the preference for investment in India and considered a savings and investment vehicle. India is the world’s largest consumer of gold in jewelry as an investment. Gold is traded in the form of securities on stock exchange Even when the gold prices are high there is steel boom in the commodities market of gold hence the main purpose and the need of the study are to know the investment pattern in gold and to hedge the risk The data which is used in the study is secondary data. The analysis
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Modernization of romance elements in “Chivalry” by Neil Gaiman In Neil Gaiman’s short story “Chivalry”‚ an elderly woman finds and buys the Holy Grail in a thrift shop to use it as a decorative element in her house. At the same time‚ a knight from the Round Table is in the quest of finding this sacred object of God. This short story contains many elements of romance‚ such as the religious quest‚ love and adventure and courtly and chivalric life. By modernizing romance‚ Gaiman suggests that love
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Price Strategy Price is the amount of the money customers have to pay to obtain the product. The value that received from the product must be higher than the value that customers pay for exchange its goods and services. Price does affect customers’ choice in the products or services. Customers today are willing to pay more because the higher price means higher quality one brand offers to them. As the product passes through its life cycle‚ its pricing strategies usually change. For each stage of
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08TH SEPTEMBER 2009 Topic of the Assignment: DOMINANT PRICE LEADERSHIP Student Signature Faculty Signature DOMINANT PRICE LEADERSHIP Dominant price leadership exists when a. one firm drives the others out of the market. b. the dominant firm decides how much each of its competitors can sell. c. the dominant firm establishes the price at the quantity where its MR = MC‚ and permits
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INTRODUCTION TO THE ELEMENTS OF MARKETING by Professor Larry Isaacson Marketing is the process of planning and carrying out exchanges between buyers and sellers. Planning and implementing such exchanges is not always simple‚ but it is generally based on the use of just a few basic marketing concepts. The purpose of this introductory note is briefly to define and describe these concepts and suggest ways to use them to solve marketing problems and plan marketing programs. Many of the concepts are
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Elements of Marketing Mix "A typical marketing mix includes a product‚ offered at a price‚ with some promotion to tell potential customers about the product‚ and a way to reach the customer ’s place" (Perreault & McCarthy‚ 2004‚ pg. 36). A company will use the marketing mix in order to control variables in marketing to satisfy a target group. This paper will describe the four elements of the marketing mix; product‚ place‚ price‚ and promotion. In addition‚ the four elements of the marketing mix will
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1a) Price elasticity of demand (PED) measures the degree of responsiveness of the quantity demanded of a good to a given change in price of the good itself‚ ceteris paribus. It is found by taking the percentage change in quantity demanded of good X divided by the percentage change in the price of good X. The numerical value of the price elasticity of demand is always negative due to the inverse relationship between quantity demanded and price as stated in the law of demand. When we interpret
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Apple prices strategies. Introductory prices. This strategy means to set low prices that are used to gain entry into the market. It is usual used from startup companies and companies that want to enter in the new market. Establish a high reference price Behaviorial economist Richard Thaler has noted that consumers are really bad at making decisions about value and constantly need "reference prices" for comparison. A dress costs $80. Is that too much? Not if it’s marked down 50 percent from $160
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in the price level‚ measures how much more expensive a set of goods and services has become over a certain period‚ usually a year. Consumers believe that low stable and predictable inflation is best for economy‚ too high and too low are not good. Measuring Inflation: To measure the average consumers cost of living‚ government agencies conduct household surveys to identify a basket of commonly purchase items and then track the cost of purchasing this basket over time. Consumer Price Index:
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New Series of Consumer Price Index Numbers for Industrial Workers on base 2001=100 1. OBJECTIVE Labour Bureau‚ since its inception‚ has‚ inter-alia‚ been entrusted with the responsibility of compilation and maintenance of the Consumer Price Index Numbers for Industrial Workers (CPI-IW). The CPI-IW purports to measure the temporal change in the retail prices of fixed basket of goods and services being consumed by the target group i.e. an average working class family and thus‚ is an important
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