development‚ market development and diversification. ● Distinguish between different diversification strategies (related and conglomerate diversification) and evaluate diversification drivers. ● Assess the relative benefits of vertical integration and outsourcing. ● Analyse the ways in which a corporate parent can add or destroy value for its portfolio of business units. ● Analyse
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The Future of Cruise Industry Abstract Cruise industry has rapidly developing since 1990s; it becomes not only as transportation tool‚ but a modern way of travel and even lifestyle. It is regarded as ‘floating resorts’. This journal article focuses on the future development of cruising industry. It examines cruise industry on five main factors: the structure of the industry: high concentration and enter of Low-Cost cruise lines; the potential customers: whether aging population or young generation
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Vertical Integration vs Outsourcing of Zara Written by Mohd Rahman October 04‚ 2014 “The original business idea was very simple. Link customer demand to manufacturing‚ and link manufacturing to distribution. That is the idea we still live by” -- Jose Maria Castellano Rios‚ Inditex CEO. 1 Introduction to Zara Zara is an icon in the fashion world and largest international fashion designing and manufacturing company. Zara is the flagship chain store of Inditex Group owned by Spanish
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VERTICAL INTEGRATION: A CASE STUDY OF SCANDINAVIAN AIRLINE SYSTEM IN 1988 Name Course Instructor Institution 1 Month‚ Year Vertical Integration: A Case Study of Scandinavian Airline System In 1988 Introduction The Scandinavian Airlines System (SAS) applied vertical integrations strategic management approach as a way of overcoming the challenges it faced especially in the 1980s. The threats in the aviation environment such as competition from other major airlines caused the
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WRITING INSTRUCTIONAL OBJECTIVES Kathy V. Waller‚ PhD‚ CLS(NCA) NAACLS Board of Directors Educators have used instructional‚ or behavioral‚ objectives for at least four decades. Robert Mager’s little text‚ Preparing Instructional Objectives‚ first printed in 1962‚ assisted many instructors in formulating and writing objectives. Since then‚ the use of objectives has become commonplace in education. The National Accrediting Agency for Clinical Laboratory Sciences (NAACLS) also affirms the value
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Smithfield food’s vertical integration strategy 1. What are the most important elements of Smithfield Food’s strategy? 1. They chose the food industry – in particular the red meat sector. 2. Their core business focus was on mainly pork‚ and beef to a lesser extent. 3. The company opted for an aggressive growth strategy which is primarily based on amongst others a geographic expansion: o They carried out 32 acquisitions since 1981. o They expanded into foreign markets – Smithfield made acquisitions
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Chapter 19 - Vertical Integration And Outsourcing CHAPTER 19 VERTICAL INTEGRATION AND OUTSOURCING CHAPTER SUMMARY This chapter analyzes the vertical boundaries of the firm. It begins by defining the vertical chain of production. The benefits of acquiring inputs through competitive markets (when they exist) is stressed. Reasons for nonmarket transactions (vertical integration and long-term contracting) are introduced. The choice between long-term contracts and vertical integration is analyzed
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An integration growth strategy whereabouts organization development .it sales as well as avail by the backward and forward‚ or horizontal integration in a period its industry. An organization or company be allowed to attain more of its suppliers to achieve more command or generate more benefit (backward integration). It authority to pick up some wholesalers or retailers‚ particularly assuming that they are highly cost-effective (forward integration). As a substitute conclusively‚ it has to acquire
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Time Warner In 1989‚ the largest Media Corporation was formed. The integration of Time Inc. and Warner communications produced Time Warner‚ which in 1996 with the acquisition of Turner broadcasting‚ regained it’s status from Disney as the largest media corporation in the world. The company right now‚ with over 200 subsidiaries world- wide‚ is becoming fully global with it’s profits from the USA falling‚ and it’s profits throughout the world rising. Globalisation
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Leisure- Cruise Industry Major: Marketing Porter’s Six Forces I. Threat of New Entrants: Low * Barriers to entry: High * High Capital Requirements: The capital required to start up a cruise line is one of the key factors contributing to this industry’s high barriers to entry. With the average cost of building a cruise ship rising‚ the amount of capital needed to start up a cruise line is estimated at one billion dollars. Therefore discouraging any new entrants into the industry. *
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