Assignment #3: Case: “Alan Mulally‚ CEO‚ Ford Motor Company” Discuss the role of leadership and how it can impact organizational performance. The role of leadership is the act of motivating a group of people towards a common goal. Intelligence‚ maturity and breadth‚ achievement drive and integrity are key traits of most successful leaders. Less effective leaders don’t tend to possess these same traits even though these key traits don’t always determine the success of a leader. In order to
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Table of Contents Introduction.................................................................................................................P2 Analysis .......................................................................................................................P2 Alternatives .................................................................................................................P4 Recommendation................................................................................
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Ford Motor Company Portfolio Management Plan PROJ587 Advanced Program Management Professor Janet Durgin Prepared by Jennifer Mitchell February 23‚ 2013 Table of Contents Introduction 3 Strategic Plan 3 Strategic Capacity Plan 4 Portfolio Management Process 5 Portfolio Management Process Flow Chart 7 Project Selection 7 Program Management Plan 8 TGW Trend Chart 9 Area/Sources of Conflict 10 Change Management Plan 10 Resource Utilization Plan 12 References 13 Introduction
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Like many business Ford Motor company has its dilemmas as well. Facing Ford Motor’s was a shut down their exiting ling of the Mercury vehicle. The Mercury line tried to be revamped into a model of vehicles people wanted. In May 2010 Ford reported double digit sales (Hirsch‚ 2010). This was not strong enough to save the Mercury line which accounts for five percent of the total company sales. By shutting down this line‚ Ford would be able to focus on other lines that were becoming more popular.
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Dilemma in the Ford Pinto Case On August 10‚ 1978 three young girls died in a 1973 Ford Pinto after being stuck from the rear by a driver in a van. The Ford Pinto was completely engulfed in flames and the accident resulted in the death of the three young girls. Today‚ the debate continues regarding whether or not The Ford Motor Company was responsible for this case and many other cases involving the Pinto bursting into flames resulting in disfigurement or death. Ford has argued for
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beginnings were modest. The company had anxious moments in its infancy‚ balancing precariously on the brink of bankruptcy until cash inflows from sales began. The earliest record of a shipment is July 20‚ 1903‚ approximately one month after incorporation‚ to a Detroit physician. With the company’s first sales‚ came a ray of hope. A worried group of stockholders‚ skeptically eyeing a bank balance that had dwindled to $223.65‚ breathed easier‚ and a young Ford Motor Company had taken its first step.
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Crisis……………………………………………………………………………………….5 Ford Motor Company Overview……………………………………………………………………5 Henry Ford’s Vison………………………………………………………………………………………5 Rebranding and Strategizing………………………………………………………………………...6 Restructuring Progress………………………………………………………………………………………...7 Globalization………………………………………………………………………………………………………..8 Growth in New Markets………………………………………………………………………………..9 Ford’s Innovation………..……………………………………………………………………………..10 Supporting New Growth ……………………………………………………………………………10 A Letter From William Clay Ford Jr……………………………………………………………
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Case Question 2-8 2.1 Define and discuss Ford’s business-level strategy. How can the company’s value-chain activities be better linked to create value for the company? 2.2 How can Ford successfully position itself in terms of the five forces of competition? 2.3 In what ways can the company effectively manage customer relationships to increase strategic competitiveness? 2.4 What conditions and tools can facilitate Ford’s efforts to produce differentiated
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Ford Motor Company Restructuring Holly Colton Organizational Change: MGT 435 Professor Guwanda Lewis June 7‚ 2010 Introduction With the effects of the ever changing United States economy‚ how was Ford Motor Company able to rise above its competitors to stay afloat in the auto industry? Ford has gone through extensive restructuring in the past years to help the company in this current time of hardship. Some of these restructuring efforts have been to down-size the workforce‚ to focus on
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Midler V Ford Motor Co. 849 F.2d 460 (9th Cir. 1988) Facts: In 1985‚ Ford motor Company (defendant) and it advertising agency‚ Young & Rubicam‚ Inc. advertised the Ford Lincoln Mercury with a series of nineteen 30 or 60 second television commercials in its “The Yuppie Campaign.” Which is supposed to bring back memories of when they were in college. The agency tried to contact the original people who had popularized the songs‚ to sing them. This idea failed and decided to go with sound alike
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