"Use of an appropriate promotional mix with respect to business and marketing objectives" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 7 of 50 - About 500 Essays
  • Powerful Essays

    Marketing Mix

    • 881 Words
    • 4 Pages

    Market Mix Paper The purpose of this paper is to describe the elements of the marketing mix which is product‚ place‚ price and promotion. In addition‚ selecting the organization whom I work for which is DirecTv and describe how each one of the four elements of the marketing mix impacts the development of DirecTv’s marketing strategy and tactics. This paper will also be describing how each element is implemented. The concept or term of “marketing mix” became popular after Neil H. Borden published

    Premium Marketing Pricing

    • 881 Words
    • 4 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Mix

    • 2378 Words
    • 7 Pages

    Marketing Principles Today‚ marketing must be understood not in the old sense of making a sale‚ but in a new sense of satisfying customer needs. Without customer needs there is no marketing. If the marketer understands customer needs; develops products that provide superior customer value; and prices‚ distributes‚ and promotes them effectively‚ these products will be sold easily. Selling and advertising are just part of “marketing mix” which is a set of marketing tools that work together to satisfy

    Premium Marketing

    • 2378 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Mix

    • 2937 Words
    • 12 Pages

    of Organizational Planning and Management HUS 643.22 Systems Analysis –Comp Unit IV-B Purpose: To discuss the components of the marketing mix‚ outline the product offerings of the agency and define strategic planning from an open systems perspective. Monifa K. Jackson December 26‚ 2003 Dr. Harold Carter Thesis Development Marketing mix is a management function linking the organization to its external environment. The linking or transaction occurs not only between customers

    Premium Marketing Marketing plan Strategic management

    • 2937 Words
    • 12 Pages
    Powerful Essays
  • Good Essays

    marketing objective

    • 700 Words
    • 3 Pages

    Marketing objective Marketing objective is defined as what you want to achieve before entry a new market. An objective can aim at achieve more‚ reduce errors and improve effectiveness and efficiencies (University of Ballarate‚ 2013). In addition‚ SMART approach is one of the most important ways for marketers to make strategy plan. Therefore‚ this study will use SMART approach to making marketing objective. SMART stands for: specific‚ measurable‚ achievable‚ realistic and timed. Before using this

    Premium Marketing

    • 700 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Marketing Mix

    • 1267 Words
    • 4 Pages

    Abstract In this paper I will define what a good marketing mix requires and describe how a company uses this process to market their product. I have chosen Anytime Fitness as my company to do my paper on. Anytime Fitness is a unique style of fitness club that is in a very competitive market place. Their marketing mix focuses on all of the four P’s to attract customers. They locate small neighborhood clubs close to where people live and work. They are a no frills workout center that offers weights

    Premium Marketing Price Pricing

    • 1267 Words
    • 4 Pages
    Powerful Essays
  • Good Essays

    Marketing Mix

    • 1053 Words
    • 5 Pages

    Marketing Mix MKT 421 Tyson Foods promotes several different types of food in the food chain industry. They are ranked 96 in the Fortune 500 in America’s largest corporations. Tyson’s produced poultry‚ beef‚ and pork‚ as well as providing the previous to several chain stores to use products. From McDonald nuggets to the Subway sandwich‚ Tyson is one of the largest poultry processing plants in the country. Tyson also distributes bag in bag products to stores which include Sam’s and Wal-Mart stores

    Premium Marketing

    • 1053 Words
    • 5 Pages
    Good Essays
  • Better Essays

    Marketing Mix

    • 1083 Words
    • 5 Pages

    Abstract Marketing mix consists of four elements essential for an organization to plan the marketing strategies to produce and sell a product or service for the target market. The four elements‚ which are product‚ place‚ price‚ and promotion‚ are used to make sure the product or service selected will meet the needs of the customer. Walmart is a leading retailer‚ which uses the four elements of the marking mix to ensure the implementation of new products will be effective in the market.

    Premium Marketing

    • 1083 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Marketing Mix

    • 1398 Words
    • 6 Pages

    Q1 Explain Marketing Mix for these Products and Service industries with suitable example of a company. 1) FMCG 2) Telecom 3) Education Answer : Marketing Mix of FMGC Product : Colgate[ Sensitive toothpaste ] : Product: " Colgate sensitive toothpaste is toothpaste which provides relief to sensitive teeth. " Some people’s teeth’s are normally sensitive towards special kind of conditions like when coming into contact with hot or cold substances. " Here this toothpaste provide relief

    Premium Marketing Retailing Sales

    • 1398 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Mix

    • 1691 Words
    • 7 Pages

    The Marketing Mix A General Discussion Logic: Marketers have four tools to use to develop an offering to meet the needs of their targeted customers. Collectively they are called the marketing mix. Marketing Mix: You may have heard of the "four Ps" of marketing: product‚ price‚ place‚ and promotion. Collectively these are called the marketing mix. More comprehensively they are viewed as: • product‚ service‚ or program - something of value you are offering the customer‚ client‚ or park visitor

    Premium Marketing

    • 1691 Words
    • 7 Pages
    Powerful Essays
  • Powerful Essays

    Marketing Mix

    • 1405 Words
    • 6 Pages

    desire to succeed‚ the urge to reach your full potential…these are the keys that will unlock the door to personal excellence.” In this competitive business world‚ it is imperative that business owners’ develop and create unique products in order to be differentiated from its competitors. Business owners can use a set of tools called the “Marketing Mix” to provide the unique quality that the item for consumption is a need. This tool is made up of a set of controllable factors that can be adjusted

    Premium Marketing

    • 1405 Words
    • 6 Pages
    Powerful Essays
Page 1 4 5 6 7 8 9 10 11 50