PIZZA HUT & VALUE CHAIN ANALYSIS: About Value Chain Analysis: Value Chain Analysis describes the activities that take place in a business and relates them to an analysis of the competitive strength of the business. A value chain identifies and isolates the various economic value adding activities such as differentiating a product‚ lowering the cost‚ and meeting need quickly that occur some way in every firm. It portrays activities required to create value for customers of a given product or service
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HTC – Value Chain What is HTC’ Value Chain? • Creates value by performing a series of activities and it represents ho w each competitive advantage created via an organization adds value to the service or product for each customer. • R&D‚ Production‚ Marketing & Sales‚ Customers Service and Human R esource are adding the value to their company. How HTC adding value? • HTC has established long-term strategic partnerships with industry lea ders and major telecom service providers to promote the
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Value chain management and value creation Student Name‚ Class University Michael Porter described Value chain as the activities which a firm carries out in order to come up with a quality product that meets the consumer’s needs. Such activities include‚ research and development‚ product design‚ production of the product‚ marketing and selling the finished product to potential customers‚ distribution management and customer service which may include after sale services
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Value chain analysis refers to a set of value creating activities‚ ranging from raw materials to marketing or producing a product or service and distributing it to the final consumer. Currently in present-day context‚ firms turned to outsource certain resources to reduce their cost of the product. This corporate value chain framework can be used for identifying competitive advantage methods of displaying and categorizing activities to contribute positively to the firm’s competitive strategy. If it
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THE HOTEL AND RESORT INDUSTRY HOTEL - “A building‚ edifice‚ or premises or a completely independent part thereof‚ which is used for the regular reception‚ accommodation‚ or lodging of travelers and tourists and the provision of services incidental thereof for a fee” (Department of Tourism) CLASSIFICATION OF HOTELS (by size‚ location‚ rate) Airport Hotels • Named for its proximity to major travel centers like the airport • Business travelers who prefer
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the constraints in conducting an effective value chain analysis? | |While conducting a value chain analysis companies may face different types of constraints in having an effective process. Although‚ the | |value chain analysis may have constraints‚ it is a very flexible strategy tool for looking at your business‚ your competitors‚ and the | |respective places in the industry’s value system (Simister‚ P. 2011). One of the biggest
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RevPar in the Hotel Industry RevPAR RevPAR‚ or revenue per available room‚ is a performance metric in the hotel industry‚ which is calculated by multiplying a hotel ’saverage daily room rate (ADR) by its occupancy rate. It may also be calculated by dividing a hotel ’s total guestroom revenue by the room count and the number of days in the period being measured.[1] Since it is only a measurement for a point in time (say a day‚ or month or year) it is most often compared to the same time frame.
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T H E G L O B A L A P PA R E L VA L U E C H A I N : What Prospects for Upgrading by Developing Countries UNITED NATIONS INDUSTRIAL DEVELOPMENT ORGANIZATION economy environment employment sectoral studies series THE GLOBAL APPAREL VALUE CHAIN: What Prospects for Upgrading by Developing Countries Gary Gereffi Department of Sociology‚ Duke University Durham‚ USA and Olga Memedovic UNIDO‚ Strategic Research and Economics Branch UNITED NATIONS INDUSTRIAL DEVELOPMENT ORGANIZATION Vienna
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Choice Hotels Justin Sinko Kaplan University The purpose of this report is to analyze the four components of the marketing mix of the Comfort Suites brand. The report will go into detail about the marketing mix of the brand and how it stands in today’s market. Comfort Suites is part of the parenting group called choice hotels international. Comfort Suites is a limited service hotel that offers rooms to families and business travelers. They offer the following amenities to the
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Southwest Value Chain Analysis Outcomes / Accomplishments: low price‚ convenience service‚ customer loyalty low turnover & low costs‚ great union relationships‚ customers are brand ambassadors. Southwest Airlines (SWA) is consistent in their culture‚ business model‚ and customer interactions and engagement‚ all collectively reducing costs and enabling their point-to-point‚ efficient‚ low cost‚ friendly service. Their culture favors personal connection‚ community‚ recognition‚ support‚ and
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