Robert F. Bruner. Copyright0 1998 by the University of Virginia Darden School Foundation‚ Charlottesville‚ VA. All rights reserved. To order copies‚ send an e-mail to dardencases@virginia.edu . No part qf the’s publication may be reproduced‚ stored in a rerrie‚’al sys:ee’n. used in a spreadsheet‚ or transmitted in any form or by crow means---electronic. mechanical‚ photocopying‚ recording‚ or otherwise—without the permission of the Darden Sc/cool Foundation. Rev. 11/0 1.
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Ó Springer 2009 Journal of Business Ethics (2010) 91:299–311 DOI 10.1007/s10551-009-0084-2 The Ethics of Food Advertising Targeted Toward Children: Parental Viewpoint ABSTRACT. The children’s market has become significantly more important to marketers in recent years. They have been spending increasing amounts on advertising‚ particularly of food and beverages‚ to reach this segment. At the same time‚ there is a critical debate among parents‚ government agencies‚ and industry experts
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Enterprise Improvement Corporate Turnaround and Restructuring Financial Advisory Services Information Management Services AlixPartners 2010 China Restaurant & Foodservice Review May 2010 © AlixPartners‚ LLP‚ 2010 www.alixpartners.com Contents A. Executive Summary B. Industry Environment C. Financial Performance - Profiles of Selected Restaurants D. 2010 China Consumer Survey Results E. Opportunities for Restaurant Chains F. Conclusions 2 2010 Restaurant & Foodservice
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For the exclusive use of C. Portillo Cardenas‚ 2015 UV1201 Rev. Feb. 13‚ 2009 EMI GROUP PLC In this Internet age‚ the consumer is using music content more than ever before— whether that’s playlisting‚ podcasting‚ personalizing‚ sharing‚ downloading or just simply enjoying it. The digital revolution has caused a complete change to the culture‚ operations‚ and attitude of music companies everywhere. It hasn’t been easy‚ and we must certainly continue to fight piracy in all its forms. But there can
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| | ECONM2021Cases in Financial Management | THE TIMKEN COMPANY | (Word Count: 4000) | Candidate Nos.380843767942568 | | Executive Summary The Timken Company – a leader in the bearing industry‚ is considering acquiring the Torrington Company from Ingersoll-Rand. Torrington – an engineering solutions segment of the Ingersoll-Rand. The main motive of acquisition is to enhance Timken’s market share and product base. Operating synergies are highly expected from this merger with 80 million
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F523 - SPRING 2013 BOEING CASE 1. What is the appropriate required rate of return against which to evaluate the prospective IRR ’s from the B ANSWER:The appropriate rate of return against which to evaluate the IRR is the risk-free rate‚ plus the market risk 1a. Please use the capital asset pricing model to estimate the cost of equity. At the date of the case‚ the 74 over T-bonds. Which beta‚ risk-free rate‚ and risk premium did you use? Why? Financing Components Debt Equity Market Values Weight
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Introduction to Strategic Analysis 1 Every organization needs a strategy. Be it an established business‚ an emerging entrepreneurial venture‚ or a non-profit organization‚ a strategy sets the direction of the enterprise‚ informs priorities and the allocation of scarce resources‚ and helps guide the myriad decisions that an organization makes every day. But what exactly is strategy? Kenneth Andrews provides the following definition: [S]trategy is the pattern of decisions in a company that
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goods. Journal of Marketing Research‚ 37 (1)‚ 60-71. Dhar‚ R.‚ Nowlis‚ S.M. and Sherman‚ S.J. (2000). Trying hard or hardly trying: An analysis of context effects in choice. Journal of Consumer Psychology‚ 9 (4)‚ 189-200. Dorsch‚ M.J.‚ Grove‚ S.J. and Darden‚ W.R. (2000). Consumer intentions to use a service category. Journal of Services Marketing‚ 14 (2)‚ 92-117. Drucker‚ E. (2004). Perceived speed key to 3G success. 3G’s commercial success depends on carriers’ ability to deliver coverage and account
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Edward (1988). “Mixing Entertainment‚ Retail.” Shopping Centers Today‚ 1: 4-5. Csikszentmihalyi‚ Mihaly (1975). Beyond Boredom and Anxiety. San Francisco: Jossey-Bass. (1990). Flow: The Psychology of Optimal Experience. New York: Harper and Row. Darden‚ William R. and Fred D. Reynolds (1971). “Shopping Orientations and Product Usage Rates‚” Journal of Marketing Research‚ I(November): 505-508. Donovan‚ Robert J. and John R. Rossiter (1982). “Store Atmosphere: An Environmental Psychology Approach
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Magid M. and Leonard M. Lodish (1990)‚ “Getting the Most out of Advertising and Promotion‚” Harvard Business Review‚ 68 (3)‚ 50–63. Arbuckle‚ James L. (1997)‚ Amos Users’ Guide Version 3.6. Chicago: SmallWaters Corporation. Babin‚ Barry J.‚ William R. Darden‚ and Mitch Griffin (1994)‚ “Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value‚” Journal of Consumer Research‚ 20 (March)‚ 644–56. Bagozzi‚ Richard P.‚ Hans Baumgartner‚ and Youjae Yi (1992)‚ “State Versus Action Orientation and the
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