Asiatravel.com 1 Table of Contents Section Greetings from Team Cerebration About NUS Business School Cerebration 2009: Our Case Sponsors Cerebration 2009: Strategic Partner SPRING Singapore Cerebration 2009: Competition Structure and Format Cerebration 2009: Targeted Timelines Instructions: Round 1 (Executive Summary) Instructions: Round 2 (Making the Business Plan) Case study: Asiatravel.com Page # 2 3 4 5 6 7 8 9 10 Asiatravel.com 2 Greetings from Team Cerebration Thank you for
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1 Tourism in Singapore: An Overview of Policies and Issues Brenda S.A. Yeoh‚ Tan Ern Ser‚ Jennifer Wang and Theresa Wong The management of tourism in Singapore has undergone various changes over the decades. The adoption of different policies and strategies aimed at promoting and championing tourism in Singapore has been subject to socio-economic changes on the local and global fronts. A deeper understanding of the issues pertaining to tourism development in Singapore necessitates a review
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Thoughts and Impressions It’s our pleasure using the trade pass to visit the Singapore airshow 2014. This event is the Asia’s biggest for aviation’s finest‚ different international organizations have joined this event such as famous aircraft manufacturers --- Airbus and Boeing. We enjoyed the aerobatic flying display on the third day of the trip which is the opening of the airshow. Many fighter aircraft such as F16‚ black eagles flew in high speed‚ some of them even flew faster than sound.
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History Chapter 2&5 Notes Checklist on Chapter 2: Who was the founder of Singapore? 1. Reasons why Singapore was chosen as a port 2. Importance of the signing of the Anglo-Dutch Treaty 3. Contributions of Maj William Farquhar‚ Sir Stamford Raffles‚ John Crawfurd. Reasons why Singapore was chosen as a port British Current Situation 1. They had ports at Bencoolen and Penang 2. They were also in trade with China and India. They traded their Opium which was from India
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image is everything in her work. In Singapore by Mary Oliver‚ imagery plays a very important role. She writes a poem about a poor woman she saw in an airport in Singapore washing an ashtray in the toilet‚ and comparing a woman to a beautiful scene in nature. She writes a poem about this woman making her a symbol to the serene image of nature. She is also decreasing her disturbed perception of the woman to nature in the poem. She also uses a very interruptive style of writing by jumping from what she
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2. Is there democracy in Singapore? What is Democracy? Singapore has been recognized as a representative democratic state since August 1965. However‚ to examine if Singapore is in fact democratic‚ we need to first define the word “democracy” and its parameters. The word originated from M.Fr democratis in the 1570s‚ with ‘demo’ referring to common people and ‘cratie’ to rule of strength. Therefore‚ by definition‚ Singapore can be classified as a democratic country due to the fair elections which
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carriages) as the main mode of cheap transport in Singapore.[2] A comprehensive study of the “rickshaw” in 1921 Singapore necessarily examines rickshaws as a mode of transport‚ as well as an avenue to gain insights into the lives of rickshaw pullers. In the latter sense‚ rickshaws serve to bring the lives of the common people into sharper contrast‚ creating a social history of sorts. This essay will first analyse rickshaws as a transport form in 1921 Singapore‚ before proceeding to the individual pullers
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The Singapore Culture Terri Swayzer Ashford University Introduction to Cultural Anthropology 101 Christina Winn May 16‚ 2011 The Singapore Culture Singapore is a harmonious society‚ where diversity is dominant throughout the entire island. The elders of Singapore have interacted with different races for generations. There is a mixture of Malay‚ Chinese‚ Indians and Europeans all living within their own culture and calling themselves Singaporeans regardless of their race. Each
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include both voluntary and directed attrition. After the Singapore Girls start flying‚ they are carefully monitored for the first 6 months‚ through a monthly report by the in-flight supervisor. At the end of the probationary period‚ 75% get confirmed‚ around 20% get an extension of probation and 5% leave. Senior managers at SIA believe that everyone‚ no matter how senior‚ has a training and development plan with clear goals. The famous ‘‘Singapore Girl’’ undergoes training for 15 weeks‚ longer than any
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CASE STUDY IN TRAVEL‚ HOSPITALITY AND TOURISM Tourism in Singapore 6 May 2013 Table of Contents 1 Introduction The Singapore Tourist Promotion Board was first established in 1964 with the mandate to promote Singapore as a tourist destination. We began work with a small staff strength of 25 and that year‚ we welcomed 91‚000 visitors. The Merlion was created as a symbol as part of marketing campaigns. (Anon.‚ 2013) Travel agent licensing and tourist guide training were
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