Role of Information Technology in Relationship marketing By : Krishna Vaghela Role of information technology in Relationship Marketing The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter Drucker “ Abstarct: In today’s market customer is king and every activity gives centre place to the customer because this is time to make your business customer oriented. RM is defined as the identification‚ establishment‚
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CONTENT 1. Introduction…………………………….…………………………………….Page3 2. Information Technology and Purchasing……………………………………Page 3 3. E-purchasing…………………………………………………………..…….Page 4 3.1. E-sourcing……………………………………………………………...….Page 5 3.2. E-procurement…………………………………………………..………….Page6 3.3. Electronic Data Interchange (EDI)………………………………….……..Page 7 4. Examples………………………………………………………………...…..Page 7 4.1. Slow implementation……………………………………………………..Page 7 4.2. Fast Implementations……………………………………………………..Page 8 5. Conclusion………………………………………………………………………
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A Dynamic Theory of Collaboration: A Structural Approach to Facilitating Intergovernmental Use of Information Technology Laura J. Black Montana State University Anthony M. Cresswell Theresa A. Pardo Fiona Thompson Donna S. Canestraro Meghan Cook Center for Technology in Government Luis F. Luna Ignacio J. Martinez David F. Andersen George P. Richardson Rockefeller College of Public Affairs and Policy Abstract This paper explores the dynamics of trust‚ collaboration‚ and knowledge sharing in the
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www.ccsenet.org/ibr International Business Research Vol. 5‚ No. 5; May 2012 The Role of Attitudes and Decision Makinig on Product Choice Case Study: Cellular Phones Tajzadeh Namin A. A. (Corresponding author) Allamah Tabataba ’I Faculty of Management and Accounting Haft Paykar‚ Nezami Gangavi‚ Valy Asr‚ Tehran‚ Post Code 1434863111‚ Iran Tel: 98-21-887-700-1214 E-mail: tajzadehnamiin@yahoo.com Rahmani Vahid Master of Business Management E-mail: rahmani_vahid@hotmail.com Tajzadeh Namin
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Semi-conductors - a substance such as silicon dioxide used inside most computer chips that is capable of enabling as well as inhibiting the flow of electricity). So if someone refers to the semiconductor industry‚ they are talking about the chip business Price elasticity - consumers buy more products as they become cheaper. Memory size (Kb‚ Mb‚ Gb…) 1k bites‚ 1 million bites‚ 1 billion… Quantum computing - employ qubits that can be both one and zero at the same time. Add a bit to a quantum computer
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for their campouts by the gate. This policy has changed and will take affect in November of this year. Southwest is improving their way of the boarding rules for their customers. This has become an issue in the current news regarding this policy change. Exactly what seems to be the basis of the issue going on today? Southwest Airlines has adopted a positive culture that focuses on respect dignity and good service. It has identified good services as being most important. The customer and employees
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The effects of Information and Communication Technologies on Education In the last few years India has made rapid strides as a developing nation. Education has played a key role in that. Educational institutions‚ which lay down the foundation for learning and understanding‚ have reached out to the corners of the country. The purpose of this paper aims to bring together the findings and key points from a review of significant part of the available literature associated with ICTs for Education and
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2000 Information Technology in the Health Care Industry: A Primer Peter B. Southard‚ Soongoo Hong‚ Keng Siau Department of Management College of Business Administration University of Nebraska-Lincoln Lincoln‚ NE 68588-0491 USA E-mail: psouthar@unlserve.unl.edu‚ shong@tamiu.edu‚ ksiau1@unl.edu Abstract The paper discusses current and future applications of information technology within the healthcare industry. It presents some broad strategies for approaching information technology investments
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Measuring and improving corporate information technology through the balanced scorecard Wim Van Grembergen Rik Van Bruggen UFSIA (University of Antwerp) Prinsstraat 13 B 2000 Antwerp Belgium Contents: Abstract Introduction The BSC method Evaluation of corporate information technology with the BSC Applying the IT balanced scorecard IT balanced scorecard practice Conclusion: efficiency and effectiveness References Biographies Abstract The balanced scorecard (BSC) is a recently
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A business is an organization that provides goods and services to consumers. For most businesses‚ their main purpose is to maximize profits for the owners. To do that‚ there are various business models developed to help them‚ and the process is deemed as a business strategy. There are many components that contribute to the development of a business model. One key component is human resource management. Human resource management links people-related activities to the development of business models
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