarcity”. The Economic Perspective • • LO1 Thinking like an economist Key features (of economic perspective): • Scarcity and choice(next slide) • Rational self-interest(max. satisfaction)
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LOCUS OF CONTROL Where is your Control . . . LOC Locus means Place Control means “You all know” LOC = Where is your control Lets check LOC What is Locus of Control? Locus of Control is considered to be an important aspect of personality within Psychology. The concept was developed originally Julian Rotter in the 1950s (Rotter‚ 1966). Internal External What is Locus of Control? Locus of Control refers to an individual’s perception about the underlying main causes of events in his/her
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Chapter 3 The External Assessment Strategic Management: Concepts & Cases 11th Edition Fred David Ch 3 -1 Key External Forces & the Organization Beyond control of organization! Key External Forces Competitors Suppliers Distributors Creditors Customers Employees Communities Managers Stockholders Labor Unions Special Interest Groups Products Services Opportunities & Threats Ch 3 -3 Performing External Audit Long-term orientation External Factors Measurable Applicable to competing firms Hierarchical
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STUDY GUIDE ONLY SLIDE1 CLASSICAL CONDITIONING AND FEAR Phobias are a Product of Classical Conditioning Classical Conditioning is Used to Treat phobias (Speaker Notes) Phobias are developed through classical conditioning. Olson & Hergenhahn‚ (2013) define classical conditioning as “An experimental arrangement whereby a stimulus is made to elicit a response that was not previously associated with that stimulus” (p. 418). Just as phobias are developed through classical conditioning‚ it is also
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11 Pure Competition in the Short Run McGraw-Hill/Irwin Copyright © 2012 by The McGraw-Hill Companies‚ Inc. All rights reserved. Four Market Models • Pure competition • Pure monopoly • Monopolistic competition • Oligopoly Pure Competition Monopolistic Competition Oligopoly Pure Monopoly Market Structure Continuum LO1 Four Market Models Characteristics of the Four Basic Market Models Pure Characteristic Competition Monopolistic Competition Oligopoly Monopoly Number of firms A very large
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CHAPTER 1 Marketing: The Art and Science of Satisfying Customers Chapter 1 Marketing: The Art and Science of Satisfying Customers Copyright © 2013 by Nelson Education Limited CHAPTER 1 Marketing: The Art and Science of Satisfying Customers Chapter Objectives 1. Define marketing‚ explain how it creates utility‚ and describe its role in the marketplace. 2. Contrast marketing activities during the four eras in the history of marketing. 3. Explain the importance of avoiding marketing myopia. 4. Describe
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Chapter 10 MARKETING RESEARCH AND SALES FORECASTI NG © 2014 Cengage Learning. All Rights Reserved. May not be scanned‚ copied or duplicated‚ or posted to a publicly accessible website‚ in whole or in part. 1 Chapter 10 Marketing Research and Sales Forecasting Objectives 1. Describe the development of the marketing research function and its major activities. 2. Explain the steps in the marketing research process. 3. Distinguish between primary and secondary data‚ and identify the sources
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PHONOLOGICAL AWARENESS & PHONEMIC AWARENESS INTRODUCTION Phonological awareness and phonemic awareness are now used widely in discussion about reading but they are often misunderstood. The terms phonological awareness is sometimes used synonymously even in academic literature‚ so it is not surprising that there is confusion about their precise meanings. Some people also confused in phonics and phonemic awareness. Although it depends on phonemic awareness‚ theses term do not mean the same thing
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Organ Harvesting Research Paper We have all heard about the stories and have seen the movies in which the protagonist wakes up in a tub covered in tons of ice and stitches in his side only to realize that he was a victim of organ theft. There have been many movies surrounding this horrid topic‚ and many people believe this concept is fictitious; however these movies have partial truth to them. There are many cases across the globe in which people have been given faulty organs‚ and cases in which
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Chapter 3 Product Costing and Cost Accumulation © 2010 McGraw-Hill Ryerson Ltd. 1 Learning Objectives 1. Discuss the role of product and service costing in manufacturing and nonmanufacturing firms. 2. Diagram and explain the flow of costs through the manufacturing accounts used in product costing. 3. Distinguish between job-order costing and process costing. © 2010 McGraw-Hill Ryerson Ltd. 2 Learning Objectives (con’d) 4. Compute a predetermined overhead rate‚ and
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