Computer Systems Assignment. Task 1. (A computer system is made up of a variety of internal and external components‚ describe the components and their function‚ how they communicate with each other and what different types are available.) Computer systems recently have essentially been split into three categories in terms of hardware. There is the basic build‚ which accommodates smaller and more basic equipment that is ideal for office use or personal computing. There is then a stylish and fast
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Running Head: MANAGING THE CHANNEL AND THE SALES FORCE Title: Name: Course name: Course number: Instructor: Date: Kraft Foods Incorporation is the second largest food company in the world. Starbucks are global consumer products group that tries to broaden the Starbucks experience to consumers outside retail stores (Vickers‚ 2005). In 1998 Starbucks signed an agreement with Kraft foods to assist in selling Starbucks products in groceries across the United States of America
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The Fashion Channel Marketing Analysis XXXXXX XXXXX Abstract The Fashion Channel (TFC) has enjoyed a calm journey on the top of the fashion-programming niche for almost 10 years. However‚ there is a frontal attack from market-challengers of two other cable networks to capture market share and revenues from TFC. The CEO is keenly aware that TFC needs a new marketing strategy if they want to remain the market leader. Therefore‚ he hired a senior vice president of marketing
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Functions and types of channels of distribution * Functions; reconcile the needs of producers and consumers‚ improving efficiency‚ improving accessibility and providing specialist services * Consumer Channels; producer direct to consumer‚ producer to retailer to consumer‚ producer to wholesaler to retailer to consumer‚ producer to agent to distributor to wholesaler to retailer to consumer * Industrial Channels; producer to industrial customers‚ producer to agent to industrial customer
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internal communication plays a significant role in the success of any business. Without a proper channel of communication within the organization‚ the company will face various operational problems like decrease in sales‚ increases the turnover rate of employees and unsatisfied customers like SHDE holding is facing now. Therefore it is important to understand the need of internal communication‚ the barriers affecting it and steps required to improvise the written and oral communication in the organization
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Communication is a sharing of meaning through the transmission of information via mutually understood signs. Communication has been called the transfer of meaning from one mind to another. It is the mutual exchange of understanding‚ originating with the reciever. Meanings exist in the human mind‚ they cannot be shared or communicated except through some external vehicle that codify meaning. All forms of communication can be categorized as either verbal or nonverbal. In turn‚ both verbal and nonverbal
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| |The Company – National Insurance (NIC)-----------------------------------------------3 | |Introduction – Business Communication-----------------------------------------------6 | |What? – Means of
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Case Study – The Fashion Channel Abstract In this paper I will discuss the pros and cons of segmentation of each of the segmentation options presented by Dana Wheeler for improving The Fashion Channel’s marketing plan. The Harvard Business School’s Case study included a wide variety of consumer and market data that must be analyzed to assist with drawing the best conclusion as to what is the best course of action to take. After reviewing the data and looking at the options presented‚ I will recommend
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Terms and responsibilities of channel members In conceiving the tasks to be performed by different types of intermediaries in the distribution channel‚ managers must also determine the mix of conditions and responsibilities that must be established among the channel members to get the tasks performed effectively and enthusiastically. The ’trade-relations mix’ is capable of many variations and introduces a still further dimension of alternatives. There are four main elements in the trade-relations
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Fashion Channel Questions Please answer the following questions in no more than 3 pages single spaced or 6 pages double spaced using a 12pt font. Exhibits such as your excel results do not count against the page limit. Please note that the column “2007 base” in the excel spread sheet assumes you do not segment the market. It is critically important that you communicate your reasoning clearly. You MUST NOT talk about the case in depth with anyone else. 1. How would you interpret the consumer
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