Utilitarianism Key Features • • • Relativist Theory – – – – – – – No Absolutes Morality Depends on individual circumstances Happiness is the most important thing Quality and Quantity of Happiness need to be taken into account The Measure of Usefulness or Fittingness for purpose an action may have Teleological Ethical theories such as Utilitarianism tend to rely on the principle of utility It is the way of measuring how useful an action is in bringing about the consequences that we desire Equality
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How costly would be for Aer Lingus and Brisith Airways to retaliate against Ryan Air’s launch rather than accommodate it? Currently‚ British Airways and Aer Lingus cannot compete in price at the range that Ryan Air is planning to operate. I believe that British Airways and Aer Lingus would be better off maintaining current prices and differentiating through the service that they offer‚ in the same way that they are. The current cost breakdown offered by the case shows that if British airways
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Utilitarianism In his book‚ J.S. Mill attempts to build on Jeremy Bentham’s original idea of Utilitarianism. His definition of the moral theory is one that is grounded in Bentham’s original work but also extends to include remarks to criticisms of Utilitarianism. Mill believes that‚ like Bentham‚ utility is what is valuable to society. Utility‚ according to Mill‚ is the promotion of pleasure or the absence of pain. He defines this as happiness‚ which is why he refers to utility as the Greatest
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of people affected by it. According to Bentham‚ utilitarianism is the greatest happiness or greatest felicity principle. There are many types of this theory which include act vs. rule‚ two level‚ motive‚ negative and average vs. total. (Clifford G.‚ John C. 2009) In act utilitarianism‚ when people have to make choices‚ they should consider the consequences of each choice and then choose that which will generate much pleasure. The rule utilitarianism looks at the rules of actions which are potential
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UTILITARIANISM Utilitarianism is an ethical theory that holds that an action is right if it produces‚ or if it tends to produce‚ the greatest amount of good for the greatest number of people affected by the action. Otherwise the action is wrong. This cost-benefit analysis is a form of utility calculation. People in business theory use utility curves to plot the results of various actions‚ choosing those that maximize whatever it is that they wish to achieve. This utility approach is not foreign
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Act utilitarianism states that‚ when faced with a choice‚ we must first consider the likely consequences of potential actions and‚ from that‚ choose to do what we believe will generate the most pleasure. The rule utilitarian‚ on the other hand‚ begins by looking at potential rules of action. To determine whether a rule should be followed‚ he or she looks at what would happen if it were constantly followed. If adherence to the rule produces more happiness than otherwise‚ it is a rule that morally
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Ethics essay – Utilitarianism a.) Explain the main differences between the utilitarianism of Bentham and that of Mill. Utilitarianism is an ethical theory that looks at the concept of `utility`‚ or the usefulness of actions. Two of the most famous Utilitarians were Jeremy Bentham and John Stuart Mill; Bentham was the first to introduce the theory‚ and his views were more similar to that of Act Utilitarianism. Mill on the other hand differed in his views‚ and his intention was to improve the theory
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Dark Side of Utilitarianism According to Bentham‚ an English moral philosopher and legal reformer‚ the highest principle of morality is to maximize happiness‚ the overall balance of pleasure over pain. This principle explains the Utilitarianism doctrine that is mostly the solution of everyone in every century. Utilitarianism can bring the most benefit for people. In contrast‚ throughout the three stories “Justice” by John Stuart Mill‚ Never Let Me Go by Kazuo Ishiguro‚ and “The One who Walks Away
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“What is Utilitarianism?” Ask a passerby to describe his personal morality‚ and you’ll likely get a complicated explanation filled with ifs‚ ands‚ and buts. Ask a utilitarian‚ and he can give a six-word response: greatest good for the greatest number. Of course‚ utilitarianism is not that simple. Like any philosophical system‚ it is the subject of endless debate. Still‚ for the average reader who is unfamiliar with the jargon that characterizes most philosophy‚ utilitarianism can be a useful tool
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Explain Utilitarianism Utilitarianism was developed in the 18th century by Hutcheson‚ who used the phrase ‘the greatest good for the greatest number’ to describe his theory. Hutcheson’s idea‚ seeks to find a rational means of assessing how best to put this promotion of happiness into practice. It is split into two types; Act Utilitarianism‚ this is the earliest form in which what is deemed right is based on the assessment of results of a particular action‚ and Rule Utilitarianism which allows
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