1.0 Introduction& Background of Company JT International Berhad is the Malaysia division of Japan Tobacco International and the third largest tobacco company in Malaysia. JTI Berhad produces the cigarette brands likes Winston‚ Mild Seven‚ Camel and more. For the fiscal year ended December 31‚ 2009‚ its total net sales amounted to RM1‚158.2 million and profit before tax of RM143.6 million. The headquarters located in Menara Manulife‚ Damansara Heights‚ Kuala Lumpur. JTI Berhad has nine Sales State
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1.0 Company’s background Borneo Poultry Sdn. Bhd is a company that focusing on production of chicken’s meat which will soon to be one of the companies responsible in supplying poultry products in Sabah‚ specifically in Kota Kinabalu district. Borneo Poultry farm is located in sub-urban industrialised area in Jalan Tuaran‚ Inanam. The company have three business partners and aided with three experienced workers. Chicken’s farming is a lucrative business since chicken’s meat are consumed by universal
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Benetton was founded as a single shop in Italy in 1965. Three years later the company expanded into France. Eventually‚ Benetton spread throughout Europe and by 1979 it was established in the United States. Benetton Group S.p.A is a unique global group that is a part of a larger organization known as the Edizione Holding Group. This is the holding company through which the Benetton family has ownership in many different businesses including hotels‚ publishing‚ and real estate. The Edizione Holding
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much larger market was waiting to be served. Lumba became Tan’s last business and management mentor. The Jollibee mascot was inspired by local and foreign children’s books. Lumba created the product names "Jollibee" and "Chickenjoy". He had the company incorporated and leased a house on Main St. in Cubao‚ Quezon City as the first headquarters. Lumba formulated a long-term marketing strategy: listing up a number of consumer promotions and traffic building schemes. Tan stressed that developing internal
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Shell Company background and history: The Royal Dutch Shell Group was created in February 1907 through the amalgamation of two rival companies: Royal Dutch Petroleum Company and the "Shell" Transport and Trading Company Ltd of the United Kingdom. It was a move largely driven by the need to compete globally with Standard Oil. Royal Dutch Petroleum Company was a Dutch company founded in 1890 to develop an oilfield in Sumatra.]For various reasons‚ the new firm operated as a dual-listed company‚ whereby
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Company Background & Product Analysis 1.1 Briefly provide a background discussion on your company and their products/services. Identify which product you can have chosen to analyze and why? What category of new product is it? Nokia‚ the world’s largest mobile phone maker. It is the world leader in mobile communications‚ driving the growth of the big mobility industry. Nokia is dedicated to increasing people’s lives and productivity by providing easy-to-use and secure products like mobile phones
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French [pic] International marketing 1 Bata shoes company Author: Mark Lactaotao Michaela Pastrňková Vichy 2013 Contents ➢ Introduction ➢ Company history ➢ Product/service range ➢ Price policy
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CHAPTER 1: INTRODUCTION 1.1 Company Background of High Tech Company (HTC) High Tech Company (HTC) Corporationis a communication and internet type industry which is headquartered in Taiwan. This corporation establish in 1997-05-15.There are 16‚ 746 employees in the company. HTC was success become a listed company in Taiwan on 2002-03-26.HTC was also honoured as one of the world’s best 100 brands by Interbrand‚ in 2011. HTC is a leader in Android and Windows Mobile platforms. HTC also isa global
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Appendix 1 - Company Background: Estée Lauder Companies Ltd Global Corporate Profile Statement: “We are a growth company. Our mission is to keep expanding by taking our brands into new geographies and the best retail opportunities‚ creating must-have products. The consumer is always at the centre of our thinking” (Fabrizio Freda‚ President and CEO‚ Estee Lauder Companies Limited) Estée Lauder Companies is a leading manufacturer of prestige skincare‚ makeup‚ fragrance and hair care products
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Company Background The company chosen for this assignment is Mamee Double-Decker Malaysia Berhad. Mamee was founded in 1971 by Datuk Pang Ching Hin and headquartered in Malacca. Mamee Double Decker is Malaysia food processing‚ snack and diary product company‚ Mamee Snack is very popular among Malaysian it is a childhood snacks for all of us no matter what age range you are. It mainly produces and sells instant noodles‚ snack‚ confectionery and beverages. Mamee Double Decker not only sells its product
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