of the content of this research. Mobile technology has developed and provided a wealth of opportunities to mobile service providers. As a result‚ many mobile phone users enjoy access to data services in addition to basic voice call communication. However the standardization of the mobile technology means that providers needs to look elsewhere in order to develop effective differentiation strategies that will enable them to attract and retain customers. Mobile service operators need to provide
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Advantages: * You can carry a mobile phone with you so you don’t miss important calls * If you are lost‚ you can call for directions. * If you are in an accident‚ you can call the police or ambulance - and if the phone has a camera‚ you can take pictures of the accident. * You can listen to music‚ text‚ play games when you’re bored. * Most mobile phones have a calculator and a phone book. * You can use a mobile phone to call your customers or boss if you are running late to a
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EXECUTIVE SUMMARY In today’s world mobile phones and organizers are being used for variety of purposes rather than traditional use of simply making or receiving calls. Mobile Phones are rather becoming an important tool of communication be it voice‚ data or information. Mobile Business will provide solutions for Circumferential Auto Sports through the use of information technologies and communication technologies for the purpose of mobile integration of different value chains and business
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Many children these days have their own mobile phones. What are advantages and disadvantages? Give your own opinion. In this high-tech fast world‚ undeniably‚ mobile phones became an inevitable part of everybody’s life without any age limit. Although‚ it has lots of merits‚ in my point of view‚ the intense use of mobile phones among children may be discouraged because of its adverse impacts on them. To begin with‚ mobile phones have numerous benefits. Presently‚ it is not merely a simple
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SAMSUNG SECA: REDEFINING A BRAND CASE STUDY 1. Problem Identification Samsung SECA has successfully repositioned itself from an unremarkable producer of low-to-mid-market customer electronics and computer components into a provider of stylish‚ leading-edge consumer electronics due to its shift towards digital technology. Despite efforts to redefine the Samsung brand which included aggressive promotional spending and launching of a number of high-end‚ “marquee” products‚ the old brand perception
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2011 International Conference on Communication Systems and Network Technologies Token Based Authentication using Mobile Phone Parekh Tanvi SIMS‚ Indore tanvi.parekh@sims-indore.com Gawshinde Sonal SSSIST‚ Indore sonal209@yahoo.co.in Sharma Mayank Kumar IET-DAVV‚ Indore leomayank @yahoo.com Abstract: Digital identity is the key representation of user and getting most crucial subject for information security. The password based authentication is weak solution and no longer adequate. User select static
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an executive team with considerable experience in Java technology-based mobile applications decided to go out on their own. They founded Movilenio Servicios S.L in Valencia‚ Spain‚ to pursue their goal designing and developing mobile applications. The company has since relocated to Madrid‚ and its titles now included both mobile games and business solutions. In September 2003‚ Movilenio introduced a new concept to mobile gaming. The company “They encourage different ways of learning and thinking
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fees‚ overly priced plans as well as potential competition which may offer a much better deal. Virgin Mobile became aware of this cellular anarchy and had to decide what pricing strategy would best attract their target niche and offer them unbeatable value so that competitors could not enter into the same market easily. Alternative 1 -Clone the Industry Prices The first pricing strategy Virgin mobile considered was to copy the current industry pricing structure. The angle was that Virgin was to offer
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London‚ UK‚ 11th June 2012 Lycamobile UK gets the larger piece of the international mobile calls pie. Lycamobile‚ the global leader for low cost international mobile calls‚ affirms its position as the most used MVNO in the UK leading the way in brand awareness and usage according to research. Sample research conducted by YouGov revealed Lycamobile as the number one consumer brand for international mobile calls across the globe. In the research study conducted for Lycamobile it was established that
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per-minute charges‚ etc.). I believe Virgin Mobile has two options. The first option is the obvious for their target market and any new product entering a saturated market‚ the pricing should be low if not the cheapest product out in the market. This age group (14-24 year olds) does not have a lot of spending money‚ if it is their own‚ or the parents’ do not want to pay a huge phone bill. The second pricing structure that would appeal to Virgin Mobile is pricing their product in the middle or average
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