What kinds of organizational design choices has TRW made about the five design challenges discussed in Chapter 4; vertical differentiation‚ horizontal differentiation‚ integration mechanism‚ standardization vs mutual adjustment and informal vs formal organization. Now when we look at the organizational design of TRW one of the challenges it faces is Vertical differentiation. It is a hierarchy with reporting relationships to link roles and sub-units: it defines who reports to whom
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PROBLEM IDENTIFICATION Provide short description of the problem‚ clear description of the company’s current situation (Don’t have to discuss the situation too much) Identification of main problems in the case Determine main issue to solve What went wrong financially and strategically? EXTERNAL ANALYSIS Apply five forces model and evaluate the industry‚ analyze general environment if needed Draw strategic implications of analysis result‚ so what?... Provide conclusion to the industry analysis
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BUSINESS ECONOMICS COURSEWORK 2 ADBM Answer 1(a) Demand and supply curves are graphical representations of the relationships between price and quantity. When we know the relationship we can easily find the relationship by easy algebra. General equation a linear (straight-line) demand curve is P = a -bQD Placing the price on the Y axis and the quantity demanded on the X axis. a=Y intercept; -b=slope Clearly‚ a must be positive‚ and the minus sign on b indicates that quantity demanded
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suffered from poor coordination between the focus/Franchise groups and functional units which affected the response time to the market needs. 2. Problem Analysis – Merck & Co which was built on functional organization structure adopted a differentiation strategy by developing breakthrough drugs in new theraupeutic categories. Company competed in the industry on the basis of innovation and by providing supreme products to the market. Marketing had little or less role in company’s success
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Marketing strategy is defined by David Aaker as a process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage.[1] Marketing strategy includes all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company and the formulation‚ evaluation and selection of market-oriented strategies and therefore contribute
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which satisfy the function by substituting values in for x (inputs) and finding the corresponding y values (outputs). Plot these points and join them up to obtain the graph of the function Vertical line test: If any imaginary vertical line cuts the graph at only one point then it is a function. If any imaginary vertical line cuts the graph
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formulate their business model to give them a specific form of competitive position in the market. The three strategies are low cost strategy‚ differentiation strategy and focus strategy respectively. Low cost strategy drives company to lower their cost and obtain high efficiency‚ so they can attract customers with lower prices than their competitors. Differentiation strategy‚ on the contrary‚ tries to satisfy customers’ needs in a way that its competitors cannot and it has the competitive advantage by
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factories in emerging countries Impact on value advantage Cost advantage Cost advantage Differentiation Outbound logistics Historical implantation of Nokia’s factories and distributors all over the world which make easier the delivery Cost advantage Marketing Strong advertising campaigns adapted at the region targeted‚ strong designed Nokia 8110 featured in the movie Matrix (new form of advertising) Differentiation Sales Agreements with distributors to Cost advantages sell Nokia’s devices at
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with those businesses. 10) Diversification is an example of a corporate retrenchment strategy. 11) If Burger King were to buy out Mom and Pop’s Burgers‚ Burger King would be growing by vertical integration. 12) A trucking company that grows by purchasing a chain of gasoline stations is engaged in horizontal integration. 13) A stability strategy is an organizational strategy in which an organization maintains the status quo. 14) A retrenchment strategy is a short-run renewal strategy that helps
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role an organizational structure plays in the implementation of strategy of a firm. Explain the interrelationship of strategy and structure. Distinguish between vertical and horizontal differentiation. 10. Explain Cost leadership strategy‚ its strategic choices‚ and advantages and disadvantages of cost leadership. Define Differentiation Strategy. Discuss is advantages and
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