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    “It’s better to fight for something‚ than to live for nothing.” (George S. Patton) For the United States in 1861-1865‚ the reason for fighting was slavery. The north side was against slavery while the south was for it. This event was called the civil war and it’s crazy to think that the north side v.s the south side of the same country would be fighting against each other! Texas as well fought in this long battle and was part of the south. But‚ why did Texas fight in the civil war? One of the reasons

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    ADVERTISING is mass media content intended to persuade audiences of readers‚ viewers or listeners to take action on products‚ services and ideas.  The idea is to drive consumer behavior in a particular way in regard to a product‚ service or concept. Advertising is the paid‚ impersonal‚ one-way marketing of persuasive information from an identified sponsor disseminated through channels of mass communication to promote the adoption of goods‚ services or ideas. Television advertising / Music in advertising

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    Explain how logos‚ ethos and pathos are used in advertising. Advertising is a form of communication for marketing used to encourage‚ persuade or manipulate the audience to continue or take new actions. Many companies‚ be it a popular brand like apple or a local brand like F&N‚ use advertising to market their products. In order for these advertisements to be effective they need to be rhetoric and so‚ use the three forms of rhetoric: Pathos‚ Logos and Ethos to persuade the audience to purchase their

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    ADVERTISING INTRODUCTION . Advertising is a paid form of communication‚ although some forms of advertising‚ such as public service announcements‚ use donated space and time. Second‚ not only is the message paid for‚ but the sponsor is identified. Third‚ most advertising tries to persuade or influence the consumer to do something‚ although in some cases the point of the message is simply to make consumers aware of the product or company Fourth and fifth‚ the message is conveyed through many different

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    Disease in the News Paper Drug Resistant Tuberculosis HCS/245 Introduction Tuberculosis is one of the oldest diseases that is still around today‚ and never really went away. World wide there is now concern for new strains of the virus attacking with a vengeance. Recently the World Health Organization (WHO) held a conference and one of the main topics of discussion is the recent strain of drug-resistant Tuberculosis (TB) in Europe. They’ve coined a new term for this new concerning

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    Using Perceptual Maps in Marketing Simulation Summary Thorr Motorcycles is a $5 billion company producing a wide range of motorcycles. In addition to producing motorcycles‚ the company‚ also have licensing programs; sell T-shirts‚ shoes‚ toys for the motorcycle. The company offer services in dealer training‚ dealer software packages‚ motorcycle rental‚ and rider training (University of Phoenix‚ 2013). The sales of high quality of motorcycles are declining. The cost of a princely motorcycle was $200

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    Advertising Introduction: Advertising is a form of communication that typically attempts to persuade potential customers to purchase or to consume more of a particular brand of product or service than competing brands or services – or if the advertising in not on behalf of a brand but for instance a public service – to change their behaviour. Modern advertising developed with the rise of mass production in the late 19th and early 20th centuries and has now developed as an essential

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    America. This alarmed sam Houston now the governor of texas‚ he believed that a civil war would be a tragedy for the nation and a disaster for the south one month later war broke out between the north and the south. Why did Texans fight in the civil war? Texans fought in the civil war because they wanted to protect their loved ones‚ get states rights‚ and to protect slavery. Texans fought in the civil war to protect their loved ones. There is a letter from John Wesley rabb‚ he was one of the

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    The War On Drugs In the article written by Julian Critchley‚ he urges us to see through the tabloids’ fantasist dictation of drugs and instead focus on the facts; the legalization of drugs would have an overall positive effect on society. He shared his experiences and gathered knowledge over his time spent at the forefront of the war on drugs and takes a controversial step against the current government policy to make radical changes to our country’s draconian drug laws. His argument is

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    Advertising –A tool of sales promotion for Micro Small Medium Enterprise’s 1. N.Prabakaran (Resource Scholar‚ Dept.of Business Administration‚ Annamalai University) 2. Dr.S.K.Nagarajan (Assistant Professor‚ Dept of Business Administration‚ Annamalai University) E-mail:prabamba87@gmail.com‚naga_skn@yahoo.com Abstract – In these modern days‚ the marketing manager’s are able to find new techniques and tools of

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