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    Nowadays‚ the plate wastes create a serious problem in social and environmental in the United State (Sobal and Nelson‚ 2003). In this study‚ plate waste can be defined as the amount of edible food served to consumer which is the measurement of food loss‚ eating habits that are uneaten. Kantor et al.‚ (1997) showed that the plate waste is the reason for food leftover at the consumer especially in foodservice level and we are wasting half of the food we produced. One important challenge is to study

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    “The growth of the power of Athens‚ and the alarm which this inspired in [Sparta]‚ made war inevitable‚” (Thucydides). While trade is often associated with facilitating war‚ there exists an obvious link between the growth of power thereof and war. As can be seen in the Peloponnesian War‚ a nation becoming a master of trade creates hostility with nations which want to have that power. Also‚ powerful nations become potential military threats‚ resulting in a dilemma of national security‚ similar to

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    stain on American history forever. Meanwhile groups of students were starting Anti-war movements‚ against joining a war after seeing the effects of warfare on their own

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    scale SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING Social Media Channels Repeat targeted business actions cost-effectively Build relationships with customers even when being not face-to-face Attract prospects easily WHY SOCIAL MEDIA MARKETING? SOCIAL MEDIA MARKETING Social Media Channels Repeat targeted business actions cost-effectively Build relationships with customers even when being not face-to-face Attract prospects easily WHY SOCIAL MEDIA MARKETING| BUILD

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    Economic and social aspects of marketing Sometimes criticized for its impact on personal economic and social well-being‚ marketing has been said to affect not only individual consumers but also society as a whole. This section briefly examines some of the criticisms raised and how governments‚ individuals‚ and marketers have addressed them. Marketing and individual welfare Criticisms have been leveled against marketers‚ claiming that some of their practices may damage individual welfare. While

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    with the consumers is ably affected by the way and manner the marketing communications dealt with by the firms and considered as a fitting and pursuing concept which lost long for many years steadily (Low‚ 2008). Consumers are from different walks of life and will have to be attended according to their culture both emotionally and practice wise in order to win over them and retain their patronage. The importance of effective marketing communication which is the deciding factor for the cordial association

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    Social media marketing Social Media Marketing: An Overview The first aim of any business is to be known amongst their target audience. This is no different for online businesses that strive to shine out amidst billions of sites. Online businesses aim to market their site in several different manners to gain them more customers and business. One such marketing technique is social media marketing. Social media marketing is a term that defines marketing that

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    Once the Cold War started‚ Truman was the president. He made his Truman doctrine to help influence the democracy. In other words‚ Truman’s choice to fight a limited war was not justified because the United States did not want South Korea to fall under communists rule and not lose against the Russian War. For example‚ in “Textbook A”‚ it illustrates that the American invaders were being more aggressive to the war because they wanted to destroy its infancy. Even though‚ the American invaders were carrying

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    Advertising –A tool of sales promotion for Micro Small Medium Enterprise’s 1. N.Prabakaran (Resource Scholar‚ Dept.of Business Administration‚ Annamalai University) 2. Dr.S.K.Nagarajan (Assistant Professor‚ Dept of Business Administration‚ Annamalai University) E-mail:prabamba87@gmail.com‚naga_skn@yahoo.com Abstract – In these modern days‚ the marketing manager’s are able to find new techniques and tools of

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    with an active lifestyle. Although it is marketing in a niche market‚ there are many headphone companies competing against Skullcandy for market share. Skullcandy’s major competitors are Sony‚ Base‚ Beats and other audio devices manufacturing companies. They are not only competing in the quality of audio system‚ but also in its special features‚ comfort‚ designs‚ and brand image. Therefore‚ the rivalry among established companies is high. Bargaining Power of Buyers: HIGH In the market‚ the buyers

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