recognize the types of brands and their benefits 5.To understand how to select and protect brands 6.To examine three types of branding policies 7.To understand co-branding and brand licensing 8.To describe the major packaging functions and design considerations and how packaging is used in marketing strategies 9.To examine the functions of labeling and describe some legal issues pertaining to labeling 1.) Branding Brand- a name‚ term‚ design‚ symbol‚ or other feature that identifies one marketer’s
Premium Brand Brand management Branding
auditors of companies in India. The scope for this lucrative career is bright in an economically developing nation like ours and as such‚ the career can be termed as challenging and rewarding for competent professionals in the field. 2) Finance & Accounts A bachelor’s degree is the minimum prerequisite for most careers in the accounting industry. The industry is growing and is expected to continue to grow as laws and policies change and as more companies have their finances closely inspected. This
Premium Aptitude Personality psychology Management
DEMAT Account DEMAT Account Meaning: In India’s banking terminology‚ the term DEMAT Account refers to a deposit made at an Indian financial institution that can be used for investing in shares of stocks and other financial assets. Securities are held electronically in a DEMAT Account‚ thereby eliminating the need for physical paper certificates. Definition Demat account is a safe and convenient means of holding securities just like a bank account is for funds. Today‚ practically 99.9% settlement
Premium Stock Stock market Stock exchange
Communication and Interpersonal Skills Communication -the transfer of a message (information‚ idea‚ emotion‚ intent‚ feeling‚ or something else) that is both received and understood. Communication Levels 1. One-on-one level – this is you and your fellow colleagues or you and your manager and/or supervisor. 2. Team-or-unit level – level that is limited to the group and its members. 3. Company-level – larger than team level‚ communications with the different teams within the company or organization
Premium Communication Nonverbal communication Team building
A PROJECT REPORT On Demat Account A project Report submitted In partial fulfillment of the requirements for the award of the degree of MASTER OF BUSINESS ADMINISTRATION (INDUSTRY INTEGRATED) TO [pic] MADURAI KAMARAJ UNIVERSITY‚MADURAI BY PRAVEEN KUMAR Reg No.A8750123 Under the guidance of MS.Srishti Sharma RAI BUSINESS SCHOOL 56/1‚NEAR DEPOT SQUARE‚BHADBHADA ROAD‚BHOPAL (M.P.) PREFACE The successful completion
Premium Reliance Anil Dhirubhai Ambani Group Companies based in Mumbai Financial services
Watson Case Study #1 How powerful is Watson? Describe its technology. Why does it require so much powerful hardware? Watson has the ability to go far beyond responding to simple commands it has the ability to understand language‚ search millions of data sets within three seconds and learn from its mistakes and its successes. It has 15 terabytes of RAM‚ 2‚880 processor cores and operates at 80 teraflops. It needs this much hardware to process thousands or algorithms that were programmed and can
Premium Learning Natural language Programming language
Bengar Industrial Corporation Background and Operations Best Total Quality Management of Bengar Industrial Corporation Total Quality Management (TQM) Employee Involvement Total quality management (TQM) implemented by Bengar Industrial Company involves the attitude of the employees towards work. They must be on time‚ and must not recur absences especially when a project is ongoing. The employees must be knowledgeable of the machines in their department. Focus on Customers Bengar Industrial
Premium Total quality management Customer service Customer
to almost all countries on the planet. With extensive reach‚ the need for a firm’s product or services is established. The global firm retains the capability‚ reach‚ knowledge‚ staff‚ skills‚ insights‚ and expertise to deliver value to customers worldwide. The firm understands the requirement to service customers locally with global standard solutions or products‚ and localizes that product as required to maintain an optimal balance of cost‚ efficiency‚ customization and localization in a control-customization
Premium Brand Brand management Branding
ACKNOWLEDGEMENT First of all‚ I would like to thank Almighty God for giving me the strength to do this SBA‚ Mrs. Clovetta Campbell and finally my Principles of Accounts teacher Ms. Williams who helped me along the way. AIMS OF THE BUSINESS The aim of the business is to achieve exposure of what goes on in the business world. The aim of this business is to also know how to prepare Accounting Ratios‚ how to operate a business and how to achieve customer satisfaction and to attain profit
Premium 2007 1970 1965
unveiled worldwide with fraud as the main accusation. With the advent of technology‚ fraud is becoming more and more common and easy to carry out. It can be committed through many media such as mail‚ phone and the Internet. Given the international dimensions of the web and the ease with which users can hide their location‚ hackers can steal credit card details of anybody by simply directing the person to a dishonest website. Moreover‚ corruption is also gaining the political circle worldwide. A recent
Premium Political corruption Corruption Bribery