A LEVEL OF ACHIEVEMENT BUSINESS STUDIES A LEVEL RESOURCES. Issue 3 Sept 2004 Page 1 PEST Analysis A PEST analysis examines the Political‚ Economic‚ Social and Technological environments that affect industries and companies. (PEST analysis is also known STEP analysis). It is now recognised by marketing professionals that in the longer term survival and success of a business is dependant upon the external environment a business operates within. It is not enough to say we have the right marketing
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What is PESTLE Analysis? Originally known as PEST Analysis‚ this is a macro environmental framework used to understand the impact of the external factors on the organization and is used as strategic analytical technique. PEST stands for "Political‚ Economic‚ Social‚ and Technological” factors. Francis Aguilar is referred to as the originator of this tool. He talked about ETPS – Economic‚ Technological‚ Political‚ and Social– as the four important factors for Scanning the Business Environment
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3. (a) training program Companies who work hard to meet the needs of their employees can cultivate a work atmosphere conducive to productivity. Being able to plan for the needs of employees by thinking ahead can help to improve the rate of skilled employees who chose to remain working for a company. Improving the employee retention rate can reduce the money companies spend on finding and training new employees. It is important to consider employees may want or need and what the company can reasonably
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PEST Analysis Leader:Penelope贺朋旭（会计103） Deccember 2010 PEST Analysis Potical Factors • China is a communistic country‚ and it is steadier than some country which always has some war‚ anarchy and so on‚ which is adapted to the development of car companies. • Chinese goverment encourage overseas company to operate in China‚ such as derating‚ lower lending rate… • Chinese rule is strict for car purchaser and owner. For example Beijing government claim that
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tais como: clientes externos‚ agentes e distribuidores‚ fornecedores‚ a competição‚ etc. 3. Factores macro-ambientais‚ tais como: Poderes Políticos (e legais)‚ poderes económicos‚ Sócio-cultural e Tecnológicos. Estes são conhecidos como factores PEST. [pic] Factores Políticos A área política representa enorme influência sobre as regras empresariais‚ e o poder de compra de clientes e outras empresas. Você sempre deve considerar factores como: 1. Quanto estável é o ambiente político? 2. Poderão
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PEST analysis A PEST analysis is used to identify the external forces affecting an organisation .This is a simple analysis of an organisation’s Political‚ Economical‚ Social and Technological environment. A PEST analysis incorporating legal and environmental factors is called a PESTLE analysis. Political The first element of a PEST analysis is a study of political factors. Political factors influence organisations in many ways. Political factors can create advantages and opportunities for
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K+12 Educations PEST Analysis Political Government Fund for education will increase due to professional fee of the additional teacher and classroom needed. Higher probability that educational funds‚ coming from LGU’s‚ Adopt-A-School Program and TEN Moves fund will be corrupted by the government officials. Government need to have a quick responds to the needs for educational resources. Has a political advantage to politician image by building educational infrastructure under their name. A probability
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Rivera I. Introduction Victoria’s Secret is the leading specialty retailer of lingerie operating more than 1‚000 stores across the U.S. Victoria’s Secret has helped‚ perhaps more than any other brand‚ attract attention to the lingerie industry. Their advertising campaigns‚ including the Victoria’s Secret Catalog and Victoria’s Secret Fashion Show are visually appealing and controversial. The attention received by Victoria’s Secret for their aggressive advertising campaigns has generated
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PEST analysis on Harrow College. Political Harrow College is working as independently college. If the government takes action there will be a risk of Harrow College fail to deliver the policy or they may be diverted away from local priorities. The government legislation may force Harrow College to be self managing and self financing. Economic The government may influence the financing decision from Harrow College by cutting the budget from schools. The location of Harrow College may influence
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Pest Analysis Political: With the growing demand in the energy drink market and possible side effects due to them because of the high caffeine content‚ the government of India may come up with the regulations that require the product to be tested clinically to prove its benefits and get the local certification too. Social: Burn position itself as a youth brand. With India being the country with youth centric demographic‚ it helps BURN to reap the benefits if it position itself as the right product
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