fulfill your everyday needs. These gadgets can be anything from a grinder to a camcorder to a laptop. The origins of the word "gadget" trace back to the 19th century. According to the Oxford English Dictionary‚ there is anecdotal evidence for the use of "gadget" as a placeholder name for a technical item whose precise name one can’t remember since the 1850s; with Robert Brown’s 1886 book Spunyarn and Spindrift‚ A sailor boy’s log of a voyage out and home in a China tea-clipper containing the earliest
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II. Retailing Environment Analysis Max’s Restaurant Malolos branch was franchised by Ms. Corina Bautista‚ she spent from P 12-20 million in order to franchise Max’s Restaurant. In terms of 6 years with the right to renew 3 additional terms a total of 24 years. Ms. Bautista had recovered her investments after 5 years. The current manager of Max’s is Mr. Alvin Mariano. Located at BCCI Bldg Kapitolyo‚ Mac Arthur Highway‚ Malolos city Bulacan with a land area of 1200 sq.m. Established on September 2000
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Introduction- Uses and gratification theory The Uses and Gratifications Theory is a famous approach to understanding mass communication. It is an audience-centered approach to media study focusing on the uses to which people put media and the gratifications they seek from that use. (Baran‚ S.J.‚ Daris‚ D.K.‚ 2006) It emphasizes the audiences rather than the actual message because it more focuses on what audiences will do with the media instead of what media does to the people. Blumler and Katz’s Uses and Gratification
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Problem 1: Evaluate the current position of Gong Cha A. Exploratory Research To formulate problems and find out the key attributes in customers’ point of view which influence the preference for Taiwanese beverages mostly‚ we have to conduct exploratory research to know more about consumers’ views on Gong Cha’s current image. At the end of the exploratory research‚ we would like to formulate hypothesis on how the most significant attribute and customers’ tendency to make a purchase are related‚
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Marketing research I have chosen the market research because it is the very first step of most economical process. Philip Kotler (1994) define the marketing research as “function that links the consumer‚ customer‚ and public to the marketer through information-information used to identify and define marketing opportunities and problems; to generate‚ refine‚ and evaluate marketing actions; to monitor marketing performance; and to improve understanding of the marketing process. Marketing research
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(2006): “Banking Sector Openness and Economic Growth”. Policy Research Working Paper Series no 19‚ The World Bank Beck‚ Thorsten and Levine‚ Rass and Loayza‚ Norman (1999): “Finance and the Sources of Growth” Central Bank of Nigeria Statistical Bulletin Demetriades P and K Hussein (1996): “Does Financial Development Cause Economic Growth”‚ vol 51 pp 387-411 Demirgivc-Kunt‚ Asli and Maksimovic Voljislav (1996): Financial Constraint‚ Uses of Funds and Firm Growth. “An International Comparism”‚ World
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Celebrity marketing is quickly becoming one of the most popular forms of advertising. Per recent data 20% of all television commercials have a famous person in them. And about 10% of all the money spent on any form of television advertisement use a celebrity to endorse the brand and product (Advertising Age 1987; Sherman 1985). Research has demonstrated that celebrities make advertising products more plausible (Kamins et al. 1989). They also help the consumer with product recall (Friedman and Friedman
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Primary Data is Original data‚ this means that it has been collected by you‚ someone who has volunteered to assist you in your research‚ or by someone who is within your employ to gather this research‚ this does not include comparing results with your peers to help evaluate the accuracy of your own results‚ as this type of data has not been gathered by you‚ or have you had any part in the gathering of this information. There are a few ways in which primary data can be obtained‚ which includes surveys
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Marketing Research and Information Systems [pic] I.M. Crawford FOOD AND AGRICULTURE ORGANIZATION OF THE UNITED NATIONS Rome‚ 1997 This publication has previously been issued as ISBN 92-851-1005-3 by the FAO Regional Office for Africa. Produced by: Agriculture and Consumer Protection This is one of a series of four texts on marketing and agribusiness prepared by an FAO project for use in universities and colleges teaching agricultural marketing‚ agribusiness
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conceptualization of tools and techniques‚ enriches the discipline‚ and on the other‚ gives new illumination towards the solution of educational problem. Educational sociology is an important division of sociological studies. It makes an effort to achieve the aims of sociology through educational process which occurs between the individual and the society. It is concerned with educational aims‚ methods‚ institutions‚ administration and curricula‚ in relation to economic‚ political‚ religious‚ social
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