Executive MM Program Class 41 May 7-August 10‚ 2012 AGENDA: What is an organization Ways of looking organizations Organizational Design‚ Organizational Structure Organizational Design and Strategy Organizational Design and Technology Organizational Design and Environment Organizational Trend ORGANIZATION ??? A tool used by people to coordinate their actions to obtain something they desire or value A response to and a means of satisfying some human needs
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away points: 12 Vertical integration and the scope of firm 13 Business-Level Strategy (competitve strategy) 13 low cost leadership 13 differentiation 13 focus low cost/ focus differentiation 13 geographical scope 14 product scope 14 vertical scope 14 Horizontal integration: 14 Degree of vertical integration: 14 Types of integration: 14 Take away points 15 Advatages of vertical horizontal integration 15 Advantages & Disadvantages of a Vertical & Horizontal Organization 15
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itself by vertical differentiation or horizontal differentiation. According to Jones (2004)‚ “ Vertical differentiation is the way an organization designs its hierarchy of authority and creates reporting relationships to link organizational roles and subunits‚ horizontal differentiation is the way an organization groups organizational task into roles and roles into subunits” (p. 102). Employees are able to become more specialized with horizontal differentiation. Vertical differentiation allows for
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Case Analysis 1) Who should Microsoft have targeted at the launch of the Tablet PC & why? Before discussing who Microsoft should have targeted‚ we have to look at the strengths and weaknesses of the product. The success of any strategy depends on being able leverage the most of the strengths and rely less on the weaknesses. The strengths of Microsoft were its brand‚ distribution channel‚ existing enterprise user base and large resources. The risks involved those related to new product development
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good working standards in order to be effective. The article “A new organizational model for airlines” by Mckinsey‚ explains that the airlines switched from the functional organization to a business unit organization. Business unit structure is a horizontal design allows each airline group to work independently by focusing on the essential capabilities to increase the effectiveness as a whole. Moreover‚ business unit provides its own departments such as call service center‚ catering‚ rental‚ finances
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cup and one neighbourhood at a time”[3]. Vertical Integration Tying in with Starbucks’ Mission‚ the companies vertical integration with its supply chain from roasting its own coffee in one of two of its plants to its involvement with developing and fostering strategic partnerships with local coffee farmers may be the most important growth strategy the company focuses on. Quality and corporate social responsibility are the pillars of Starbucks; vertical integration is the key component to insuring
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variety of goods available to consumers. Literature on trade distinguishes between two types of intra-industry trade‚ horizontal and vertical. Horizontal intra-industry trade involves trade in different variety of same good within same stage‚ same quality and same price bracket. This occurs because of differentiation that provides diversity in consumption. On the other hand‚ vertical intra-industry trade consists of trade in different goods that are part of production value chain of a final good. Benefits
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STRATEGIES. MAKE STRATEGIES TO MINIMIZE (W) AND AVOID (T) PORTERS GENERIC COMPETITIVE ADVANTAGE (PAGE 183-195) I. COMPETITIVE ADVANTAGE I. LOWER COST STRATEGY II. DIFFERENTIATION STRATEGY II. COMPETITIVE SCOPE I. NARROW TARGET II. BROAD TARGET LOWER COST DIFFERENTIATION BROAD COST LEADERSHIP DIFFERENTIATION
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Apple’s strategy is to employ a product differentiation. The drawbacks as a result of the strategy is (1) not appealing to price conscious consumers; (2) the risk of imitation by competitors; and (3) the risk of change in customer taste. Low Market Share 6.6% Prices too high Low customization • Identification of alternate courses of action to address the issues identified. Problem Strategy Alternative Low Market Share Price Differentiation Extend their current product line to include
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Title: Deflection. Abstract: In this experiment‚ we were needed to find the deflection of Ring‚ Semicircle and quadrant made from the curved beam. The experiment is carry out by applied these beam with a load that weight 5N for circle and 2N for Semicircle and Quadrat. For the ring shape‚ the load is added 5N contiuosly until the load 40N and the dial reading is note down every time the load is added. Similar step is repeated using Semicircle and Quadrant that is we add 2N load continuously until
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